Brand page · Plants · United States
Gurneys: 619K visits a month, 43 active Meta ads, Gravity score 569.
Gurneys — Gurney's is an American seed and nursery company that sells plants, seeds, flowers, and gardening supplies. In September 2026 gurneys.com drew an estimated 619K visits, up 13% on the month before. It ranks #8 of 3,089 Plants brands in United States and holds a 3.8 Trustpilot rating over 701 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 71 peers: Plants brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Gurney's is an American seed and nursery company that sells plants, seeds, flowers, and gardening supplies.
01 · Traffic
How much traffic Gurneys gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Gurneys drew an estimated 619K visits in September 2026, up 13% on the month before and up 10% over three months.
- Worldwide#20,951of 4.5M sites · Top 1%
- In United States#6,862of 1.2M sites · Top 1%
- Plants, worldwide#30of 28,421 brands · Top 1%
- Plants, United States#8of 3,089 brands · Top 1%
619K
estimated visits in September
1 mo ▲ +13.2%4 mo ▲ +10.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Gurneys.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Gurneys holds 3.8 out of 5 on Trustpilot over 701 reviews, 587 of them in the last twelve months: 45% of customers give five stars and 29% one star. That volume places Gurneys in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50 %.
Wholesale Plant Nursery Seed Supplier Garden Center Plant Nursery
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Gurneys sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gurneys sells on Shopify, 39% of its catalogue in stock. The best seller is Tendersweet Carrot Seed, at US$2.99–US$14.99, followed by Yukon Gold Potato and Black Magic Zucchini Summer Squash Seed.
#1Tendersweet Carrot SeedGurneysUS$2.99–US$14.99In stock
#2Yukon Gold PotatoGurneysUS$12.99–US$15.99In stock
#3Black Magic Zucchini Summer Squash SeedGurneysUS$3.99–US$6.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Gurneys in its comparison group.
- Average rating
- 4.10 / 5
- Rated products
- 66% of the catalogue
- In stock
- 39%
- Upper price quartile
- US$29.99
- Currency
- USD
04 · Ads
What Gurneys is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Gurneys runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2022 (image, text, video).
Gurney's Winter Wonderland Mixed Kale SeedGurney's Seed and Nursery Co.2 Oct 2026image
Red Gold PotatoGurney's Seed and Nursery Co.1 Oct 2026image
Listen to Niles And Shop His Favorites!Gurney's Seed and Nursery Co.1 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Gardens Alive! Incverified
Text ad20 Oct 2026Gardens Alive! Incverified
Text ad20 Oct 2026Gardens Alive! Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Gurneys.
The creators who tag @gurneysseed on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @gurneysseed on Instagram, led by Smarter By Nature LLC (22.5K followers, 1.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSmarter By Nature LLC@smarterbynature · 🇺🇸 US | Decoration garden diy Creator | 22.5K | 1.1% | 1 | Tagged @gurneysseed |
06 · Competitors according to Gravity
Who Gurneys competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Gurneys among Plants brands in United States. The closest is Graines Baumaux, then Fothergills, labonnegraine.com, Burpee Seeds & Plants, Premier Seeds Direct, promessedefleurs.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Graines Baumauxgraines-baumaux.fr | |||||||
| Fothergillsmr-fothergills.co.uk | |||||||
| labonnegraine.comlabonnegraine.com | |||||||
| Burpee Seeds & Plantsburpee.com | |||||||
| Premier Seeds Directpremierseedsdirect.com | |||||||
| promessedefleurs.compromessedefleurs.com |
07 · Company
The company behind Gurneys.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Gurneys is a company based in Lawrenceburg, United States, founded in 1926 according to LinkedIn, on a domain registered in February 1996. It employs about 91 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Lawrenceburg
- Founded
- 1926, per LinkedIn
- Domain registered
- 23 Feb 1996
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 91 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- gurneys.com · Shopify · USD
- Catalogue
- 619 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Gurneys
What people ask Google about Gurneys.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Gurneys legit?
According to Gravity by Benchr, Gurneys is a brand based in Lawrenceburg, United States: its website has existed since February 1996, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 91 people on LinkedIn, it has 21,179 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Gurneys reviews: is it worth it?
Customers rate Gurneys 3.8 out of 5 on Trustpilot over 701 reviews, 587 of them in the last twelve months: 45% give five stars, 29% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Gurneys?
Gurney's is an American seed and nursery company that sells plants, seeds, flowers, and gardening supplies. Gravity by Benchr classifies it under Plants, with Indoor & Outdoor Plants making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Gurneys cost?
Gurneys' best seller, Tendersweet Carrot Seed, sells from US$2.99 to US$14.99 on gurneys.com. 39% of the catalogue is in stock. Gravity does not track prices daily: check gurneys.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Gurneys have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Gurneys advertises on Facebook and Instagram and on Google, where its offers often run. Check gurneys.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Gurneys?
Gurneys sells on its own website, gurneys.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Gurneys?
Gravity by Benchr records a company based in Lawrenceburg, United States, founded in 1926 according to LinkedIn, on a domain registered in 1996, with 91 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Gurneys doing well?
Yes. Gravity by Benchr estimates about 619,500 visits to gurneys.com in September 2026, up 13% in a month and up 10% over three months. Gurneys ranks #8 of 3,089 Plants brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Gurneys use?
Gravity by Benchr identifies gurneys.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Gurneys' ad budget?
Gravity by Benchr does not publish a spend figure for Gurneys on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Plants brands in United States?
Among Plants brands in United States in the Gravity by Benchr index, Gurneys ranks #8 of 3,089 by estimated traffic. Its closest competitors on the same market are Graines Baumaux, Fothergills, labonnegraine.com, Burpee Seeds & Plants, Premier Seeds Direct. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Gurneys.