Brand page · Beverages · Germany

Hydraid Top 5% worldwide Top 5% in Germany Top 5% in Beverages Top 5% in Beverages in Germany
hydraid.com·🇩🇪 München, Germany· Shopify·Since 2006

Hydraid: 59.4K visits a month, 67 active Meta ads, Gravity score 636.

Hydraid — Hydraid develops science-based powdered functional drinks for hydration, designed to be mixed with tap water to optimize fluid, electrolytes and nutrients for athletes and everyday users. In September 2026 hydraid.com drew an estimated 59.4K visits, up 23% on the month before. It ranks #64 of 2,510 Beverages brands in Germany.

hydraid.com@hydraid 23.2KLinkedIn 1.5KTrustpilot 4.0Meta Ad Library 67

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
59.4K
+23% vs. August 2026
Instagram followers
23.2K
576 posts · @hydraid
Trustpilot
4.0
3 reviews · 3 in 12 months
Meta ads
67
active · on Google since 2021
Products
100%
in stock · 28 collections
Rank in Germany
#64
of 2,510 in Beverages
LinkedIn
1.5K
followers · 19 employees
Earned media value
€8.3k
per month, Instagram

Gravity score

636/ 1000 · 10 of 10 indicators rated
Brand Power534
Momentum843
Performance531

Percentiles within 87 peers: Beverages brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Hydraid develops science-based powdered functional drinks for hydration, designed to be mixed with tap water to optimize fluid, electrolytes and nutrients for athletes and everyday users.

01 · Traffic

How much traffic Hydraid gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Hydraid drew an estimated 59.4K visits in September 2026, up 23% on the month before and up 32% over three months.

  • Worldwide#146,752of 4.5M sites · Top 5%
  • In Germany#6,665of 184K sites · Top 5%
  • Beverages, worldwide#1,355of 97,069 brands · Top 5%
  • Beverages, Germany#64of 2,510 brands · Top 5%
Monthly visitssource Sept 2026

59.4K

estimated visits in September

1 mo ▲ +22.7%4 mo ▲ +31.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Hydraid.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Hydraid holds 4.0 out of 5 on Trustpilot over 3 reviews, 3 of them in the last twelve months: 100% of customers give five stars and 0% one star.

Trustpilotclaimed page · read 20 Oct 2026
4.0TrustScore · 3 reviews · 3 in 12 months
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Vitamin and Supplements Store Sports Nutrition Store Beverage Distributor

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Hydraid sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Hydraid sells on Shopify, 100% of its catalogue in stock. The best seller is Hydration Helper® Starter Set, at €34.99, followed by Hydration Helper® Energy Lemon Iced Tea and Hydration Helper® Energy Peach Iced Tea.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Fitness & Nutrition13%

Share of the catalogue by product family.

Activity mixdominant: Beverages
Beverages58%
Kitchen & Dining17%
Health Care13%
Outdoor Recreation13%

The dominant category places Hydraid in its comparison group.

Prices and ratingsstore data
Average rating
4.56 / 5
Rated products
100% of the catalogue
In stock
100%
Upper price quartile
US$33.59
Currency
EUR

05 · Influencers

Who talks about Hydraid.

The creators who tag @hydraid on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @hydraid on Instagram, led by Dominik Fitzek | Trailrunning | Marathon | Ultra (10.5K followers, 1.0% engagement).

Influencersaccounts tagging @hydraid · Instagram
AccountProfileFollowersEngagementTagsRelationship
DDominik Fitzek | Trailrunning | Marathon | Ultra@running_domi · 🇩🇪 DEFitness sport bodybuilding Creator10.5K1.0%12Tagged @hydraid
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Hydraid competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Hydraid among Beverages brands in Germany. The closest is Hansegrün, then Jello, Herboxa®, waterdrop, Protero, waterdrop.

CompetitorsBeverages · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Hansegrünhansegruen.de
Jellotrinkjello.com
Herboxa®herboxa.com
waterdropeu.waterdrop.com
Proteroprotero.de
waterdropwaterdrop.it
Competitors Gravity finds for Hydraid. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Hydraid with Hansegrün

07 · Company

The company behind Hydraid.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Hydraid is a company based in München, Germany, on a domain registered in September 2006. It employs about 19 people, is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany · München
Founded
Data not available
Domain registered
17 Sept 2006
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
19 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
M and a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
hydraid.com · Shopify · EUR
Catalogue
28 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Hydraid

What people ask Google about Hydraid.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Hydraid legit?

According to Gravity by Benchr, Hydraid is a brand based in München, Germany: its website has existed since September 2006, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 19 people on LinkedIn, it has 23,196 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Hydraid known for?

Hydraid develops science-based powdered functional drinks for hydration, designed to be mixed with tap water to optimize fluid, electrolytes and nutrients for athletes and everyday users. Gravity by Benchr classifies it under Beverages, with Fitness & Nutrition making up 13% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Hydraid expensive?

Hydraid's best seller, Hydration Helper® Starter Set, sells €34.99 on hydraid.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check hydraid.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Hydraid promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Hydraid advertises on Facebook and Instagram and on Google, where its offers often run. Check hydraid.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Hydraid?

Hydraid sells on its own website, hydraid.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Hydraid?

Gravity by Benchr records a company based in München, Germany, whose domain was registered in 2006, with 19 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Hydraid growing?

Yes. Gravity by Benchr estimates about 59,400 visits to hydraid.com in September 2026, up 23% in a month and up 32% over three months. Hydraid ranks #64 of 2,510 Beverages brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Hydraid use?

Gravity by Benchr identifies hydraid.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Hydraid's ad budget?

Gravity by Benchr does not publish a spend figure for Hydraid on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Beverages brands in Germany?

Among Beverages brands in Germany in the Gravity by Benchr index, Hydraid ranks #64 of 2,510 by estimated traffic. Its closest competitors on the same market are Hansegrün, Jello, Herboxa®, waterdrop, Protero. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Hydraid.