Brand page · Vehicles · Italy
Fiat Italia: 847K visits a month, 24 active Meta ads, Gravity score 609.
Fiat Italia — Fiat Italia is an Italian automotive brand that manufactures and sells cars, SUVs, and commercial vehicles, including electric and hybrid models. In September 2026 fiat.it drew an estimated 847K visits, up 25% on the month before. It ranks #1 of 106 Vehicles brands in Italy and holds a 1.5 Trustpilot rating over 323 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 16 peers: Vehicles brands in Italy with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Fiat Italia is an Italian automotive brand that manufactures and sells cars, SUVs, and commercial vehicles, including electric and hybrid models.
01 · Traffic
How much traffic Fiat Italia gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Fiat Italia drew an estimated 847K visits in September 2026, up 25% on the month before and up 25% over three months.
- Worldwide#16,493of 4.5M sites · Top 1%
- In Italy#442of 138K sites · Top 1%
- Vehicles, worldwide#115of 39,400 brands · Top 1%
- Vehicles, Italy#1of 106 brands · Top 1%
847K
estimated visits in September
1 mo ▲ +24.6%4 mo ▲ +24.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Fiat Italia.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Fiat Italia holds 1.5 out of 5 on Trustpilot over 323 reviews, 21 of them in the last twelve months: 7% of customers give five stars and 82% one star. That volume places Fiat Italia in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Auto Parts Store Car Rental Agency Car Dealer Car Accessories Store Car Equipment Accessories Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Fiat Italia sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Fiat Italia's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Fiat Italia in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Fiat Italia is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Fiat Italia runs Meta ads on Facebook, Instagram, and has advertised on Google since June 2022 (image, text, video).
Fiat 500 HybridFiat9 Oct 2026image
Fiat TopolinoFiat9 Oct 2026image
Pandina HybridFiat8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Starcom Italia s.r.l.verified
Image ad19 Oct 2026Starcom Italia srlverified
Text ad19 Oct 2026Starcom Italia srlverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Fiat Italia.
The creators who tag @fiat_it on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Fiat Italia competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Fiat Italia among Vehicles brands in Italy. The closest is Toyota IT, then citroen.it, ford.it, Opel, peugeot.it, dacia.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Toyota ITtoyota.it | |||||||
| citroen.itcitroen.it | |||||||
| ford.itford.it | |||||||
| Opelopel.it | |||||||
| peugeot.itpeugeot.it | |||||||
| daciadacia.it |
07 · Company
The company behind Fiat Italia.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Fiat Italia is a company based in Italy, founded in 1998 according to LinkedIn. It employs about 37 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- 1998, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 37 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- fiat.it
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Fiat Italia
What people ask Google about Fiat Italia.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Fiat Italia legit or a scam?
According to Gravity by Benchr, Fiat Italia is a brand based in Italy: it employs 37 people on LinkedIn, it has 125,854 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Fiat Italia reviews
Customers rate Fiat Italia 1.5 out of 5 on Trustpilot over 323 reviews, 21 of them in the last twelve months: 7% give five stars, 82% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Fiat Italia known for?
Fiat Italia is an Italian automotive brand that manufactures and sells cars, SUVs, and commercial vehicles, including electric and hybrid models. Gravity by Benchr classifies it under Vehicles. Source: Gravity by Benchr product classification.
Fiat Italia promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Fiat Italia advertises on Facebook and Instagram and on Google, where its offers often run. Check fiat.it for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Fiat Italia?
Gravity by Benchr records a company based in Italy, founded in 1998 according to LinkedIn, with 37 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Fiat Italia growing?
Yes. Gravity by Benchr estimates about 846,900 visits to fiat.it in September 2026, up 25% in a month and up 25% over three months. Fiat Italia ranks #1 of 106 Vehicles brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Fiat Italia's ad budget?
Gravity by Benchr does not publish a spend figure for Fiat Italia on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Vehicles brands in Italy?
Among Vehicles brands in Italy in the Gravity by Benchr index, Fiat Italia ranks #1 of 106 by estimated traffic. Its closest competitors on the same market are Toyota IT, citroen.it, ford.it, Opel, peugeot.it. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Fiat Italia.