Brand page · Lighting · United States
Lights.com: 85.9K visits a month, 5 active Meta ads, Gravity score 518.
Lights.com — Lights.com is a direct-to-consumer home lighting and decor retailer specializing in modern light fixtures, chandeliers, outdoor lighting, flameless candles, and solar lanterns at affordable prices. In September 2026 lights.com drew an estimated 85.9K visits, down 9% on the month before. It ranks #55 of 2,695 Lighting brands in United States and holds a 2.0 Trustpilot rating over 14 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 149 peers: Lighting brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Lights.com is a direct-to-consumer home lighting and decor retailer specializing in modern light fixtures, chandeliers, outdoor lighting, flameless candles, and solar lanterns at affordable prices.
01 · Traffic
How much traffic Lights.com gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Lights.com drew an estimated 85.9K visits in September 2026, down 9% on the month before and up 46% over three months.
- Worldwide#106,802of 4.5M sites · Top 5%
- In United States#34,861of 1.2M sites · Top 5%
- Lighting, worldwide#441of 25,385 brands · Top 5%
- Lighting, United States#55of 2,695 brands · Top 5%
85.9K
estimated visits in September
1 mo ▼ −8.7%4 mo ▲ +46.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Lights.com.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Lights.com holds 2.0 out of 5 on Trustpilot over 14 reviews, 9 of them in the last twelve months: 0% of customers give five stars and 79% one star.
Lighting Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Lights.com sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Lights.com sells on Shopify, 91% of its catalogue in stock. The best seller is Cole Outdoor Wall Light, Medium 17" Black, at US$199.00, followed by Carlisle 3 Light Vanity 24", Matte Black and Brushed Brass and Carlisle 3-Light Vanity 24", Brushed Brass with Opal Glass.
#1Cole Outdoor Wall Light, Medium 17" BlackLights.comUS$199.00In stock
#2Carlisle 3 Light Vanity 24", Matte Black and Brushed BrassLights.comUS$199.00In stock
#3Carlisle 3-Light Vanity 24", Brushed Brass with Opal GlassLights.comUS$199.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Lights.com in its comparison group.
- Average rating
- 4.99 / 5
- Rated products
- 84% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$869.00
- Currency
- USD
04 · Ads
What Lights.com is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Lights.com runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since June 2025 (image, text, video).
Cole Outdoor Lantern, 19" Post Light with Glass Panels, Burnished BrassLights.com5 Oct 2026image
Faye Gooseneck Adjustable Wall Sconce, Old BronzeLights.com5 Oct 2026image
Jaxon 12" Indoor/Outdoor Flush Mount Ceiling Light, Matte Black with Brass AccentsLights.com5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Ambient Lighting Incverified
Image ad22 Sept 2026Ambient Lighting Incverified
Image ad22 Sept 2026Ambient Lighting Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Lights.com.
The creators who tag @lightsdotcom on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @lightsdotcom on Instagram, led by Katie Bowen | Home & Design (113K followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKatie Bowen | Home & Design@theverestplace · 🇺🇸 US | Decoration garden diy Creator | 113K | 0.1% | 2 | Tagged @lightsdotcom |
06 · Competitors according to Gravity
Who Lights.com competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Lights.com among Lighting brands in United States. The closest is City Lights SF, then LBC Lighting, Lighting Design, Lamps Expo, Foundry Lighting, Modern Lights.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| City Lights SFcitylightssf.com | |||||||
| LBC Lightinglbclighting.com | |||||||
| Lighting Designlightingdesign.com | |||||||
| Lamps Expolampsexpo.com | |||||||
| Foundry Lightingfoundrylighting.com | |||||||
| Modern Lightsmodernlights.com |
07 · Company
The company behind Lights.com.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Lights.com is a company based in New York, United States, founded in 2013 according to LinkedIn, on a domain registered in December 1994. It employs about 28 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · New York
- Founded
- 2013, per LinkedIn
- Domain registered
- 1 Dec 1994
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 28 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- lights.com · Shopify · USD
- Catalogue
- 330 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Lights.com
What people ask Google about Lights.com.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Lights.com legit or a scam?
According to Gravity by Benchr, Lights.com is a brand based in New York, United States: its website has existed since December 1994, it sells on a Shopify store, it employs 28 people on LinkedIn, it has 51,385 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Lights.com reviews
Customers rate Lights.com 2.0 out of 5 on Trustpilot over 14 reviews, 9 of them in the last twelve months: 0% give five stars, 79% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Lights.com sell?
Lights.com is a direct-to-consumer home lighting and decor retailer specializing in modern light fixtures, chandeliers, outdoor lighting, flameless candles, and solar lanterns at affordable prices. Gravity by Benchr classifies it under Lighting, with Lighting Fixtures making up 83% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Lights.com prices: how much is it?
Lights.com's best seller, Cole Outdoor Wall Light, Medium 17" Black, sells US$199.00 on lights.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check lights.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Lights.com discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Lights.com advertises on Facebook and Instagram and on Google, where its offers often run. Check lights.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Lights.com?
Lights.com sells on its own website, lights.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Lights.com?
Gravity by Benchr records a company based in New York, United States, founded in 2013 according to LinkedIn, on a domain registered in 1994, with 28 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Lights.com doing well?
Yes. Gravity by Benchr estimates about 85,900 visits to lights.com in September 2026, down 9% in a month and up 46% over three months. Lights.com ranks #55 of 2,695 Lighting brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Lights.com use?
Gravity by Benchr identifies lights.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since June 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Lights.com's ad budget?
Gravity by Benchr does not publish a spend figure for Lights.com on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Lighting brands in United States?
Among Lighting brands in United States in the Gravity by Benchr index, Lights.com ranks #55 of 2,695 by estimated traffic. Its closest competitors on the same market are City Lights SF, LBC Lighting, Lighting Design, Lamps Expo, Foundry Lighting. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Lights.com.