Brand page · Clothing · United Kingdom
HOWSS: 179K visits a month, 234 active Meta ads, Gravity score 828.
HOWSS — HOWSS is a streetwear studio that sells clothing and accessories including pants, t-shirts, outerwear, hoodies, hats, chains, belts, rings, necklaces, bracelets, and earrings. In September 2026 howss.co drew an estimated 179K visits, up 109% on the month before. It ranks #856 of 97,158 Clothing brands in United Kingdom and holds a 4.8 Trustpilot rating over 141 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 484 peers: Clothing brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
HOWSS is a streetwear studio that sells clothing and accessories including pants, t-shirts, outerwear, hoodies, hats, chains, belts, rings, necklaces, bracelets, and earrings.
01 · Traffic
How much traffic HOWSS gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
HOWSS drew an estimated 179K visits in September 2026, up 109% on the month before and up 125% over three months.
- Worldwide#57,407of 4.5M sites · Top 5%
- In United States#18,873of 1.2M sites · Top 5%
- Clothing, worldwide#5,277of 459,295 brands · Top 5%
- Clothing, United States#856of 97,158 brands · Top 1%
179K
estimated visits in September
1 mo ▲ +109.1%4 mo ▲ +125.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about HOWSS.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
HOWSS holds 4.8 out of 5 on Trustpilot over 141 reviews, 132 of them in the last twelve months: 93% of customers give five stars and 3% one star. That volume places HOWSS in the top 30 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Fashion Accessories Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What HOWSS sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
HOWSS sells on Shopify, 80% of its catalogue in stock. The best seller is STARFALL, at £30.00, followed by MOONLIT BUBBLE and NOIRCHAIN.
#3STARFALLHOWSS£30.00In stock
MOONLIT BUBBLEHOWSS£30.00In stock
NOIRCHAINHOWSS£30.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places HOWSS in its comparison group.
- Average rating
- 4.80 / 5
- Rated products
- 52% of the catalogue
- In stock
- 80%
- Upper price quartile
- US$90.33
- Currency
- GBP
04 · Ads
What HOWSS is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
HOWSS runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since February 2026 (image, text, video).
maybe it’s time. → LET GOHowss6 Oct 2026video
THE NEW CHAIN. THE BEST ACCESSORY OF 2026.Howss5 Oct 2026video
LET GOHowss5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad3 Aug 2026HOWSS LIMITEDverified
Image ad3 Aug 2026HOWSS LIMITEDverified
Text ad14 May 2026HOWSS LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about HOWSS.
The creators who tag @howss.studio on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @howss.studio on Instagram, led by Ving (18.6K followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| VVing@maxving · INTL | Photography visual arts Creator | 18.6K | 0.6% | 6 | Tagged @howss.studio |
06 · Competitors according to Gravity
Who HOWSS competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for HOWSS among Clothing brands in United Kingdom. The closest is REPRESENT, then HELLSTAR, Stüssy, high-street.co.kr, Streetwear, Cold Culture.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| REPRESENTrepresentclo.com | |||||||
| HELLSTARhellstar.com | |||||||
| Stüssystussy.com | |||||||
| high-street.co.krhigh-street.co.kr | |||||||
| Streetwearstreetwearofficial.com | |||||||
| Cold Culturecoldcultureworldwide.com |
07 · Company
The company behind HOWSS.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
HOWSS is a company based in Kington, United Kingdom, on a domain registered in September 2024.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Kington
- Founded
- Data not available
- Domain registered
- 3 Sept 2024
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- howss.co · Shopify · USD
- Catalogue
- 42 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about HOWSS
What people ask Google about HOWSS.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is HOWSS a legit company?
According to Gravity by Benchr, HOWSS is a brand based in Kington, United Kingdom: its website has existed since September 2024, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 185,639 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
HOWSS reviews: is it worth it?
Customers rate HOWSS 4.8 out of 5 on Trustpilot over 141 reviews, 132 of them in the last twelve months: 93% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does HOWSS sell?
HOWSS is a streetwear studio that sells clothing and accessories including pants, t-shirts, outerwear, hoodies, hats, chains, belts, rings, necklaces, bracelets, and earrings. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 34% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
HOWSS prices: how much is it?
HOWSS' best seller, STARFALL, sells £30.00 on howss.co. 80% of the catalogue is in stock. Gravity does not track prices daily: check howss.co before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does HOWSS have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: HOWSS advertises on Facebook and Instagram and on Google, where its offers often run. Check howss.co for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy HOWSS?
HOWSS sells on its own website, howss.co, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind HOWSS?
Gravity by Benchr records a company based in Kington, United Kingdom, whose domain was registered in 2024. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is HOWSS doing well?
Yes. Gravity by Benchr estimates about 179,300 visits to howss.co in September 2026, up 109% in a month and up 125% over three months. HOWSS ranks #856 of 97,158 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does HOWSS use?
Gravity by Benchr identifies howss.co as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2026. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does HOWSS spend on Meta ads?
Gravity by Benchr does not publish a spend figure for HOWSS on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, HOWSS ranks #856 of 97,158 by estimated traffic. Its closest competitors on the same market are REPRESENT, HELLSTAR, Stüssy, high-street.co.kr, Streetwear. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HOWSS.