Brand page · Personal Care · Belgium

LensOnline® Top 5% worldwide Top 5% in Belgium Top 5% in Personal Care Top 5% in Personal Care in Belgium
lensonline.be·🇧🇪 Belgium

LensOnline®: 48.3K visits a month, 13 active Meta ads, Gravity score 582.

LensOnline® — LensOnline is a contact lens specialist that sells various types of contact lenses and related products online, supported by expert opticians. In September 2026 lensonline.be drew an estimated 48.3K visits, down 29% on the month before. It ranks #27 of 609 Personal Care brands in Belgium and holds a 4.6 Trustpilot rating over 21,990 reviews.

lensonline.be@lensonline.be 1.4KYouTube 124FacebookLinkedIn 1.4KTrustpilot 4.6Meta Ad Library 13

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
48.3K
−29% vs. August 2026
Instagram followers
1.4K
628 posts · @lensonline.be
Trustpilot
4.6
21,990 reviews · 704 in 12 months
Meta ads
13
active · on Google since 2021
Products
—
Data not available
Rank in Belgium
#27
of 609 in Personal Care
LinkedIn
1.4K
followers · 46 employees
Earned media value
€124.6
per month, Instagram

Gravity score

582/ 1000 · 9 of 10 indicators rated
Brand Power696
Momentum404
Performance647

Percentiles within 21 peers: Personal Care brands in Belgium with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

LensOnline is a contact lens specialist that sells various types of contact lenses and related products online, supported by expert opticians.

01 · Traffic

How much traffic LensOnline® gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

LensOnline® drew an estimated 48.3K visits in September 2026, down 29% on the month before and down 12% over three months.

  • Worldwide#175,412of 4.5M sites · Top 5%
  • In Belgium#901of 36.5K sites · Top 5%
  • Personal Care, worldwide#8,895of 215,119 brands · Top 5%
  • Personal Care, Belgium#27of 609 brands · Top 5%
Monthly visitssource Sept 2026

48.3K

estimated visits in September

1 mo ▼ −28.9%4 mo ▼ −12.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about LensOnline®.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

LensOnline® holds 4.6 out of 5 on Trustpilot over 21,990 reviews, 704 of them in the last twelve months: 75% of customers give five stars and 3% one star. That volume places LensOnline® in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, LensOnline® scores 3.7 over 211 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.6TrustScore · 21,990 reviews · 704 in 12 months
Top 1% review volumeTop 20% rating quality
5 ★75%
4 ★16%
3 ★4%
2 ★2%
1 ★3%

Optical Wholesaler Eye Care Center Contact Lenses Supplier

Google reviewsread 20 Oct 2026
3.7211 reviews on the Google business profile
5 ★77%
4 ★16%
3 ★2%
2 ★0%
1 ★4%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What LensOnline® sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read LensOnline®'s catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care96%
Health & Beauty0%
Clothing Accessories0%

The dominant category places LensOnline® in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about LensOnline®.

The creators who tag @lensonline.be on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @lensonline.be · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who LensOnline® competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for LensOnline® among Personal Care brands in Belgium. The closest is Alensa, then lensoff.jp, Moje Zapachy, dolce.pl, lenslala3.com, Gents.

CompetitorsPersonal Care · Belgium · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Alensaalensa.dk
lensoff.jplensoff.jp
Moje Zapachymojezapachy.pl
dolce.pldolce.pl
lenslala3.comlenslala3.com
Gentsgents.no
Competitors Gravity finds for LensOnline®. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare LensOnline® with Alensa

07 · Company

The company behind LensOnline®.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

LensOnline® is a company based in Belgium, founded in 2004 according to LinkedIn. It employs about 46 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇧🇪 Belgium
Founded
2004, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
46 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
lensonline.be
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about LensOnline®

What people ask Google about LensOnline®.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is LensOnline® a legit company?

According to Gravity by Benchr, LensOnline® is a brand based in Belgium: its Trustpilot profile is claimed by the brand, it employs 46 people on LinkedIn, it has 1,447 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about LensOnline®?

Customers rate LensOnline® 4.6 out of 5 on Trustpilot over 21,990 reviews, 704 of them in the last twelve months: 75% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, LensOnline® scores 3.7 over 211 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does LensOnline® sell?

LensOnline is a contact lens specialist that sells various types of contact lenses and related products online, supported by expert opticians. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Does LensOnline® have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: LensOnline® advertises on Facebook and Instagram and on Google, where its offers often run. Check lensonline.be for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind LensOnline®?

Gravity by Benchr records a company based in Belgium, founded in 2004 according to LinkedIn, with 46 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is LensOnline® growing?

Not at the moment. Gravity by Benchr estimates about 48,300 visits to lensonline.be in September 2026, down 29% in a month and down 12% over three months. LensOnline® ranks #27 of 609 Personal Care brands in Belgium in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is LensOnline®'s ad budget?

Gravity by Benchr does not publish a spend figure for LensOnline® on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Belgium?

Among Personal Care brands in Belgium in the Gravity by Benchr index, LensOnline® ranks #27 of 609 by estimated traffic. Its closest competitors on the same market are Alensa, lensoff.jp, Moje Zapachy, dolce.pl, lenslala3.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with LensOnline®.