Brand page · Shoes · United Kingdom
John Lobb: 125K visits a month, 129 active Meta ads.
John Lobb — John Lobb is a British bootmaker that produces durable footwear designs including bespoke atelier services, ready-to-wear collections, and By Request service, made in its Northampton workshop. In September 2026 johnlobb.com drew an estimated 125K visits, up 9% on the month before. It ranks #248 of 6,771 Shoes brands in United Kingdom.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
John Lobb is a British bootmaker that produces durable footwear designs including bespoke atelier services, ready-to-wear collections, and By Request service, made in its Northampton workshop.
01 · Traffic
How much traffic John Lobb gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
John Lobb drew an estimated 125K visits in September 2026, up 9% on the month before and down 8% over three months.
- Worldwide#83,998of 4.5M sites · Top 5%
- In United States#27,623of 1.2M sites · Top 5%
- Shoes, worldwide#1,626of 46,962 brands · Top 5%
- Shoes, United States#248of 6,771 brands · Top 5%
125K
estimated visits in September
1 mo ▲ +9.3%4 mo ▼ −7.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about John Lobb.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
John Lobb holds 4.0 out of 5 on Trustpilot over 4 reviews, 1 of them in the last twelve months: 100% of customers give five stars and 0% one star.
Clothing Store Shoe Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What John Lobb sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read John Lobb's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places John Lobb in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What John Lobb is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
John Lobb runs Meta ads on Facebook, Instagram, and has advertised on Google since August 2022 (image, text).
Autumn - Winter 2026John Lobb13 Oct 2026image
Autumn - Winter 2026John Lobb13 Oct 2026image
Autumn - Winter 2026John Lobb12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026JL & Company Ltdverified
Text ad21 Oct 2026JL & Company Ltdverified
Text ad21 Oct 2026JL & Company Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about John Lobb.
The creators who tag @johnlobb on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who John Lobb competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for John Lobb among Shoes brands in United Kingdom. The closest is Crockett & Jones, then Cheaney Shoes, loake.com, Allen Edmonds, lottusse.com, berluti.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Crockett & Jonescrockettandjones.com | |||||||
| Cheaney Shoescheaney.co.uk | |||||||
| loake.comloake.com | |||||||
| Allen Edmondsallenedmonds.com | |||||||
| lottusse.comlottusse.com | |||||||
| berluti.comberluti.com |
07 · Company
The company behind John Lobb.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
John Lobb is a company based in United Kingdom, founded in 1866 according to LinkedIn, on a domain registered in July 1997. It employs about 107 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- 1866, per LinkedIn
- Domain registered
- 10 Jul 1997
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 107 on LinkedIn
- Funding stage
- M and a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- johnlobb.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about John Lobb
What people ask Google about John Lobb.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is John Lobb a legit company?
According to Gravity by Benchr, John Lobb is a brand based in United Kingdom: its website has existed since July 1997, it employs 107 people on LinkedIn, it has 220,354 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is John Lobb known for?
John Lobb is a British bootmaker that produces durable footwear designs including bespoke atelier services, ready-to-wear collections, and By Request service, made in its Northampton workshop. Gravity by Benchr classifies it under Shoes. Source: Gravity by Benchr product classification.
Does John Lobb have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: John Lobb advertises on Facebook and Instagram and on Google, where its offers often run. Check johnlobb.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns John Lobb?
Gravity by Benchr records a company based in United Kingdom, founded in 1866 according to LinkedIn, on a domain registered in 1997, with 107 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is John Lobb growing?
Not at the moment. Gravity by Benchr estimates about 124,500 visits to johnlobb.com in September 2026, up 9% in a month and down 8% over three months. John Lobb ranks #248 of 6,771 Shoes brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does John Lobb spend on Meta ads?
Gravity by Benchr does not publish a spend figure for John Lobb on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in United Kingdom?
Among Shoes brands in United Kingdom in the Gravity by Benchr index, John Lobb ranks #248 of 6,771 by estimated traffic. Its closest competitors on the same market are Crockett & Jones, Cheaney Shoes, loake.com, Allen Edmonds, lottusse.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with John Lobb.