Brand page · Fitness & General Exercise Equipment · Germany
GORNATION: 646K visits a month, 239 active Meta ads, Gravity score 785.
GORNATION — GORNATION is a brand that sells equipment and clothing for calisthenics and street workout, including items like parallettes, liquid chalk, wrist wraps, tank tops, shirts and hoodies. In September 2026 gornation.com drew an estimated 646K visits, down 6% on the month before. It ranks #2 of 308 Fitness & General Exercise Equipment brands in Germany and holds a 4.7 Trustpilot rating over 623 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 13 peers: Fitness & General Exercise Equipment brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
GORNATION is a brand that sells equipment and clothing for calisthenics and street workout, including items like parallettes, liquid chalk, wrist wraps, tank tops, shirts and hoodies.
01 · Traffic
How much traffic GORNATION gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
GORNATION drew an estimated 646K visits in September 2026, down 6% on the month before and up 21% over three months.
- Worldwide#20,311of 4.5M sites · Top 1%
- In Germany#902of 184K sites · Top 1%
- Fitness & General Exercise Equipment, worldwide#18of 11,219 brands · Top 1%
- Fitness & General Exercise Equipment, Germany#2of 308 brands · Top 1%
646K
estimated visits in September
1 mo ▼ −6.3%4 mo ▲ +20.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about GORNATION.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
GORNATION holds 4.7 out of 5 on Trustpilot over 623 reviews, 507 of them in the last twelve months: 89% of customers give five stars and 4% one star. That volume places GORNATION in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %. On Google, GORNATION scores 4.8 over 327 reviews.
Sporting Goods Store Sportswear Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What GORNATION sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
GORNATION sells on Shopify, 97% of its catalogue in stock. The best seller is Premium Resistance Bands, at €9.90–€21.90, followed by Performance Wrist Wraps and Premium Resistance Bands Set.
#1Premium Resistance BandsGORNATION€9.90–€21.90In stock
#2Performance Wrist WrapsGORNATION€19.90In stock
#3Premium Resistance Bands SetGORNATION€39.90–€54.90In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places GORNATION in its comparison group.
- Average rating
- 4.83 / 5
- Rated products
- 93% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$78.29
- Currency
- EUR
04 · Ads
What GORNATION is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
GORNATION runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since November 2021 (image, text, video).
Equipment designed in GermanyGORNATION12 Oct 2026video
Equipment Designed in Germany!GORNATION12 Oct 2026video
GORNATIONGORNATION12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026GORNATIONverified
Text ad21 Oct 2026GORNATIONverified
Text ad21 Oct 2026GORNATIONverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about GORNATION.
The creators who tag @gornation on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @gornation on Instagram, led by Calisthenics & Street Workout Motivation (103K followers, 1.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCalisthenics & Street Workout Motivation@motivation_calisthenics · 🇷🇴 RO | Fitness sport bodybuilding Creator | 103K | 1.2% | 12 | Tagged @gornation |
06 · Competitors according to Gravity
Who GORNATION competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for GORNATION among Fitness & General Exercise Equipment brands in Germany. The closest is Eric Flag, then Gravity Fitness Equipment, Pullup & Dip, K-Sport, Kensui, BULLBAR.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Eric Flagericflag.com | |||||||
| Gravity Fitness Equipmentgravity.fitness | |||||||
| Pullup & Dippullup-dip.com | |||||||
| K-Sportk-sport.com.pl | |||||||
| Kensuikensui.com | |||||||
| BULLBARbullbarfit.com |
07 · Company
The company behind GORNATION.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
GORNATION is a company based in Münster, Germany, founded in 2015 according to LinkedIn, on a domain registered in June 2016. It employs about 25 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany · Münster
- Founded
- 2015, per LinkedIn
- Domain registered
- 14 Jun 2016
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 25 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- gornation.com · Shopify · EUR
- Catalogue
- 181 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about GORNATION
What people ask Google about GORNATION.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is GORNATION legit or a scam?
According to Gravity by Benchr, GORNATION is a brand based in Münster, Germany: its website has existed since June 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 25 people on LinkedIn, it has 275,050 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
GORNATION reviews
Customers rate GORNATION 4.7 out of 5 on Trustpilot over 623 reviews, 507 of them in the last twelve months: 89% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. On Google, GORNATION scores 4.8 over 327 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does GORNATION sell?
GORNATION is a brand that sells equipment and clothing for calisthenics and street workout, including items like parallettes, liquid chalk, wrist wraps, tank tops, shirts and hoodies. Gravity by Benchr classifies it under Fitness & General Exercise Equipment, with Push Up & Pull Up Bars making up 14% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does GORNATION cost?
GORNATION's best seller, Premium Resistance Bands, sells from €9.90 to €21.90 on gornation.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check gornation.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does GORNATION have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: GORNATION advertises on Facebook and Instagram and on Google, where its offers often run. Check gornation.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy GORNATION?
GORNATION sells on its own website, gornation.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind GORNATION?
Gravity by Benchr records a company based in Münster, Germany, founded in 2015 according to LinkedIn, on a domain registered in 2016, with 25 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is GORNATION doing well?
Yes. Gravity by Benchr estimates about 645,600 visits to gornation.com in September 2026, down 6% in a month and up 21% over three months. GORNATION ranks #2 of 308 Fitness & General Exercise Equipment brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does GORNATION use?
Gravity by Benchr identifies gornation.com as a Shopify store (Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is GORNATION's ad budget?
Gravity by Benchr does not publish a spend figure for GORNATION on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Fitness & General Exercise Equipment brands in Germany?
Among Fitness & General Exercise Equipment brands in Germany in the Gravity by Benchr index, GORNATION ranks #2 of 308 by estimated traffic. Its closest competitors on the same market are Eric Flag, Gravity Fitness Equipment, Pullup & Dip, K-Sport, Kensui. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with GORNATION.