Brand page · Food Items · Netherlands
Grutto: 146K visits a month, 85 active Meta ads, Gravity score 522.
Grutto — Grutto is a platform that sells healthy meat and sustainable fish directly from the best Dutch farmers and small-scale fisheries. They focus on regenerative agriculture and provide meat from animals that have lived good lives while improving soil health for future generations. In September 2026 grutto.com drew an estimated 146K visits, up 20% on the month before. It ranks #21 of 960 Food Items brands in Netherlands and holds a 4.5 Trustpilot rating over 253 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 20 peers: Food Items brands in Netherlands with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Grutto is a platform that sells healthy meat and sustainable fish directly from the best Dutch farmers and small-scale fisheries. They focus on regenerative agriculture and provide meat from animals that have lived good lives while improving soil health for future generations.
01 · Traffic
How much traffic Grutto gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Grutto drew an estimated 146K visits in September 2026, up 20% on the month before and down 9% over three months.
- Worldwide#79,653of 4.5M sites · Top 5%
- In Netherlands#1,046of 78.6K sites · Top 5%
- Food Items, worldwide#1,698of 260,714 brands · Top 1%
- Food Items, Netherlands#21of 960 brands · Top 5%
146K
estimated visits in September
1 mo ▲ +19.9%4 mo ▼ −8.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Grutto.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Grutto holds 4.5 out of 5 on Trustpilot over 253 reviews, 90 of them in the last twelve months: 63% of customers give five stars and 18% one star. That volume places Grutto in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Grutto scores 4.8 over 130 reviews.
Meat Products Supplier Butcher Shop Deli Butcher Shop Meat Processor Meat Wholesaler
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Grutto sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Grutto's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Grutto in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Grutto is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Grutto runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since July 2022 (image, text, video).
Natuurvlees maandelijks gratis thuisbezorgdGrutto7 Oct 2026video
Natuurvlees maandelijks gratis thuisbezorgdGrutto7 Oct 2026image
Proef het verschilGrutto4 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Grutto.com BVverified
Text ad20 Oct 2026Grutto.com BVverified
Text ad20 Oct 2026Grutto.com BVverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Grutto.
The creators who tag @enrangdoignons on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @enrangdoignons on Instagram, led by cojean | Restaurants de cuisine gourmande & équilibrée (43.3K followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| ccojean | Restaurants de cuisine gourmande & équilibrée@cojeanrestaurants · 🇫🇷 FR | Food cooking nutrition Creator | 43.3K | 0.2% | 5 | Tagged @enrangdoignons |
06 · Competitors according to Gravity
Who Grutto competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Grutto among Food Items brands in Netherlands. The closest is Wild Pastures, then ButcherBox, Good Ranchers, ButcherCrowd, Our Cow, US Wellness Meats.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Wild Pastureswildpastures.com | |||||||
| ButcherBoxbutcherbox.com | |||||||
| Good Ranchersgoodranchers.com | |||||||
| ButcherCrowdbutchercrowd.com.au | |||||||
| Our Cowourcow.com.au | |||||||
| US Wellness Meatsgrasslandbeef.com |
07 · Company
The company behind Grutto.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Grutto is a company based in Netherlands, founded in 2014 according to LinkedIn, on a domain registered in July 2014. It employs about 20 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands
- Founded
- 2014, per LinkedIn
- Domain registered
- 3 Jul 2014
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 20 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- grutto.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Grutto
What people ask Google about Grutto.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Grutto legit or a scam?
According to Gravity by Benchr, Grutto is a brand based in Netherlands: its website has existed since July 2014, its Trustpilot profile is claimed by the brand, it employs 20 people on LinkedIn, it has 121,398 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Grutto reviews
Customers rate Grutto 4.5 out of 5 on Trustpilot over 253 reviews, 90 of them in the last twelve months: 63% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. On Google, Grutto scores 4.8 over 130 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Grutto sell?
Grutto is a platform that sells healthy meat and sustainable fish directly from the best Dutch farmers and small-scale fisheries. They focus on regenerative agriculture and provide meat from animals that have lived good lives while improving soil health for future generations. Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification.
Grutto promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Grutto advertises on Facebook and Instagram and on Google, where its offers often run. Check grutto.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Grutto?
Gravity by Benchr records a company based in Netherlands, founded in 2014 according to LinkedIn, on a domain registered in 2014, with 20 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Grutto doing well?
Not at the moment. Gravity by Benchr estimates about 145,500 visits to grutto.com in September 2026, up 20% in a month and down 9% over three months. Grutto ranks #21 of 960 Food Items brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Grutto spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Grutto on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in Netherlands?
Among Food Items brands in Netherlands in the Gravity by Benchr index, Grutto ranks #21 of 960 by estimated traffic. Its closest competitors on the same market are Wild Pastures, ButcherBox, Good Ranchers, ButcherCrowd, Our Cow. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Grutto.