Brand page · Jewelry · United Kingdom
Laings: 69.2K visits a month, 70 active Meta ads, Gravity score 611.
Laings — Laings Jewellers is a luxury family jeweller specialising in gold, diamond jewellery and watches, with locations in Glasgow, Edinburgh, Southampton and Cardiff. In September 2026 laingsuk.com drew an estimated 69.2K visits, up 8% on the month before. It ranks #139 of 6,772 Jewelry brands in United Kingdom and holds a 4.9 Trustpilot rating over 2,305 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 265 peers: Jewelry brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Laings Jewellers is a luxury family jeweller specialising in gold, diamond jewellery and watches, with locations in Glasgow, Edinburgh, Southampton and Cardiff.
01 · Traffic
How much traffic Laings gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Laings drew an estimated 69.2K visits in September 2026, up 8% on the month before and down 4% over three months.
- Worldwide#128,707of 4.5M sites · Top 5%
- In United Kingdom#6,709of 192K sites · Top 5%
- Jewelry, worldwide#2,854of 132,285 brands · Top 5%
- Jewelry, United Kingdom#139of 6,772 brands · Top 5%
69.2K
estimated visits in September
1 mo ▲ +7.8%4 mo ▼ −4.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Laings.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Laings holds 4.9 out of 5 on Trustpilot over 2,305 reviews, 355 of them in the last twelve months: 97% of customers give five stars and 2% one star. That volume places Laings in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5 %.
Jewelry Store Jeweler Watch Store Jewelry Designer Watch Repair Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Laings sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Laings's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Laings in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Laings is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Laings runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Laings JewellersLaings Jewellers5 Oct 2026image
18ct White Gold 0.34ct Diamond Hoop EarringsLaings Jewellers3 Oct 2026image
Flexible Payment OptionsLaings Jewellers1 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026THE ROLEX WATCH COMPANY LIMITEDverified
Text ad21 Oct 2026THE ROLEX WATCH COMPANY LIMITEDverified
Text ad21 Oct 2026THE ROLEX WATCH COMPANY LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Laings.
The creators who tag @laingsjewellers on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @laingsjewellers on Instagram, led by Siobhan Mackenzie (28.9K followers, 5.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSiobhan Mackenzie@siobhan__mackenzie · 🇬🇧 GB | Fashion style luxury Creator | 28.9K | 5.7% | 4 | Tagged @laingsjewellers |
06 · Competitors according to Gravity
Who Laings competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Laings among Jewelry brands in United Kingdom. The closest is Aurifo, then Bisaat, Slowatch, watchxl.nl, happytime.com.pl, mein-ohrstecker.de.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Aurifoaurifo.com | |||||||
| Bisaatbisaat.com | |||||||
| Slowatchslowatch.si | |||||||
| watchxl.nlwatchxl.nl | |||||||
| happytime.com.plhappytime.com.pl | |||||||
| mein-ohrstecker.demein-ohrstecker.de |
07 · Company
The company behind Laings.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Laings is a company based in United Kingdom, founded in 1840 according to LinkedIn, on a domain registered in July 2012. It employs about 171 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- 1840, per LinkedIn
- Domain registered
- 2 Jul 2012
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 171 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- laingsuk.com · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Laings
What people ask Google about Laings.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Laings legit or a scam?
According to Gravity by Benchr, Laings is a brand based in United Kingdom: its website has existed since July 2012, its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 171 people on LinkedIn, it has 10,407 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Laings reviews
Customers rate Laings 4.9 out of 5 on Trustpilot over 2,305 reviews, 355 of them in the last twelve months: 97% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Laings?
Laings Jewellers is a luxury family jeweller specialising in gold, diamond jewellery and watches, with locations in Glasgow, Edinburgh, Southampton and Cardiff. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.
Laings promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Laings advertises on Facebook and Instagram and on Google, where its offers often run. Check laingsuk.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Laings?
Laings sells on its own website, laingsuk.com, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Laings?
Gravity by Benchr records a company based in United Kingdom, founded in 1840 according to LinkedIn, on a domain registered in 2012, with 171 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Laings doing well?
Not at the moment. Gravity by Benchr estimates about 69,200 visits to laingsuk.com in September 2026, up 8% in a month and down 4% over three months. Laings ranks #139 of 6,772 Jewelry brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Laings use?
Gravity by Benchr identifies laingsuk.com as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Laings spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Laings on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in United Kingdom?
Among Jewelry brands in United Kingdom in the Gravity by Benchr index, Laings ranks #139 of 6,772 by estimated traffic. Its closest competitors on the same market are Aurifo, Bisaat, Slowatch, watchxl.nl, happytime.com.pl. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Laings.