Brand page · Clothing · Sweden
Länna Sport: 117K visits a month, 32 active Meta ads.
Länna Sport — Länna Sport is a family-owned sports retail business that sells sports equipment, clothing, and accessories from selected quality brands. The company operates through a physical store, e-commerce, and sales to clubs and businesses. In September 2026 lannasport.se drew an estimated 117K visits, up 10% on the month before. It ranks #43 of 1,542 Clothing brands in Sweden and holds a 3.7 Trustpilot rating over 269 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 22 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Länna Sport is a family-owned sports retail business that sells sports equipment, clothing, and accessories from selected quality brands. The company operates through a physical store, e-commerce, and sales to clubs and businesses.
01 · Traffic
How much traffic Länna Sport gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Länna Sport drew an estimated 117K visits in September 2026, up 10% on the month before and down 26% over three months.
- Worldwide#82,428of 4.5M sites · Top 5%
- In Sweden#635of 27.3K sites · Top 5%
- Clothing, worldwide#7,820of 459,295 brands · Top 5%
- Clothing, Sweden#43of 1,542 brands · Top 5%
117K
estimated visits in September
1 mo ▲ +9.7%4 mo ▼ −26.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Länna Sport.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Länna Sport holds 3.7 out of 5 on Trustpilot over 269 reviews, 32 of them in the last twelve months: 67% of customers give five stars and 20% one star. That volume places Länna Sport in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Safety and Work Wear Store Ski Shop Winter sport Store Sporting Goods Store Activewear Store Bicycle Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Länna Sport sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Länna Sport's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Länna Sport in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Länna Sport is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Länna Sport runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Sista chansen på GolfreanLänna Sport6 Oct 2026video
Sista chansen på GolfreanLänna Sport6 Oct 2026video
Upptäck höstmodeLänna Sport5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Länna Sportverified
Image ad5 Oct 2026Länna Sportverified
Image ad5 Oct 2026Länna Sportverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Länna Sport.
The creators who tag @lannasport on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @lannasport on Instagram, led by JOSEFINE JOHNSSON | RUNNER (59.9K followers, 1.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJOSEFINE JOHNSSON | RUNNER@jossanjohnsson · 🇸🇪 SE | Fitness sport bodybuilding Creator | 59.9K | 1.8% | 1 | Tagged @lannasport |
06 · Competitors according to Gravity
Who Länna Sport competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Länna Sport among Clothing brands in Sweden. The closest is Sport 1, then braasport.no, Sun & Ski Sports, ulvang.com, XXL, Decathlon.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Sport 1sport1.no | |||||||
| braasport.nobraasport.no | |||||||
| Sun & Ski Sportssunandski.com | |||||||
| ulvang.comulvang.com | |||||||
| XXLxxl.no | |||||||
| Decathlondecathlon.com |
07 · Company
The company behind Länna Sport.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Länna Sport is a company based in Sweden, founded in 1973 according to LinkedIn. It employs about 70 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇸🇪 Sweden
- Founded
- 1973, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 70 on LinkedIn · 51-200
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- lannasport.se
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Länna Sport
What people ask Google about Länna Sport.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Länna Sport a legit company?
According to Gravity by Benchr, Länna Sport is a brand based in Sweden: its Trustpilot profile is claimed by the brand, it employs 70 people on LinkedIn, it has 12,588 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Länna Sport?
Customers rate Länna Sport 3.7 out of 5 on Trustpilot over 269 reviews, 32 of them in the last twelve months: 67% give five stars, 20% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Länna Sport?
Länna Sport is a family-owned sports retail business that sells sports equipment, clothing, and accessories from selected quality brands. The company operates through a physical store, e-commerce, and sales to clubs and businesses. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Länna Sport promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Länna Sport advertises on Facebook and Instagram and on Google, where its offers often run. Check lannasport.se for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Länna Sport?
Gravity by Benchr records a company based in Sweden, founded in 1973 according to LinkedIn, with 70 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Länna Sport doing well?
Not at the moment. Gravity by Benchr estimates about 116,600 visits to lannasport.se in September 2026, up 10% in a month and down 26% over three months. Länna Sport ranks #43 of 1,542 Clothing brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Länna Sport's ad budget?
Gravity by Benchr does not publish a spend figure for Länna Sport on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Sweden?
Among Clothing brands in Sweden in the Gravity by Benchr index, Länna Sport ranks #43 of 1,542 by estimated traffic. Its closest competitors on the same market are Sport 1, braasport.no, Sun & Ski Sports, ulvang.com, XXL. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Länna Sport.