Brand page · Decor · Canada
Leon: 1.9M visits a month, 10 active Meta ads, Gravity score 520.
Leon — Leon's is a Canadian home furnishing retailer that sells furniture, major appliances and home electronics. The company is entirely Canadian owned and operated. In September 2026 leons.ca drew an estimated 1.9M visits, down 6% on the month before. It ranks #3 of 6,018 Decor brands in Canada and holds a 1.8 Trustpilot rating over 826 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 4 peers: Decor brands in Canada with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Leon's is a Canadian home furnishing retailer that sells furniture, major appliances and home electronics. The company is entirely Canadian owned and operated.
01 · Traffic
How much traffic Leon gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Leon drew an estimated 1.9M visits in September 2026, down 6% on the month before and down 2% over three months.
- Worldwide#8,476of 4.5M sites · Top 1%
- In Canada#157of 104K sites · Top 1%
- Decor, worldwide#86of 185,686 brands · Top 1%
- Decor, Canada#3of 6,018 brands · Top 1%
1.9M
estimated visits in September
1 mo ▼ −6.2%4 mo ▼ −1.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Leon.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Leon holds 1.8 out of 5 on Trustpilot over 826 reviews, 104 of them in the last twelve months: 20% of customers give five stars and 76% one star. That volume places Leon in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.
Furniture Store Living Room Furniture Store Bedroom Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Leon sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Leon sells on Shopify, 100% of its catalogue in stock. The best seller is Delivery Fee - 50, at CA$50.00, followed by EHF - R0045 and EHF - R4127.
#3Delivery Fee - 50LeonCA$50.00In stock
EHF - R0045LeonCA$2.75–CA$40.00In stock
EHF - R4127LeonCA$16.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Leon in its comparison group.
- Average rating
- Data not available
- Rated products
- 0% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$1,051.10
- Currency
- CAD
04 · Ads
What Leon is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Leon runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since November 2024 (image, text, video).
Leon'sLeon's7 Sept 2026image
Leon'sLeon's1 Sept 2026image
Leon'sLeon's1 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Leon's Furniture Limitedverified
Text ad20 Oct 2026Leon's Furniture Limitedverified
Image ad20 Oct 2026Leon's Furniture Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Leon.
The creators who tag @leonsfurniture on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @leonsfurniture on Instagram, led by View the VIBE (199K followers, 1.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| VView the VIBE@viewthevibe · 🇨🇦 CA | Food cooking nutrition Creator | 199K | 1.1% | 1 | Tagged @leonsfurniture |
06 · Competitors according to Gravity
Who Leon competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Leon among Decor brands in Canada. The closest is Conforama, then Brick, The Brick, Fair Price, Levin, Mondo Convenienza.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Conforamaconforama.pt | |||||||
| Brickbrickenligne.com | |||||||
| The Brickthebrick.com | |||||||
| Fair Pricefairprice.co.za | |||||||
| Levinlevinfurniture.com | |||||||
| Mondo Convenienzamondoconv.es |
07 · Company
The company behind Leon.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Leon is a company based in Toronto, Canada, founded in 1909 according to LinkedIn, on a domain registered in October 2000. It employs about 1,808 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇨🇦 Canada · Toronto
- Founded
- 1909, per LinkedIn
- Domain registered
- 4 Oct 2000
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1,808 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- leons.ca · Shopify · CAD
- Catalogue
- 1,495 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Leon
What people ask Google about Leon.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Leon legit or a scam?
According to Gravity by Benchr, Leon is a brand based in Toronto, Canada: its website has existed since October 2000, it sells on a Shopify store, it employs 1,808 people on LinkedIn, it has 134,099 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Leon?
Customers rate Leon 1.8 out of 5 on Trustpilot over 826 reviews, 104 of them in the last twelve months: 20% give five stars, 76% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Leon?
Leon's is a Canadian home furnishing retailer that sells furniture, major appliances and home electronics. The company is entirely Canadian owned and operated. Gravity by Benchr classifies it under Decor, with Mattresses making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Leon prices: how much is it?
Leon's best seller, Delivery Fee - 50, sells CA$50.00 on leons.ca. 100% of the catalogue is in stock. Gravity does not track prices daily: check leons.ca before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Leon have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Leon advertises on Facebook and Instagram and on Google, where its offers often run. Check leons.ca for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Leon?
Leon sells on its own website, leons.ca, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Leon?
Gravity by Benchr records a company based in Toronto, Canada, founded in 1909 according to LinkedIn, on a domain registered in 2000, with 1,808 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Leon doing well?
Not at the moment. Gravity by Benchr estimates about 1,935,700 visits to leons.ca in September 2026, down 6% in a month and down 2% over three months. Leon ranks #3 of 6,018 Decor brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Leon use?
Gravity by Benchr identifies leons.ca as a Shopify store (standard plan, not Shopify Plus), selling in CAD. It advertises through Meta and on Google since November 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Leon's ad budget?
Gravity by Benchr does not publish a spend figure for Leon on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands in Canada?
Among Decor brands in Canada in the Gravity by Benchr index, Leon ranks #3 of 6,018 by estimated traffic. Its closest competitors on the same market are Conforama, Brick, The Brick, Fair Price, Levin. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Leon.