Brand page · Personal Care · United States
Laura Geller Beauty: 4.1M visits a month, 1,619 active Meta ads, Gravity score 661.
Laura Geller Beauty — Laura Geller Beauty is a makeup brand that specializes in products formulated for mature skin, including foundations, primers, and color cosmetics. In September 2026 laurageller.com drew an estimated 4.1M visits, up 25% on the month before. It ranks #9 of 33,626 Personal Care brands in United States and holds a 4.0 Trustpilot rating over 23,525 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 68 peers: Personal Care brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Laura Geller Beauty is a makeup brand that specializes in products formulated for mature skin, including foundations, primers, and color cosmetics.
01 · Traffic
How much traffic Laura Geller Beauty gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Laura Geller Beauty drew an estimated 4.1M visits in September 2026, up 25% on the month before and up 22% over three months.
- Worldwide#4,666of 4.5M sites · Top 1%
- In United States#1,580of 1.2M sites · Top 1%
- Personal Care, worldwide#136of 215,119 brands · Top 1%
- Personal Care, United States#9of 33,626 brands · Top 1%
4.1M
estimated visits in September
1 mo ▲ +24.6%4 mo ▲ +22.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Laura Geller Beauty.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Laura Geller Beauty holds 4.0 out of 5 on Trustpilot over 23,525 reviews, 12,068 of them in the last twelve months: 60% of customers give five stars and 16% one star. That volume places Laura Geller Beauty in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %. On Google, Laura Geller Beauty scores 4.3 over 12 reviews.
Cosmetics Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Laura Geller Beauty sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Laura Geller Beauty sells on Shopify, 95% of its catalogue in stock. The best seller is Baked Balance-n-Brighten Color Correcting Foundation, at US$38.00, followed by Baked Starter Kit (3PC) and Jelly Balm Hydrating Lip Color.
#1Baked Balance-n-Brighten Color Correcting FoundationLaura Geller BeautyUS$38.00In stock
#2Baked Starter Kit (3PC)Laura Geller BeautyUS$69.00In stock
#3Jelly Balm Hydrating Lip ColorLaura Geller BeautyUS$24.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Laura Geller Beauty in its comparison group.
- Average rating
- 4.43 / 5
- Rated products
- 89% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$45.00
- Currency
- USD
04 · Ads
What Laura Geller Beauty is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Laura Geller Beauty runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since August 2022 (image, text, video).
Let your bake-off begin!Laura Geller Beauty8 Oct 2026image
Your daily routine down pat!Laura Geller Beauty8 Oct 2026video
Customize your coverage!Laura Geller Beauty8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026AS Beauty Group LLCverified
Text ad20 Oct 2026AS Beauty Group LLCverified
Text ad20 Oct 2026AS Beauty Group LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Laura Geller Beauty.
The creators who tag @lauragellerbeauty on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @lauragellerbeauty on Instagram, led by Rachel Walker Mason BCA (25.5K followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRachel Walker Mason BCA@rachelwalkermason · 🇬🇧 GB | Music concerts dance Creator | 25.5K | 0.1% | 12 | Tagged @lauragellerbeauty |
06 · Competitors according to Gravity
Who Laura Geller Beauty competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Laura Geller Beauty among Personal Care brands in United States. The closest is HUSH GLOW, then Luxe Research, Luminance Milano, PrimePrometics™, Facelove Cosmetics, Cellmetics Beauty.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| HUSH GLOWhushglow.com | |||||||
| Luxe Researchluxeresearchlab.com | |||||||
| Luminance Milanoluminancemilano.com | |||||||
| PrimePrometics™primeprometics.com | |||||||
| Facelove Cosmeticsfacelove-cosmetics.com | |||||||
| Cellmetics Beautycellmeticsbeauty.com |
07 · Company
The company behind Laura Geller Beauty.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Laura Geller Beauty is a company based in Asbury Park, United States, founded in 1997 according to LinkedIn, on a domain registered in August 1998. It employs about 57 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Asbury Park
- Founded
- 1997, per LinkedIn
- Domain registered
- 22 Aug 1998
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 57 on LinkedIn
- Funding stage
- M and a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- laurageller.com · Shopify · USD
- Catalogue
- 127 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Laura Geller Beauty
What people ask Google about Laura Geller Beauty.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Laura Geller Beauty legit or a scam?
According to Gravity by Benchr, Laura Geller Beauty is a brand based in Asbury Park, United States: its website has existed since August 1998, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 57 people on LinkedIn, it has 861,323 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Laura Geller Beauty?
Customers rate Laura Geller Beauty 4.0 out of 5 on Trustpilot over 23,525 reviews, 12,068 of them in the last twelve months: 60% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, Laura Geller Beauty scores 4.3 over 12 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Laura Geller Beauty?
Laura Geller Beauty is a makeup brand that specializes in products formulated for mature skin, including foundations, primers, and color cosmetics. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 86% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Laura Geller Beauty prices: how much is it?
Laura Geller Beauty's best seller, Baked Balance-n-Brighten Color Correcting Foundation, sells US$38.00 on laurageller.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check laurageller.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Laura Geller Beauty have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Laura Geller Beauty advertises on Facebook and Instagram and on Google, where its offers often run. Check laurageller.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Laura Geller Beauty?
Laura Geller Beauty sells on its own website, laurageller.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Laura Geller Beauty?
Gravity by Benchr records a company based in Asbury Park, United States, founded in 1997 according to LinkedIn, on a domain registered in 1998, with 57 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Laura Geller Beauty growing?
Yes. Gravity by Benchr estimates about 4,057,800 visits to laurageller.com in September 2026, up 25% in a month and up 22% over three months. Laura Geller Beauty ranks #9 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Laura Geller Beauty use?
Gravity by Benchr identifies laurageller.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Laura Geller Beauty's ad budget?
Gravity by Benchr does not publish a spend figure for Laura Geller Beauty on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, Laura Geller Beauty ranks #9 of 33,626 by estimated traffic. Its closest competitors on the same market are HUSH GLOW, Luxe Research, Luminance Milano, PrimePrometics™, Facelove Cosmetics. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Laura Geller Beauty.