Brand page · Personal Care · Italy

La Saponaria Top 5% worldwide Top 5% in Italy Top 5% in Personal Care Top 1% in Personal Care in Italy
lasaponaria.it·🇮🇹 Italy· Prestashop

La Saponaria: 170K visits a month, 94 active Meta ads, Gravity score 666.

La Saponaria — La Saponaria is an Italian organic cosmetics laboratory that produces natural and certified biological cosmetics made with vegan ingredients and ethical supply chains. In September 2026 lasaponaria.it drew an estimated 170K visits, down 12% on the month before. It ranks #21 of 2,288 Personal Care brands in Italy and holds a 4.5 Trustpilot rating over 160 reviews.

lasaponaria.it@la_saponaria 151KYouTube 1.7KFacebookLinkedIn 13.8KTrustpilot 4.5Meta Ad Library 94

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
170K
−12% vs. August 2026
Instagram followers
151K
3,116 posts · @la_saponaria
Trustpilot
4.5
160 reviews · 43 in 12 months
Meta ads
94
active · on Google since 2021
Products
—
Data not available
Rank in Italy
#21
of 2,288 in Personal Care
LinkedIn
13.8K
followers · 39 employees
Earned media value
€1.6k
per month, Instagram

Gravity score

666/ 1000 · 9 of 10 indicators rated
Brand Power721
Momentum471
Performance807

Percentiles within 37 peers: Personal Care brands in Italy with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

La Saponaria is an Italian organic cosmetics laboratory that produces natural and certified biological cosmetics made with vegan ingredients and ethical supply chains.

01 · Traffic

How much traffic La Saponaria gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

La Saponaria drew an estimated 170K visits in September 2026, down 12% on the month before and down 19% over three months.

  • Worldwide#59,874of 4.5M sites · Top 5%
  • In Italy#1,485of 138K sites · Top 5%
  • Personal Care, worldwide#2,795of 215,119 brands · Top 5%
  • Personal Care, Italy#21of 2,288 brands · Top 1%
Monthly visitssource Sept 2026

170K

estimated visits in September

1 mo ▼ −12.2%4 mo ▼ −18.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about La Saponaria.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

La Saponaria holds 4.5 out of 5 on Trustpilot over 160 reviews, 43 of them in the last twelve months: 81% of customers give five stars and 8% one star. That volume places La Saponaria in the top 30 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 160 reviews · 43 in 12 months
Top 30% review volumeTop 30% rating quality
5 ★81%
4 ★5%
3 ★1%
2 ★4%
1 ★8%

Cosmetic Products Manufacturer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What La Saponaria sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read La Saponaria's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care95%
Health & Beauty1%
Health Care0%

The dominant category places La Saponaria in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about La Saponaria.

The creators who tag @la_saponaria on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @la_saponaria · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who La Saponaria competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for La Saponaria among Personal Care brands in Italy. The closest is InaEssentials, then Juicy Chemistry, maana-savonnerie.fr, lavera.fr, mademoiselle-bio.com, druidebio.fr.

CompetitorsPersonal Care · Italy · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
InaEssentialsinaessentials.com
Juicy Chemistryjuicychemistry.com
maana-savonnerie.frmaana-savonnerie.fr
lavera.frlavera.fr
mademoiselle-bio.commademoiselle-bio.com
druidebio.frdruidebio.fr
Competitors Gravity finds for La Saponaria. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare La Saponaria with InaEssentials

07 · Company

The company behind La Saponaria.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

La Saponaria is a company based in Italy. It employs about 39 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇮🇹 Italy
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
39 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
lasaponaria.it · Prestashop
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about La Saponaria

What people ask Google about La Saponaria.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is La Saponaria legit?

According to Gravity by Benchr, La Saponaria is a brand based in Italy: its Trustpilot profile is claimed by the brand, it sells on a Prestashop store, it employs 39 people on LinkedIn, it has 151,431 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

La Saponaria reviews

Customers rate La Saponaria 4.5 out of 5 on Trustpilot over 160 reviews, 43 of them in the last twelve months: 81% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does La Saponaria sell?

La Saponaria is an Italian organic cosmetics laboratory that produces natural and certified biological cosmetics made with vegan ingredients and ethical supply chains. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

La Saponaria promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: La Saponaria advertises on Facebook and Instagram and on Google, where its offers often run. Check lasaponaria.it for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy La Saponaria?

La Saponaria sells on its own website, lasaponaria.it, a Prestashop store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns La Saponaria?

Gravity by Benchr records a company based in Italy, with 39 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is La Saponaria growing?

Not at the moment. Gravity by Benchr estimates about 170,400 visits to lasaponaria.it in September 2026, down 12% in a month and down 19% over three months. La Saponaria ranks #21 of 2,288 Personal Care brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does La Saponaria use?

Gravity by Benchr identifies lasaponaria.it as a Prestashop store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is La Saponaria's ad budget?

Gravity by Benchr does not publish a spend figure for La Saponaria on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Italy?

Among Personal Care brands in Italy in the Gravity by Benchr index, La Saponaria ranks #21 of 2,288 by estimated traffic. Its closest competitors on the same market are InaEssentials, Juicy Chemistry, maana-savonnerie.fr, lavera.fr, mademoiselle-bio.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with La Saponaria.