Brand page · Household Supplies · Austria
Magicwipe: 34K visits a month, 269 active Meta ads.
Magicwipe — Magicwipe is a brand that sells premium reusable microfiber cloths designed for streak-free, chemical-free cleaning of various surfaces including bathroom, glass, mirrors, and all surfaces. In September 2026 magicwipe.com drew an estimated 34K visits, up 34% on the month before. It ranks #30 of 382 Household Supplies brands in Austria.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Magicwipe is a brand that sells premium reusable microfiber cloths designed for streak-free, chemical-free cleaning of various surfaces including bathroom, glass, mirrors, and all surfaces.
01 · Traffic
How much traffic Magicwipe gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Magicwipe drew an estimated 34K visits in September 2026, up 34% on the month before and up 27% over three months.
- Worldwide#236,641of 4.5M sites · Top 10%
- In Netherlands#3,404of 78.6K sites · Top 5%
- Household Supplies, worldwide#1,084of 30,320 brands · Top 5%
- Household Supplies, Netherlands#30of 382 brands · Top 10%
34K
estimated visits in September
1 mo ▲ +33.6%4 mo ▲ +26.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Magicwipe.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Magicwipe holds 2.9 out of 5 on Trustpilot over 2 reviews, 2 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Magicwipe sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Magicwipe sells on Shopify, 100% of its catalogue in stock. The best seller is Magicwipe™ XXL Bathroom Drying Cloth (40x60cm), at €20.11–€23.67, followed by Magicwipe™ – XXL Bathroom Drying Cloth (40x60cm) and Magic Glass™ XXL Shine Cloth.
#1Magicwipe™ XXL Bathroom Drying Cloth (40x60cm)Magicwipe€20.11–€23.67In stock- #2Magicwipe™ – XXL Bathroom Drying Cloth (40x60cm)Magicwipe€20.11–€23.67In stock
#3Magic Glass™ XXL Shine ClothMagicwipe€29.54–€59.14In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Magicwipe in its comparison group.
- Average rating
- 4.64 / 5
- Rated products
- 100% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$33.02
- Currency
- EUR
04 · Ads
What Magicwipe is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Magicwipe runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since July 2024 (image, text, video).
One of those things you try once and then wonder why you weren’t using it before 🙌🏼 A Magic Wipe in every bathroom now 🛁 Ad #ad #magicwipMagicwipe7 Oct 2026video
POV: You thought cleaning your car needed a million products… 👀😂 Turns out, all you need is water + @magicwipeclub 💦✨ AD | Perfect for wipMagicwipe7 Oct 2026video
AD | The 10-minute panic clean is REAL. 😂 Between being a busy mum, renovating our 400-year-old farmhouse and trying to keep on top of everMagicwipe7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Abdulsamed Akbulutverified
Text ad21 Oct 2026Abdulsamed Akbulutverified
Text ad21 Oct 2026Abdulsamed Akbulutverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Magicwipe.
The creators who tag @magicwipeclub on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @magicwipeclub on Instagram, led by Kira Louise (28.9K followers, 1.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKira Louise@cleanwith_kiraa · INTL | Decoration garden diy Creator | 28.9K | 1.5% | 1 | Tagged @magicwipeclub |
06 · Competitors according to Gravity
Who Magicwipe competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Magicwipe among Household Supplies brands in Austria. The closest is Madre Natura, then Wonderhome, erthhaus.co.za, Mecx, mundoecohome.com, fantasticlean.shop.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Madre Naturamadrenaturaita.com | |||||||
| Wonderhomewonderhome-shop.com | |||||||
| erthhaus.co.zaerthhaus.co.za | |||||||
| Mecxmecxshop.com.br | |||||||
| mundoecohome.commundoecohome.com | |||||||
| fantasticlean.shopfantasticlean.shop |
07 · Company
The company behind Magicwipe.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Magicwipe is a company based in bad goisern am hallstätersee, Austria, on a domain registered in August 2000.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇹 Austria · bad goisern am hallstätersee
- Founded
- Data not available
- Domain registered
- 27 Aug 2000
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- magicwipe.com · Shopify · GBP
- Catalogue
- 6 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Magicwipe
What people ask Google about Magicwipe.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Magicwipe legit or a scam?
According to Gravity by Benchr, Magicwipe is a brand based in bad goisern am hallstätersee, Austria: its website has existed since August 2000, it sells on a Shopify store, it has 7,549 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What does Magicwipe sell?
Magicwipe is a brand that sells premium reusable microfiber cloths designed for streak-free, chemical-free cleaning of various surfaces including bathroom, glass, mirrors, and all surfaces. Gravity by Benchr classifies it under Household Supplies, with Household Cleaning Supplies making up 39% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Magicwipe prices: how much is it?
Magicwipe's best seller, Magicwipe™ XXL Bathroom Drying Cloth (40x60cm), sells from €20.11 to €23.67 on magicwipe.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check magicwipe.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Magicwipe discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Magicwipe advertises on Facebook and Instagram and on Google, where its offers often run. Check magicwipe.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Magicwipe?
Magicwipe sells on its own website, magicwipe.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Magicwipe?
Gravity by Benchr records a company based in bad goisern am hallstätersee, Austria, whose domain was registered in 2000. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Magicwipe growing?
Yes. Gravity by Benchr estimates about 34,000 visits to magicwipe.com in September 2026, up 34% in a month and up 27% over three months. Magicwipe ranks #30 of 382 Household Supplies brands in Austria in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Magicwipe use?
Gravity by Benchr identifies magicwipe.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since July 2024. Source: Gravity by Benchr platform and advertising records.
What is Magicwipe's ad budget?
Gravity by Benchr does not publish a spend figure for Magicwipe on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Household Supplies brands in Austria?
Among Household Supplies brands in Austria in the Gravity by Benchr index, Magicwipe ranks #30 of 382 by estimated traffic. Its closest competitors on the same market are Madre Natura, Wonderhome, erthhaus.co.za, Mecx, mundoecohome.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Magicwipe.