Brand page · Clothing · United States

JAANUU Top 1% worldwide Top 1% in United States Top 1% in Clothing Top 1% in Clothing in United States
jaanuu.com·🇺🇸 El Segundo, United States· Shopify·Since 2013

JAANUU: 405K visits a month, 129 active Meta ads, Gravity score 667.

JAANUU — JAANUU is a physician-founded scrubs brand that creates modern medical apparel including scrubs, scrub tops, scrub pants, scrub sets, and scrub dresses with innovative fabrics and designs for healthcare professionals. In September 2026 jaanuu.com drew an estimated 405K visits, down 1% on the month before. It ranks #346 of 97,158 Clothing brands in United States and holds a 2.0 Trustpilot rating over 21 reviews.

jaanuu.com@jaanuu 315KYouTube 711FacebookLinkedIn 21.5KTrustpilot 2.0Meta Ad Library 129

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
405K
−1% vs. August 2026
Instagram followers
315K
739 posts · @jaanuu
Trustpilot
2.0
21 reviews · 7 in 12 months
Meta ads
129
active · on Google since 2025
Products
100%
in stock · 869 collections
Rank in United States
#346
of 97,158 in Clothing
LinkedIn
21.5K
followers · 83 employees
Earned media value
€49.0k
per month, Instagram

Gravity score

667/ 1000 · 9 of 10 indicators rated
Brand Power608
Momentum669
Performance725

Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

JAANUU is a physician-founded scrubs brand that creates modern medical apparel including scrubs, scrub tops, scrub pants, scrub sets, and scrub dresses with innovative fabrics and designs for healthcare professionals.

01 · Traffic

How much traffic JAANUU gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

JAANUU drew an estimated 405K visits in September 2026, down 1% on the month before and up 25% over three months.

  • Worldwide#29,469of 4.5M sites · Top 1%
  • In United States#9,567of 1.2M sites · Top 1%
  • Clothing, worldwide#2,482of 459,295 brands · Top 1%
  • Clothing, United States#346of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

405K

estimated visits in September

1 mo ▼ −1.1%4 mo ▲ +25.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about JAANUU.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

JAANUU holds 2.0 out of 5 on Trustpilot over 21 reviews, 7 of them in the last twelve months: 10% of customers give five stars and 62% one star. That volume places JAANUU in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
2.0TrustScore · 21 reviews · 7 in 12 months
Top 50% review volume
5 ★10%
4 ★0%
3 ★10%
2 ★19%
1 ★62%

Women's Clothing Store Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What JAANUU sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

JAANUU sells on Shopify, 100% of its catalogue in stock. The best seller is Embroidery Fee, at US$0.01, followed by Perri Yoga Scrub Pant - Black and Perri Yoga Scrub Pant - Midnight Navy.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Uniforms & Workwear98%
Activewear1%
Outerwear0%
Scrub Caps0%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing100%
Medical0%
Hobbies & Creative Arts0%
Garment Bags0%
Clothing Accessories0%

The dominant category places JAANUU in its comparison group.

Prices and ratingsstore data
Average rating
4.84 / 5
Rated products
33% of the catalogue
In stock
100%
Upper price quartile
US$96.98
Currency
USD

05 · Influencers

Who talks about JAANUU.

The creators who tag @jaanuu on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @jaanuu on Instagram, led by Happy Doctors (13.4K followers).

Influencersaccounts tagging @jaanuu · Instagram
AccountProfileFollowersEngagementTagsRelationship
HHappy Doctors@happydoctors · 🇺🇸 USHealth medicine Creator13.4K—11Tagged @jaanuu
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who JAANUU competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for JAANUU among Clothing brands in United States. The closest is FIGS, then scrub-n.com, apolloscrubs.com, Mandala Scrubs, The Hypothesis, Cherokee Uniforms.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
FIGSshop.wearfigs.com
scrub-n.comscrub-n.com
apolloscrubs.comapolloscrubs.com
Mandala Scrubsmandalascrubs.com
The Hypothesisthehypothesis.com
Cherokee Uniformscherokeeuniforms.com
Competitors Gravity finds for JAANUU. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare JAANUU with FIGS

07 · Company

The company behind JAANUU.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

JAANUU is a company based in El Segundo, United States, founded in 2013 according to LinkedIn, on a domain registered in January 2013. It employs about 83 people, is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · El Segundo
Founded
2013, per LinkedIn
Domain registered
17 Jan 2013
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
83 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
M and a · last deal: private equity
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
jaanuu.com · Shopify · USD
Catalogue
869 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about JAANUU

What people ask Google about JAANUU.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is JAANUU legit or a scam?

According to Gravity by Benchr, JAANUU is a brand based in El Segundo, United States: its website has existed since January 2013, it sells on a Shopify store, it employs 83 people on LinkedIn, it has 314,912 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

JAANUU reviews: is it worth it?

Customers rate JAANUU 2.0 out of 5 on Trustpilot over 21 reviews, 7 of them in the last twelve months: 10% give five stars, 62% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is JAANUU?

JAANUU is a physician-founded scrubs brand that creates modern medical apparel including scrubs, scrub tops, scrub pants, scrub sets, and scrub dresses with innovative fabrics and designs for healthcare professionals. Gravity by Benchr classifies it under Clothing, with Uniforms & Workwear making up 98% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is JAANUU expensive?

JAANUU's best seller, Embroidery Fee, sells US$0.01 on jaanuu.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check jaanuu.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does JAANUU have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: JAANUU advertises on Facebook and Instagram and on Google, where its offers often run. Check jaanuu.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy JAANUU?

JAANUU sells on its own website, jaanuu.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind JAANUU?

Gravity by Benchr records a company based in El Segundo, United States, founded in 2013 according to LinkedIn, on a domain registered in 2013, with 83 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is JAANUU growing?

Yes. Gravity by Benchr estimates about 405,300 visits to jaanuu.com in September 2026, down 1% in a month and up 25% over three months. JAANUU ranks #346 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does JAANUU use?

Gravity by Benchr identifies jaanuu.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since May 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is JAANUU's ad budget?

Gravity by Benchr does not publish a spend figure for JAANUU on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, JAANUU ranks #346 of 97,158 by estimated traffic. Its closest competitors on the same market are FIGS, scrub-n.com, apolloscrubs.com, Mandala Scrubs, The Hypothesis. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with JAANUU.