Brand page · Kitchen & Dining
Krups: 148K visits a month, 40 active Meta ads.
Krups — KRUPS is a German brand that offers kitchen appliances including coffee machines, food processors, hand mixers, and waffle makers. In September 2026 krups.de drew an estimated 148K visits, up 11% on the month before. It ranks #45 of 3,473 Kitchen & Dining brands and holds a 1.8 Trustpilot rating over 190 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
KRUPS is a German brand that offers kitchen appliances including coffee machines, food processors, hand mixers, and waffle makers.
01 · Traffic
How much traffic Krups gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Krups drew an estimated 148K visits in September 2026, up 11% on the month before and up 6% over three months.
- Worldwide#67,290of 4.5M sites · Top 5%
- In Germany#3,018of 184K sites · Top 5%
- Kitchen & Dining, worldwide#1,488of 145,612 brands · Top 5%
- Kitchen & Dining, Germany#45of 3,473 brands · Top 5%
148K
estimated visits in September
1 mo ▲ +10.6%4 mo ▲ +5.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Krups.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Krups holds 1.8 out of 5 on Trustpilot over 190 reviews, 46 of them in the last twelve months: 17% of customers give five stars and 76% one star. That volume places Krups in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Appliance Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Krups sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Krups's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Krups in its comparison group.
- Average rating
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- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Krups is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Krups runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since April 2022 (image, text, video).
Krups Coffee CrushKRUPS Deutschland - Österreich - Schweiz1 Oct 2026video
Krups Coffee CrushKRUPS Deutschland - Österreich - Schweiz1 Oct 2026video
Krups Coffee CrushKRUPS Deutschland - Österreich - Schweiz1 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Groupe SEB Deutschland GmbHverified
Text ad21 Oct 2026Groupe SEB Deutschland GmbHverified
Video ad21 Oct 2026Groupe SEB Deutschland GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Krups.
The creators who tag @krups_dach on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @krups_dach on Instagram, led by A. Darbo AG (36.1K followers, 1.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AA. Darbo AG@darbo_official · 🇩🇪 DE | Food cooking nutrition Creator | 36.1K | 1.3% | 1 | Tagged @krups_dach |
06 · Competitors according to Gravity
Who Krups competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Krups among Kitchen & Dining brands. The closest is kitchenaid.fr, then kenwoodworld.com, jura.com, De'Longhi, Magimix, Moulinex Italia.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| kitchenaid.frkitchenaid.fr | |||||||
| kenwoodworld.comkenwoodworld.com | |||||||
| jura.comjura.com | |||||||
| De'Longhidelonghi.ru | |||||||
| Magimixmagimix.fr | |||||||
| Moulinex Italiamoulinex.it |
07 · Company
The company behind Krups.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Krups is an e-commerce brand.
- Legal name
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- Registration no.
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- VAT
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- Legal form
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- Entity country
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- Founded
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- Domain registered
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- Share capital
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- Status
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- President
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- Employees
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- Funding stage
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- Total raised
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- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- krups.de
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Krups
What people ask Google about Krups.
6 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Krups reviews
Customers rate Krups 1.8 out of 5 on Trustpilot over 190 reviews, 46 of them in the last twelve months: 17% give five stars, 76% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Krups known for?
KRUPS is a German brand that offers kitchen appliances including coffee machines, food processors, hand mixers, and waffle makers. Gravity by Benchr classifies it under Kitchen & Dining. Source: Gravity by Benchr product classification.
Is there a Krups discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Krups advertises on Facebook and Instagram and on Google, where its offers often run. Check krups.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Is Krups growing?
Yes. Gravity by Benchr estimates about 148,500 visits to krups.de in September 2026, up 11% in a month and up 6% over three months. Krups ranks #45 of 3,473 Kitchen & Dining brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Krups' ad budget?
Gravity by Benchr does not publish a spend figure for Krups on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands?
Among Kitchen & Dining brands in the Gravity by Benchr index, Krups ranks #45 of 3,473 by estimated traffic. Its closest competitors on the same market are kitchenaid.fr, kenwoodworld.com, jura.com, De'Longhi, Magimix. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Krups.