Brand page · Clothing

heine Top 1% worldwide Top 1% in Clothing
heine.de

heine: 1.8M visits a month, 135 active Meta ads.

heine — heine is a German fashion retailer that sells women's clothing, shoes, and home decor items. The brand offers feminine, elegant, and unique fashion products. In September 2026 heine.de drew an estimated 1.8M visits, down 10% on the month before. It ranks #14 of 7,326 Clothing brands and holds a 3.7 Trustpilot rating over 3,041 reviews.

heine.de@heine.de 51.2KFacebookTrustpilot 3.7Meta Ad Library 135

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
1.8M
−10% vs. August 2026
Instagram followers
51.2K
1,922 posts · @heine.de
Trustpilot
3.7
3,041 reviews · 255 in 12 months
Meta ads
135
active · on Google since 2021
Products
—
Data not available
Rank in Germany
#14
of 7,326 in Clothing
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

heine is a German fashion retailer that sells women's clothing, shoes, and home decor items. The brand offers feminine, elegant, and unique fashion products.

01 · Traffic

How much traffic heine gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

heine drew an estimated 1.8M visits in September 2026, down 10% on the month before and down 18% over three months.

  • Worldwide#9,117of 4.5M sites · Top 1%
  • In Germany#409of 184K sites · Top 1%
  • Clothing, worldwide#661of 459,295 brands · Top 1%
  • Clothing, Germany#14of 7,326 brands · Top 1%
Monthly visitssource Sept 2026

1.8M

estimated visits in September

1 mo ▼ −10.1%4 mo ▼ −18.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about heine.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

heine holds 3.7 out of 5 on Trustpilot over 3,041 reviews, 255 of them in the last twelve months: 56% of customers give five stars and 20% one star. That volume places heine in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.7TrustScore · 3,041 reviews · 255 in 12 months
Top 5% review volume
5 ★56%
4 ★13%
3 ★6%
2 ★5%
1 ★20%

Shoe Store Women's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What heine sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read heine's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing93%
Shoes2%
Apparel & Accessories1%

The dominant category places heine in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
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In stock
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Upper price quartile
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Currency
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05 · Influencers

Who talks about heine.

The creators who tag @heine.de on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @heine.de on Instagram, led by 𓆉 𝐶𝑒𝑙𝑖𝑛𝑎 ¦ 𝟸𝟻 (14.2K followers, 4.1% engagement).

Influencersaccounts tagging @heine.de · Instagram
AccountProfileFollowersEngagementTagsRelationship
�𓆉 𝐶𝑒𝑙𝑖𝑛𝑎 ¦ 𝟸𝟻@celina.06.08.17 · 🇩🇪 DETravel tourism exploration Creator14.2K4.1%1Tagged @heine.de
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who heine competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for heine among Clothing brands. The closest is helline, then anthropologie.com, seraphine.fr, inditex.com, French Connection UK, laredoute.it.

CompetitorsClothing · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
hellinehelline.fr
anthropologie.comanthropologie.com
seraphine.frseraphine.fr
inditex.cominditex.com
French Connection UKfrenchconnection.com
laredoute.itlaredoute.it
Competitors Gravity finds for heine. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare heine with helline

07 · Company

The company behind heine.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

heine is an e-commerce brand.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
heine.de
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about heine

What people ask Google about heine.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is heine legit or a scam?

According to Gravity by Benchr, heine is a brand: its Trustpilot profile is claimed by the brand, it has 51,176 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

heine reviews

Customers rate heine 3.7 out of 5 on Trustpilot over 3,041 reviews, 255 of them in the last twelve months: 56% give five stars, 20% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does heine sell?

heine is a German fashion retailer that sells women's clothing, shoes, and home decor items. The brand offers feminine, elegant, and unique fashion products. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Is there a heine discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: heine advertises on Facebook and Instagram and on Google, where its offers often run. Check heine.de for current promotions. Source: Gravity by Benchr ad records, October 2026.

Is heine doing well?

Not at the moment. Gravity by Benchr estimates about 1,774,300 visits to heine.de in September 2026, down 10% in a month and down 18% over three months. heine ranks #14 of 7,326 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is heine's ad budget?

Gravity by Benchr does not publish a spend figure for heine on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands?

Among Clothing brands in the Gravity by Benchr index, heine ranks #14 of 7,326 by estimated traffic. Its closest competitors on the same market are helline, anthropologie.com, seraphine.fr, inditex.com, French Connection UK. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with heine.