Brand page · Household Appliances · Italy
Irsap: 110K visits a month, 13 active Meta ads.
Irsap — Irsap is a leading European company producing radiators for domestic heating, air exchange systems and home automation applied to heating. In September 2026 irsap.com drew an estimated 110K visits, up 7% on the month before. It ranks #8 of 134 Household Appliances brands in Italy and holds a 1.9 Trustpilot rating over 13 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Irsap is a leading European company producing radiators for domestic heating, air exchange systems and home automation applied to heating.
01 · Traffic
How much traffic Irsap gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Irsap drew an estimated 110K visits in September 2026, up 7% on the month before and down 17% over three months.
- Worldwide#86,435of 4.5M sites · Top 5%
- In Italy#2,098of 138K sites · Top 5%
- Household Appliances, worldwide#248of 20,238 brands · Top 5%
- Household Appliances, Italy#8of 134 brands · Top 10%
110K
estimated visits in September
1 mo ▲ +6.8%4 mo ▼ −16.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Irsap.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Irsap holds 1.9 out of 5 on Trustpilot over 13 reviews, 7 of them in the last twelve months: 0% of customers give five stars and 77% one star.
Air Conditioning Store Radiator Shop Air Conditioning System Supplier Boiler and Heating Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Irsap sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Irsap's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Irsap in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Irsap is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Irsap runs Meta ads on Facebook, Instagram, Messenger, Audience Network, and has advertised on Google since September 2024 (image, text, video).
Cataloghi - IRSAPIRSAP2 Oct 2026image
Stessa temperatura, sensazione diversa. Come mai? 🌡️ Il comfort non dipende solo dai gradi indicati sul termostato. Un radiatore trasferiscIRSAP2 Oct 2026image
Radiatore d’inverno, appendiabiti d’eccezione d’estate. ☀️ Gli accessori IRSAP sono posizionabili su tutta la superficie del termoarredo. IIRSAP26 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026IRSAP SPAverified
Text ad19 Oct 2026IRSAP SPAverified
Text ad19 Oct 2026IRSAP SPAverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Irsap.
The creators who tag @irsap_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Irsap competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Irsap among Household Appliances brands in Italy. The closest is BestHeating, then UK Radiators, hudsonreed.com, Drench, tado° Shop, atlantic.fr.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| BestHeatingbestheating.com | |||||||
| UK Radiatorsukradiators.com | |||||||
| hudsonreed.comhudsonreed.com | |||||||
| Drenchdrench.co.uk | |||||||
| tado° Shopshop.tado.com | |||||||
| atlantic.fratlantic.fr |
07 · Company
The company behind Irsap.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Irsap is a company based in Italy, founded in 1963 according to LinkedIn, on a domain registered in November 1998. It employs about 321 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- 1963, per LinkedIn
- Domain registered
- 13 Nov 1998
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 321 on LinkedIn · 1,001-5,000
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- irsap.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Irsap
What people ask Google about Irsap.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Irsap a legit company?
According to Gravity by Benchr, Irsap is a brand based in Italy: its website has existed since November 1998, its Trustpilot profile is claimed by the brand, it employs 321 people on LinkedIn, it has 40,513 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Irsap reviews: is it worth it?
Customers rate Irsap 1.9 out of 5 on Trustpilot over 13 reviews, 7 of them in the last twelve months: 0% give five stars, 77% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Irsap sell?
Irsap is a leading European company producing radiators for domestic heating, air exchange systems and home automation applied to heating. Gravity by Benchr classifies it under Household Appliances. Source: Gravity by Benchr product classification.
Does Irsap have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Irsap advertises on Facebook and Instagram and on Google, where its offers often run. Check irsap.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Irsap?
Gravity by Benchr records a company based in Italy, founded in 1963 according to LinkedIn, on a domain registered in 1998, with 321 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Irsap doing well?
Not at the moment. Gravity by Benchr estimates about 110,100 visits to irsap.com in September 2026, up 7% in a month and down 17% over three months. Irsap ranks #8 of 134 Household Appliances brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Irsap's ad budget?
Gravity by Benchr does not publish a spend figure for Irsap on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Household Appliances brands in Italy?
Among Household Appliances brands in Italy in the Gravity by Benchr index, Irsap ranks #8 of 134 by estimated traffic. Its closest competitors on the same market are BestHeating, UK Radiators, hudsonreed.com, Drench, tado° Shop. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Irsap.