Brand page · Plumbing · Germany

heima24 Top 1% worldwide Top 1% in Germany Top 1% in Plumbing Top 1% in Plumbing in Germany
heima24.de·🇩🇪 Germany

heima24: 591K visits a month, 34 active Meta ads.

heima24 — heima24 is an online shop specializing in bathroom, heating and sanitary supplies for home and professional users, offering heating systems, radiators, floor heating, pipes, bathroom/kitchen equipment, photovoltaics, installation tools and electrical products. In September 2026 heima24.de drew an estimated 591K visits, down 0% on the month before. It ranks #2 of 371 Plumbing brands in Germany and holds a 4.8 Trustpilot rating over 8,290 reviews.

heima24.de@heima24de 9.9KYouTube 925LinkedIn 413Trustpilot 4.8Meta Ad Library 34

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
591K
−0% vs. August 2026
Instagram followers
9.9K
47 posts · @heima24de
Trustpilot
4.8
8,290 reviews · 1,005 in 12 months
Meta ads
34
active · on Google since 2021
Products
—
Data not available
Rank in Germany
#2
of 371 in Plumbing
LinkedIn
413
followers · 33 employees
Earned media value
€1.7k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

heima24 is an online shop specializing in bathroom, heating and sanitary supplies for home and professional users, offering heating systems, radiators, floor heating, pipes, bathroom/kitchen equipment, photovoltaics, installation tools and electrical products.

01 · Traffic

How much traffic heima24 gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

heima24 drew an estimated 591K visits in September 2026, down 0% on the month before and down 20% over three months.

  • Worldwide#21,722of 4.5M sites · Top 1%
  • In Germany#965of 184K sites · Top 1%
  • Plumbing, worldwide#49of 39,496 brands · Top 1%
  • Plumbing, Germany#2of 371 brands · Top 1%
Monthly visitssource Sept 2026

591K

estimated visits in September

1 mo ▼ −0.5%4 mo ▼ −19.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about heima24.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

heima24 holds 4.8 out of 5 on Trustpilot over 8,290 reviews, 1,005 of them in the last twelve months: 93% of customers give five stars and 2% one star. That volume places heima24 in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5 %. On Google, heima24 scores 4.9 over 11 reviews.

Trustpilotclaimed page · read 20 Oct 2026
4.8TrustScore · 8,290 reviews · 1,005 in 12 months
Top 5% review volumeTop 5% rating quality
5 ★93%
4 ★4%
3 ★1%
2 ★0%
1 ★2%

Boiler and Heating Service HVAC Contractor Heating Equipment Supplier Home Improvement Store Radiator Shop

Google reviewsread 19 Oct 2026
4.911 reviews on the Google business profile
5 ★73%
4 ★27%
3 ★0%
2 ★0%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What heima24 sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read heima24's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Plumbing
Plumbing93%
Household Appliances2%
Heating, Ventilation & Air Conditioning1%

The dominant category places heima24 in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about heima24.

The creators who tag @heima24de on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @heima24de · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who heima24 competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for heima24 among Plumbing brands in Germany. The closest is Heizung Billiger, then HeatandPlumb.com, LavprisVVS, Emax Haustechnik, Trading Depot, Domomat.

CompetitorsPlumbing · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Heizung Billigerheizung-billiger.de
HeatandPlumb.comheatandplumb.com
LavprisVVSlavprisvvs.dk
Emax Haustechnikemax-haustechnik.de
Trading Depottradingdepot.co.uk
Domomatdomomat.com
Competitors Gravity finds for heima24. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare heima24 with Heizung Billiger

07 · Company

The company behind heima24.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

heima24 is a company based in Germany, founded in 1996 according to LinkedIn. It employs about 33 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany
Founded
1996, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
33 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
heima24.de
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about heima24

What people ask Google about heima24.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is heima24 a legit company?

According to Gravity by Benchr, heima24 is a brand based in Germany: its Trustpilot profile is claimed by the brand, it employs 33 people on LinkedIn, it has 9,917 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

heima24 reviews

Customers rate heima24 4.8 out of 5 on Trustpilot over 8,290 reviews, 1,005 of them in the last twelve months: 93% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, heima24 scores 4.9 over 11 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does heima24 sell?

heima24 is an online shop specializing in bathroom, heating and sanitary supplies for home and professional users, offering heating systems, radiators, floor heating, pipes, bathroom/kitchen equipment, photovoltaics, installation tools and electrical products. Gravity by Benchr classifies it under Plumbing. Source: Gravity by Benchr product classification.

Does heima24 have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: heima24 advertises on Facebook and Instagram and on Google, where its offers often run. Check heima24.de for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns heima24?

Gravity by Benchr records a company based in Germany, founded in 1996 according to LinkedIn, with 33 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is heima24 growing?

Not at the moment. Gravity by Benchr estimates about 591,300 visits to heima24.de in September 2026, down 0% in a month and down 20% over three months. heima24 ranks #2 of 371 Plumbing brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does heima24 spend on Meta ads?

Gravity by Benchr does not publish a spend figure for heima24 on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Plumbing brands in Germany?

Among Plumbing brands in Germany in the Gravity by Benchr index, heima24 ranks #2 of 371 by estimated traffic. Its closest competitors on the same market are Heizung Billiger, HeatandPlumb.com, LavprisVVS, Emax Haustechnik, Trading Depot. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with heima24.