Brand page · Jewelry · Norway

Gullfunn Top 5% worldwide Top 5% in Norway Top 1% in Jewelry Top 5% in Jewelry in Norway
gullfunn.no·🇳🇴 Norway·Since 2017

Gullfunn: 177K visits a month, 210 active Meta ads.

Gullfunn — Gullfunn AS is a Norwegian jewelry store and goldsmith with over 50 years of experience, offering jewelry, watches, bunad silver and gifts for various occasions in life. In September 2026 gullfunn.no drew an estimated 177K visits, down 11% on the month before. It ranks #2 of 160 Jewelry brands in Norway and holds a 2.1 Trustpilot rating over 44 reviews.

gullfunn.no@gullfunnnorge 32.2KFacebookLinkedIn 565Trustpilot 2.1Meta Ad Library 210

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026

Estimated traffic
177K
−11% vs. August 2026
Instagram followers
32.2K
4,297 posts · @gullfunnnorge
Trustpilot
2.1
44 reviews · 10 in 12 months
Meta ads
210
active · on Google since 2021
Products
—
Data not available
Rank in Norway
#2
of 160 in Jewelry
LinkedIn
565
followers · 158 employees
Earned media value
€459.0
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Gullfunn AS is a Norwegian jewelry store and goldsmith with over 50 years of experience, offering jewelry, watches, bunad silver and gifts for various occasions in life.

01 · Traffic

How much traffic Gullfunn gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Gullfunn drew an estimated 177K visits in September 2026, down 11% on the month before and down 24% over three months.

  • Worldwide#58,046of 4.5M sites · Top 5%
  • In Norway#238of 15.2K sites · Top 5%
  • Jewelry, worldwide#1,121of 132,285 brands · Top 1%
  • Jewelry, Norway#2of 160 brands · Top 5%
Monthly visitssource Sept 2026

177K

estimated visits in September

1 mo ▼ −10.7%4 mo ▼ −24.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Gullfunn.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Gullfunn holds 2.1 out of 5 on Trustpilot over 44 reviews, 10 of them in the last twelve months: 18% of customers give five stars and 77% one star. That volume places Gullfunn in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
2.1TrustScore · 44 reviews · 10 in 12 months
Top 40% review volume
5 ★18%
4 ★0%
3 ★5%
2 ★0%
1 ★77%

Jewelry Store Jeweler Jewellery Manufacturer Watch Store Jewelry Repair Service

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Gullfunn sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Gullfunn's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry97%
Hobbies & Creative Arts0%
Decor0%

The dominant category places Gullfunn in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Gullfunn.

The creators who tag @gullfunnnorge on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @gullfunnnorge on Instagram, led by Marion Ravn (149K followers, 1.9% engagement).

Influencersaccounts tagging @gullfunnnorge · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMarion Ravn@marionravn · 🇳🇴 NOMusic concerts dance Creator149K1.9%2Tagged @gullfunnnorge
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Gullfunn competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Gullfunn among Jewelry brands in Norway. The closest is bjorklund.no, then mestergull.no, david-andersen.no, ani-jewels.fi, Guldfynd, Vibholm.

CompetitorsJewelry · Norway · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
bjorklund.nobjorklund.no
mestergull.nomestergull.no
david-andersen.nodavid-andersen.no
ani-jewels.fiani-jewels.fi
Guldfyndguldfynd.se
Vibholmvibholm.dk
Competitors Gravity finds for Gullfunn. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Gullfunn with bjorklund.no

07 · Company

The company behind Gullfunn.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Gullfunn is a company based in Norway, founded in 1969 according to LinkedIn, on a domain registered in November 2017. It employs about 158 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇳🇴 Norway
Founded
1969, per LinkedIn
Domain registered
1 Nov 2017
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
158 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
gullfunn.no
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Gullfunn

What people ask Google about Gullfunn.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Gullfunn legit or a scam?

According to Gravity by Benchr, Gullfunn is a brand based in Norway: its website has existed since November 2017, it employs 158 people on LinkedIn, it has 32,154 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Gullfunn reviews: is it worth it?

Customers rate Gullfunn 2.1 out of 5 on Trustpilot over 44 reviews, 10 of them in the last twelve months: 18% give five stars, 77% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Gullfunn sell?

Gullfunn AS is a Norwegian jewelry store and goldsmith with over 50 years of experience, offering jewelry, watches, bunad silver and gifts for various occasions in life. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.

Is there a Gullfunn discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Gullfunn advertises on Facebook and Instagram and on Google, where its offers often run. Check gullfunn.no for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Gullfunn?

Gravity by Benchr records a company based in Norway, founded in 1969 according to LinkedIn, on a domain registered in 2017, with 158 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Gullfunn doing well?

Not at the moment. Gravity by Benchr estimates about 176,800 visits to gullfunn.no in September 2026, down 11% in a month and down 24% over three months. Gullfunn ranks #2 of 160 Jewelry brands in Norway in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Gullfunn's ad budget?

Gravity by Benchr does not publish a spend figure for Gullfunn on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in Norway?

Among Jewelry brands in Norway in the Gravity by Benchr index, Gullfunn ranks #2 of 160 by estimated traffic. Its closest competitors on the same market are bjorklund.no, mestergull.no, david-andersen.no, ani-jewels.fi, Guldfynd. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Gullfunn.