Brand page · Clothing · Denmark

FiSTO Top 5% worldwide Top 5% in Denmark Top 5% in Clothing Top 10% in Clothing in Denmark
fisto.dk·🇩🇰 Denmark·Since 2022

FiSTO: 58.9K visits a month, 80 active Meta ads, Gravity score 511.

FiSTO — FiSTO.dk is a Danish online retailer of clothing and footwear for private and business customers, offering over 700,000 products from more than 300 brands. In September 2026 fisto.dk drew an estimated 58.9K visits, down 20% on the month before. It ranks #135 of 1,522 Clothing brands in Denmark and holds a 4.3 Trustpilot rating over 825 reviews.

fisto.dk@fisto.dk 1.4KLinkedIn 1.3KTrustpilot 4.3Meta Ad Library 80

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
58.9K
−20% vs. August 2026
Instagram followers
1.4K
313 posts · @fisto.dk
Trustpilot
4.3
825 reviews · 171 in 12 months
Meta ads
80
active · on Google since 2022
Products
—
Data not available
Rank in Denmark
#135
of 1,522 in Clothing
LinkedIn
1.3K
followers · 5 employees
Earned media value
—
Data not available

Gravity score

511/ 1000 · 8 of 10 indicators rated
Brand Power516
Momentum478
Performance537

Percentiles within 152 peers: Clothing brands in Denmark with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

FiSTO.dk is a Danish online retailer of clothing and footwear for private and business customers, offering over 700,000 products from more than 300 brands.

01 · Traffic

How much traffic FiSTO gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

FiSTO drew an estimated 58.9K visits in September 2026, down 20% on the month before and down 14% over three months.

  • Worldwide#147,768of 4.5M sites · Top 5%
  • In Denmark#772of 21.4K sites · Top 5%
  • Clothing, worldwide#14,278of 459,295 brands · Top 5%
  • Clothing, Denmark#135of 1,522 brands · Top 10%
Monthly visitssource Sept 2026

58.9K

estimated visits in September

1 mo ▼ −19.5%4 mo ▼ −13.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about FiSTO.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

FiSTO holds 4.3 out of 5 on Trustpilot over 825 reviews, 171 of them in the last twelve months: 78% of customers give five stars and 8% one star. That volume places FiSTO in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.

Trustpilotclaimed page · read 20 Oct 2026
4.3TrustScore · 825 reviews · 171 in 12 months
Top 10% review volumeTop 30% rating quality
5 ★78%
4 ★9%
3 ★3%
2 ★2%
1 ★8%

Clothing Store Women's Clothing Store Work Clothes Store Children's Store Custom Tailor Men's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What FiSTO sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read FiSTO's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing88%
Shoes7%
Apparel & Accessories1%

The dominant category places FiSTO in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about FiSTO.

The creators who tag @fisto.dk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @fisto.dk · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who FiSTO competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for FiSTO among Clothing brands in Denmark. The closest is Atlante Montello, then r-shop.gr, Gomez.hr, gomezmoda.es, Sport Depot, dpam.gr.

CompetitorsClothing · Denmark · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Atlante Montelloatlante-montello.it
r-shop.grr-shop.gr
Gomez.hrgomez.hr
gomezmoda.esgomezmoda.es
Sport Depotsportdepot.ro
dpam.grdpam.gr
Competitors Gravity finds for FiSTO. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare FiSTO with Atlante Montello

07 · Company

The company behind FiSTO.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

FiSTO is a company based in Denmark, founded in 2022 according to LinkedIn, on a domain registered in April 2022. It employs about 5 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇰 Denmark
Founded
2022, per LinkedIn
Domain registered
5 Apr 2022
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
5 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
fisto.dk
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about FiSTO

What people ask Google about FiSTO.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is FiSTO legit?

According to Gravity by Benchr, FiSTO is a brand based in Denmark: its website has existed since April 2022, its Trustpilot profile is claimed by the brand, it employs 5 people on LinkedIn, it has 1,439 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

FiSTO reviews: is it worth it?

Customers rate FiSTO 4.3 out of 5 on Trustpilot over 825 reviews, 171 of them in the last twelve months: 78% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is FiSTO known for?

FiSTO.dk is a Danish online retailer of clothing and footwear for private and business customers, offering over 700,000 products from more than 300 brands. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Does FiSTO have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: FiSTO advertises on Facebook and Instagram and on Google, where its offers often run. Check fisto.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind FiSTO?

Gravity by Benchr records a company based in Denmark, founded in 2022 according to LinkedIn, on a domain registered in 2022, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is FiSTO doing well?

Not at the moment. Gravity by Benchr estimates about 58,900 visits to fisto.dk in September 2026, down 20% in a month and down 14% over three months. FiSTO ranks #135 of 1,522 Clothing brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is FiSTO's ad budget?

Gravity by Benchr does not publish a spend figure for FiSTO on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Denmark?

Among Clothing brands in Denmark in the Gravity by Benchr index, FiSTO ranks #135 of 1,522 by estimated traffic. Its closest competitors on the same market are Atlante Montello, r-shop.gr, Gomez.hr, gomezmoda.es, Sport Depot. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with FiSTO.