Brand page · Clothing · United States

Lucky Brand Top 1% worldwide Top 1% in United States Top 1% in Clothing Top 1% in Clothing in United States
luckybrand.com·🇺🇸 United States·Since 1999

Lucky Brand: 2.3M visits a month, 103 active Meta ads.

Lucky Brand — Lucky Brand is an American denim company that sells clothing and accessories for men and women, offering a relaxed but put-together style that is uniquely American. In September 2026 luckybrand.com drew an estimated 2.3M visits, down 8% on the month before. It ranks #53 of 97,158 Clothing brands in United States and holds a 1.3 Trustpilot rating over 307 reviews.

luckybrand.com@luckybrand 252KYouTube 1.9KFacebookLinkedIn 63KTrustpilot 1.3Meta Ad Library 103

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026

Estimated traffic
2.3M
−8% vs. August 2026
Instagram followers
252K
391 posts · @luckybrand
Trustpilot
1.3
307 reviews · 28 in 12 months
Meta ads
103
active · on Google since 2026
Products
—
Data not available
Rank in United States
#53
of 97,158 in Clothing
LinkedIn
63K
followers · 1,639 employees
Earned media value
€292.2k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Lucky Brand is an American denim company that sells clothing and accessories for men and women, offering a relaxed but put-together style that is uniquely American.

01 · Traffic

How much traffic Lucky Brand gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Lucky Brand drew an estimated 2.3M visits in September 2026, down 8% on the month before and down 4% over three months.

  • Worldwide#6,937of 4.5M sites · Top 1%
  • In United States#2,336of 1.2M sites · Top 1%
  • Clothing, worldwide#512of 459,295 brands · Top 1%
  • Clothing, United States#53of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

2.3M

estimated visits in September

1 mo ▼ −8.1%4 mo ▼ −3.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Lucky Brand.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Lucky Brand holds 1.3 out of 5 on Trustpilot over 307 reviews, 28 of them in the last twelve months: 4% of customers give five stars and 89% one star. That volume places Lucky Brand in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
1.3TrustScore · 307 reviews · 28 in 12 months
Top 20% review volume
5 ★4%
4 ★2%
3 ★2%
2 ★4%
1 ★89%

Clothing Store Jeans Shop Men's Clothing Store Women's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Lucky Brand sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Lucky Brand's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing95%
Apparel & Accessories1%
Clothing Accessories0%

The dominant category places Lucky Brand in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Lucky Brand.

The creators who tag @luckybrand on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @luckybrand on Instagram, led by Michelle | Modest Style & Faith (23.4K followers, 0.0% engagement).

Influencersaccounts tagging @luckybrand · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMichelle | Modest Style & Faith@mich.elle.faith · 🇺🇸 USFashion style luxury Creator23.4K0.0%6Tagged @luckybrand
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Lucky Brand competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Lucky Brand among Clothing brands in United States. The closest is levi.com, then Scotch & Soda, carrerajeans.com, Levi's Türkiye, g-star.com, Levi's.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
levi.comlevi.com
Scotch & Sodascotchandsoda.com
carrerajeans.comcarrerajeans.com
Levi's Türkiyelevis.com.tr
g-star.comg-star.com
Levi'slevi.co.id
Competitors Gravity finds for Lucky Brand. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Lucky Brand with levi.com

07 · Company

The company behind Lucky Brand.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Lucky Brand is a company based in United States, on a domain registered in October 1999. It employs about 1,639 people, is listed at m_and_a stage.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States
Founded
Data not available
Domain registered
7 Oct 1999
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
1,639 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
M and a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
luckybrand.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Lucky Brand

What people ask Google about Lucky Brand.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Lucky Brand legit?

According to Gravity by Benchr, Lucky Brand is a brand based in United States: its website has existed since October 1999, it employs 1,639 people on LinkedIn, it has 252,197 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Lucky Brand?

Customers rate Lucky Brand 1.3 out of 5 on Trustpilot over 307 reviews, 28 of them in the last twelve months: 4% give five stars, 89% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Lucky Brand?

Lucky Brand is an American denim company that sells clothing and accessories for men and women, offering a relaxed but put-together style that is uniquely American. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Lucky Brand promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Lucky Brand advertises on Facebook and Instagram and on Google, where its offers often run. Check luckybrand.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Lucky Brand?

Gravity by Benchr records a company based in United States, whose domain was registered in 1999, with 1,639 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Lucky Brand doing well?

Not at the moment. Gravity by Benchr estimates about 2,288,000 visits to luckybrand.com in September 2026, down 8% in a month and down 4% over three months. Lucky Brand ranks #53 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Lucky Brand's ad budget?

Gravity by Benchr does not publish a spend figure for Lucky Brand on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Lucky Brand ranks #53 of 97,158 by estimated traffic. Its closest competitors on the same market are levi.com, Scotch & Soda, carrerajeans.com, Levi's Türkiye, g-star.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Lucky Brand.