Brand page · Kitchen & Dining · Canada

Knifewear - Handcrafted Japanese Kitchen Knives Top 1% worldwide Top 5% in Canada Top 1% in Kitchen & Dining Top 1% in Kitchen & Dining in Canada
knifewear.com·🇨🇦 Calgary, Canada· Shopify·Since 2007

Knifewear - Handcrafted Japanese Kitchen Knives: 282K visits a month, 123 active Meta ads, Gravity score 704.

Knifewear - Handcrafted Japanese Kitchen Knives — Knifewear is a Canadian company that sells Japanese kitchen knives, sharpening stones, and chef's tools. In September 2026 knifewear.com drew an estimated 282K visits, down 18% on the month before. It ranks #99 of 25,135 Kitchen & Dining brands in Canada.

knifewear.com@knifewear 76.2KFacebookLinkedIn 78Trustpilot 2.5Meta Ad Library 123

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
282K
−18% vs. August 2026
Instagram followers
76.2K
4,728 posts · @knifewear
Trustpilot
2.5
6 reviews · 1 in 12 months
Meta ads
123
active · on Google since 2022
Products
60%
in stock · 439 collections
Rank in United States
#99
of 25,135 in Kitchen & Dining
LinkedIn
78
followers · 14 employees
Earned media value
€71.8k
per month, Instagram

Gravity score

704/ 1000 · 10 of 10 indicators rated
Brand Power701
Momentum551
Performance859

Percentiles within 31 peers: Kitchen & Dining brands in Canada with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Knifewear is a Canadian company that sells Japanese kitchen knives, sharpening stones, and chef's tools.

01 · Traffic

How much traffic Knifewear - Handcrafted Japanese Kitchen Knives gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Knifewear - Handcrafted Japanese Kitchen Knives drew an estimated 282K visits in September 2026, down 18% on the month before and down 9% over three months.

  • Worldwide#39,495of 4.5M sites · Top 1%
  • In United States#12,846of 1.2M sites · Top 5%
  • Kitchen & Dining, worldwide#786of 145,612 brands · Top 1%
  • Kitchen & Dining, United States#99of 25,135 brands · Top 1%
Monthly visitssource Sept 2026

282K

estimated visits in September

1 mo ▼ −17.8%4 mo ▼ −9.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Knifewear - Handcrafted Japanese Kitchen Knives.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Knifewear - Handcrafted Japanese Kitchen Knives holds 2.5 out of 5 on Trustpilot over 6 reviews, 1 of them in the last twelve months: 33% of customers give five stars and 33% one star. On Google, Knifewear - Handcrafted Japanese Kitchen Knives scores 5.0 over 13 reviews.

Trustpilotread 21 Oct 2026
2.5TrustScore · 6 reviews · 1 in 12 months
5 ★33%
4 ★17%
3 ★0%
2 ★17%
1 ★33%

Knife Store Kitchen Supply Store

Google reviewsread 20 Oct 2026
5.013 reviews on the Google business profile
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Knifewear - Handcrafted Japanese Kitchen Knives sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Knifewear - Handcrafted Japanese Kitchen Knives sells on Shopify, 60% of its catalogue in stock. The best seller is Knifewear Blade Guard 200mm, at CA$11.00, followed by Knifewear Blade Guard 250mm and Knifewear Ceramic Honing Rod - Black.

ProductsCatalogue read Oct 2026
  • #2Knifewear Blade Guard 200mmKnifewear - Handcrafted Japanese Kitchen KnivesCA$11.00In stock
  • #3Knifewear Blade Guard 250mmKnifewear - Handcrafted Japanese Kitchen KnivesCA$12.00In stock
  • Knifewear Ceramic Honing Rod - BlackKnifewear - Handcrafted Japanese Kitchen KnivesCA$64.00In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Kitchen Tools & Utensils68%
Camping & Hiking7%
Kitchen Appliances5%
Print Books4%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining78%
Outdoor Recreation7%
Books4%
Lawn & Garden2%
Tools2%

The dominant category places Knifewear - Handcrafted Japanese Kitchen Knives in its comparison group.

Prices and ratingsstore data
Average rating
4.86 / 5
Rated products
68% of the catalogue
In stock
60%
Upper price quartile
US$322.55
Currency
CAD

05 · Influencers

Who talks about Knifewear - Handcrafted Japanese Kitchen Knives.

The creators who tag @knifewear on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @knifewear on Instagram, led by Neil Carby (65.8K followers, 30.2% engagement).

Influencersaccounts tagging @knifewear · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNeil Carby@cookingwithcarby · 🇨🇦 CAFood cooking nutrition Creator65.8K30.2%3Tagged @knifewear
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Knifewear - Handcrafted Japanese Kitchen Knives competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Knifewear - Handcrafted Japanese Kitchen Knives among Kitchen & Dining brands in Canada. The closest is Chef's Edge, then Cutlery and More, Couteauxduchef, Seido Knives, Japan Knife Shop, SharpEdge.

CompetitorsKitchen & Dining · Canada · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Chef's Edgechefs-edge.com.au
Cutlery and Morecutleryandmore.com
Couteauxduchefcouteauxduchef.com
Seido Knivesseidoknives.com
Japan Knife Shopjapan-knifeshop.com
SharpEdgesharpedgeshop.com
Competitors Gravity finds for Knifewear - Handcrafted Japanese Kitchen Knives. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Knifewear - Handcrafted Japanese Kitchen Knives with Chef's Edge

07 · Company

The company behind Knifewear - Handcrafted Japanese Kitchen Knives.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Knifewear - Handcrafted Japanese Kitchen Knives is a company based in Calgary, Canada, on a domain registered in June 2007. It employs about 14 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇨🇦 Canada · Calgary
Founded
Data not available
Domain registered
27 Jun 2007
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
14 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
knifewear.com · Shopify · CAD
Catalogue
439 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Knifewear - Handcrafted Japanese Kitchen Knives

What people ask Google about Knifewear - Handcrafted Japanese Kitchen Knives.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Knifewear - Handcrafted Japanese Kitchen Knives legit?

According to Gravity by Benchr, Knifewear - Handcrafted Japanese Kitchen Knives is a brand based in Calgary, Canada: its website has existed since June 2007, it sells on a Shopify store, it employs 14 people on LinkedIn, it has 76,182 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Knifewear - Handcrafted Japanese Kitchen Knives known for?

Knifewear is a Canadian company that sells Japanese kitchen knives, sharpening stones, and chef's tools. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Tools & Utensils making up 68% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Knifewear - Handcrafted Japanese Kitchen Knives expensive?

Knifewear - Handcrafted Japanese Kitchen Knives' best seller, Knifewear Blade Guard 200mm, sells CA$11.00 on knifewear.com. 60% of the catalogue is in stock. Gravity does not track prices daily: check knifewear.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Knifewear - Handcrafted Japanese Kitchen Knives promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Knifewear - Handcrafted Japanese Kitchen Knives advertises on Facebook and Instagram and on Google, where its offers often run. Check knifewear.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Knifewear - Handcrafted Japanese Kitchen Knives?

Knifewear - Handcrafted Japanese Kitchen Knives sells on its own website, knifewear.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Knifewear - Handcrafted Japanese Kitchen Knives?

Gravity by Benchr records a company based in Calgary, Canada, whose domain was registered in 2007, with 14 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Knifewear - Handcrafted Japanese Kitchen Knives doing well?

Not at the moment. Gravity by Benchr estimates about 281,600 visits to knifewear.com in September 2026, down 18% in a month and down 9% over three months. Knifewear - Handcrafted Japanese Kitchen Knives ranks #99 of 25,135 Kitchen & Dining brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Knifewear - Handcrafted Japanese Kitchen Knives use?

Gravity by Benchr identifies knifewear.com as a Shopify store (standard plan, not Shopify Plus), selling in CAD. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Knifewear - Handcrafted Japanese Kitchen Knives spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Knifewear - Handcrafted Japanese Kitchen Knives on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in Canada?

Among Kitchen & Dining brands in Canada in the Gravity by Benchr index, Knifewear - Handcrafted Japanese Kitchen Knives ranks #99 of 25,135 by estimated traffic. Its closest competitors on the same market are Chef's Edge, Cutlery and More, Couteauxduchef, Seido Knives, Japan Knife Shop. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Knifewear - Handcrafted Japanese Kitchen Knives.