Brand page · Clothing · United States

KUIU Top 1% worldwide Top 1% in United States Top 1% in Clothing Top 1% in Clothing in United States
kuiu.com·🇺🇸 Dixon, United States· Shopify·Since 2006

KUIU: 1.8M visits a month, 583 active Meta ads, Gravity score 724.

KUIU — KUIU is a brand that designs and sells performance hunting gear and clothing using cutting-edge innovation to excel in demanding hunting conditions. In September 2026 kuiu.com drew an estimated 1.8M visits, up 39% on the month before. It ranks #67 of 97,158 Clothing brands in United States and holds a 1.5 Trustpilot rating over 70 reviews.

kuiu.com@kuiu_official 666KYouTube 94.5KFacebookLinkedIn 22.3KTrustpilot 1.5Meta Ad Library 583

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
1.8M
+39% vs. August 2026
Instagram followers
666K
4,503 posts · @kuiu_official
Trustpilot
1.5
70 reviews · 30 in 12 months
Meta ads
583
active · on Google since 2024
Products
95%
in stock · 305 collections
Rank in United States
#67
of 97,158 in Clothing
LinkedIn
22.3K
followers · 110 employees
Earned media value
€186.3k
per month, Instagram

Gravity score

724/ 1000 · 10 of 10 indicators rated
Brand Power569
Momentum933
Performance669

Percentiles within 128 peers: Clothing brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

KUIU is a brand that designs and sells performance hunting gear and clothing using cutting-edge innovation to excel in demanding hunting conditions.

01 · Traffic

How much traffic KUIU gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

KUIU drew an estimated 1.8M visits in September 2026, up 39% on the month before and up 192% over three months.

  • Worldwide#9,220of 4.5M sites · Top 1%
  • In United States#3,074of 1.2M sites · Top 1%
  • Clothing, worldwide#673of 459,295 brands · Top 1%
  • Clothing, United States#67of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

1.8M

estimated visits in September

1 mo ▲ +39.1%4 mo ▲ +191.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about KUIU.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

KUIU holds 1.5 out of 5 on Trustpilot over 70 reviews, 30 of them in the last twelve months: 9% of customers give five stars and 76% one star. That volume places KUIU in the top 40 % of the 270,321 Trustpilot pages in the Gravity index. On Google, KUIU scores 4.8 over 20 reviews.

Trustpilotread 21 Oct 2026
1.5TrustScore · 70 reviews · 30 in 12 months
Top 40% review volume
5 ★9%
4 ★4%
3 ★0%
2 ★11%
1 ★76%

Outdoor Clothing and Equipment Shop Clothing Store

Google reviewsread 20 Oct 2026
4.820 reviews on the Google business profile
5 ★75%
4 ★10%
3 ★10%
2 ★0%
1 ★5%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What KUIU sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

KUIU sells on Shopify, 95% of its catalogue in stock. The best seller is Attack Pant | Verde, at US$149.00, followed by Attack Pant | Major Brown and Rangefinder Lanyard | Stone.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops27%
Outerwear12%
Activewear11%
Hats8%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing67%
Clothing Accessories14%
Backpacks4%
Outdoor Recreation4%
Camera & Optic Accessories2%

The dominant category places KUIU in its comparison group.

Prices and ratingsstore data
Average rating
4.75 / 5
Rated products
94% of the catalogue
In stock
95%
Upper price quartile
US$169.00
Currency
USD

05 · Influencers

Who talks about KUIU.

The creators who tag @kuiu_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @kuiu_official on Instagram, led by Chadmendes (899K followers, 0.2% engagement).

Influencersaccounts tagging @kuiu_official · Instagram
AccountProfileFollowersEngagementTagsRelationship
CChadmendes@chadmendes · 🇺🇸 USPets nature Creator899K0.2%14Tagged @kuiu_official
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who KUIU competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for KUIU among Clothing brands in United States. The closest is SITKA Gear, then First Lite, REALTREE, Mossy Oak, Drake Waterfowl, turopadecaza.com.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
SITKA Gearsitkagear.com
First Litefirstlite.com
REALTREErealtree.com
Mossy Oakmossyoak.com
Drake Waterfowldrakewaterfowl.com
turopadecaza.comturopadecaza.com
Competitors Gravity finds for KUIU. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare KUIU with SITKA Gear

07 · Company

The company behind KUIU.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

KUIU is a company based in Dixon, United States, founded in 2011 according to LinkedIn, on a domain registered in August 2006. It employs about 110 people, is listed at private_equity stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Dixon
Founded
2011, per LinkedIn
Domain registered
25 Aug 2006
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
110 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Private equity · last deal: private equity
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
kuiu.com · Shopify · USD
Catalogue
305 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about KUIU

What people ask Google about KUIU.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is KUIU legit or a scam?

According to Gravity by Benchr, KUIU is a brand based in Dixon, United States: its website has existed since August 2006, it sells on a Shopify store, it employs 110 people on LinkedIn, it has 666,175 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

KUIU reviews

Customers rate KUIU 1.5 out of 5 on Trustpilot over 70 reviews, 30 of them in the last twelve months: 9% give five stars, 76% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. On Google, KUIU scores 4.8 over 20 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does KUIU sell?

KUIU is a brand that designs and sells performance hunting gear and clothing using cutting-edge innovation to excel in demanding hunting conditions. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 27% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does KUIU cost?

KUIU's best seller, Attack Pant | Verde, sells US$149.00 on kuiu.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check kuiu.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a KUIU discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: KUIU advertises on Facebook and Instagram and on Google, where its offers often run. Check kuiu.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy KUIU?

KUIU sells on its own website, kuiu.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind KUIU?

Gravity by Benchr records a company based in Dixon, United States, founded in 2011 according to LinkedIn, on a domain registered in 2006, with 110 employees on LinkedIn, listed at private_equity stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is KUIU doing well?

Yes. Gravity by Benchr estimates about 1,752,200 visits to kuiu.com in September 2026, up 39% in a month and up 192% over three months. KUIU ranks #67 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does KUIU use?

Gravity by Benchr identifies kuiu.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does KUIU spend on Meta ads?

Gravity by Benchr does not publish a spend figure for KUIU on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, KUIU ranks #67 of 97,158 by estimated traffic. Its closest competitors on the same market are SITKA Gear, First Lite, REALTREE, Mossy Oak, Drake Waterfowl. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with KUIU.