Brand page · Clothing · Germany
hey balu: 147K visits a month, 312 active Meta ads, Gravity score 535.
hey balu — hey balu is a German company that sells personalized gifts for dog and cat lovers, including items like sweaters, hoodies, T-shirts, posters, and accessories. In September 2026 heybalu.com drew an estimated 147K visits, down 45% on the month before. It ranks #109 of 7,326 Clothing brands in Germany and holds a 4.3 Trustpilot rating over 1,497 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 152 peers: Clothing brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
hey balu is a German company that sells personalized gifts for dog and cat lovers, including items like sweaters, hoodies, T-shirts, posters, and accessories.
01 · Traffic
How much traffic hey balu gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
hey balu drew an estimated 147K visits in September 2026, down 45% on the month before and down 28% over three months.
- Worldwide#67,926of 4.5M sites · Top 5%
- In Germany#3,050of 184K sites · Top 5%
- Clothing, worldwide#6,323of 459,295 brands · Top 5%
- Clothing, Germany#109of 7,326 brands · Top 5%
147K
estimated visits in September
1 mo ▼ −45.2%4 mo ▼ −27.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about hey balu.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
hey balu holds 4.3 out of 5 on Trustpilot over 1,497 reviews, 947 of them in the last twelve months: 79% of customers give five stars and 11% one star. That volume places hey balu in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %. On Google, hey balu scores 4.8 over 344 reviews.
Clothing Store Women's Clothing Store Printed Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What hey balu sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
hey balu sells on Shopify, 100% of its catalogue in stock. The best seller is Personalisiertes T-Shirt "Herzschlag Haustier", at €29.95, followed by Personalisierte Socken mit deinem Haustier and Personalisierter Hoodie ''Herzschlag Haustier''.
#1Personalisiertes T-Shirt "Herzschlag Haustier"hey balu€29.95In stock
#2Personalisierte Socken mit deinem Haustierhey balu€29.95In stock
#3Personalisierter Hoodie ''Herzschlag Haustier''hey balu€39.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places hey balu in its comparison group.
- Average rating
- 4.80 / 5
- Rated products
- 51% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$44.75
- Currency
- EUR
04 · Ads
What hey balu is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
hey balu runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2023 (image, text, video).
Personalisierte Decke mit deinem Hund 🐶Hey Balu7 Oct 2026image
Personalisierter Hoodie mit deinem Hund 🐶Hey Balu7 Oct 2026image
Personalisierte Decke mit deinem Hund 🐶Hey Balu7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Lyto Brands Group GmbHverified
Image ad20 Oct 2026Lyto Brands Group GmbHverified
Image ad20 Oct 2026Lyto Brands Group GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about hey balu.
The creators who tag @heybalu on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who hey balu competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for hey balu among Clothing brands in Germany. The closest is PawlyJoy, then Praise My Pet!, The Paw Print, Pawsionate, Takashirt, Lucy and Lola Shop.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| PawlyJoypawlyjoy.com | |||||||
| Praise My Pet!praisemypet.com | |||||||
| The Paw Printthepawprint.store | |||||||
| Pawsionatepawsionate.com | |||||||
| Takashirttakashirt.jp | |||||||
| Lucy and Lola Shoplucyandlolashop.com |
07 · Company
The company behind hey balu.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
hey balu is a company based in Düsseldorf, Germany, on a domain registered in April 2023.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany · Düsseldorf
- Founded
- Data not available
- Domain registered
- 5 Apr 2023
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- heybalu.com · Shopify · EUR
- Catalogue
- 93 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about hey balu
What people ask Google about hey balu.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is hey balu a legit company?
According to Gravity by Benchr, hey balu is a brand based in Düsseldorf, Germany: its website has existed since April 2023, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 23,948 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
hey balu reviews
Customers rate hey balu 4.3 out of 5 on Trustpilot over 1,497 reviews, 947 of them in the last twelve months: 79% give five stars, 11% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. On Google, hey balu scores 4.8 over 344 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does hey balu sell?
hey balu is a German company that sells personalized gifts for dog and cat lovers, including items like sweaters, hoodies, T-shirts, posters, and accessories. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 30% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is hey balu expensive?
hey balu's best seller, Personalisiertes T-Shirt "Herzschlag Haustier", sells €29.95 on heybalu.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check heybalu.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a hey balu discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: hey balu advertises on Facebook and Instagram and on Google, where its offers often run. Check heybalu.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy hey balu?
hey balu sells on its own website, heybalu.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns hey balu?
Gravity by Benchr records a company based in Düsseldorf, Germany, whose domain was registered in 2023. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is hey balu doing well?
Not at the moment. Gravity by Benchr estimates about 146,800 visits to heybalu.com in September 2026, down 45% in a month and down 28% over three months. hey balu ranks #109 of 7,326 Clothing brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does hey balu use?
Gravity by Benchr identifies heybalu.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does hey balu spend on Meta ads?
Gravity by Benchr does not publish a spend figure for hey balu on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Germany?
Among Clothing brands in Germany in the Gravity by Benchr index, hey balu ranks #109 of 7,326 by estimated traffic. Its closest competitors on the same market are PawlyJoy, Praise My Pet!, The Paw Print, Pawsionate, Takashirt. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with hey balu.