Brand page · Clothing · Denmark

MESSAGE Top 5% worldwide Top 5% in Denmark Top 5% in Clothing Top 10% in Clothing in Denmark
message.dk·🇩🇰 Denmark· Shopify·Since 1997

MESSAGE: 72.1K visits a month, 56 active Meta ads, Gravity score 504.

MESSAGE — MESSAGE A/S is a Danish fashion brand that designs, manufactures, distributes and sells clothing and accessories, including their own brands mbyM, Global Funk, Project Unknown, d'ahrling & frakment. In September 2026 message.dk drew an estimated 72.1K visits, up 20% on the month before. It ranks #109 of 1,522 Clothing brands in Denmark and holds a 3.9 Trustpilot rating over 4,375 reviews.

message.dk@message_fashion 49.1KLinkedIn 5.2KTrustpilot 3.9Meta Ad Library 56

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
72.1K
+20% vs. August 2026
Instagram followers
49.1K
3,825 posts · @message_fashion
Trustpilot
3.9
4,375 reviews · 12 in 12 months
Meta ads
56
active · on Google since 2021
Products
99%
in stock
Rank in Denmark
#109
of 1,522 in Clothing
LinkedIn
5.2K
followers · 165 employees
Earned media value
—
Data not available

Gravity score

504/ 1000 · 8 of 10 indicators rated
Brand Power494
Momentum415
Performance604

Percentiles within 152 peers: Clothing brands in Denmark with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

MESSAGE A/S is a Danish fashion brand that designs, manufactures, distributes and sells clothing and accessories, including their own brands mbyM, Global Funk, Project Unknown, d'ahrling & frakment.

01 · Traffic

How much traffic MESSAGE gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

MESSAGE drew an estimated 72.1K visits in September 2026, up 20% on the month before and down 53% over three months.

  • Worldwide#124,128of 4.5M sites · Top 5%
  • In Denmark#637of 21.4K sites · Top 5%
  • Clothing, worldwide#11,988of 459,295 brands · Top 5%
  • Clothing, Denmark#109of 1,522 brands · Top 10%
Monthly visitssource Sept 2026

72.1K

estimated visits in September

1 mo ▲ +19.7%4 mo ▼ −53.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about MESSAGE.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

MESSAGE holds 3.9 out of 5 on Trustpilot over 4,375 reviews, 12 of them in the last twelve months: 89% of customers give five stars and 3% one star. That volume places MESSAGE in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.

Trustpilotclaimed page · read 21 Oct 2026
3.9TrustScore · 4,375 reviews · 12 in 12 months
Top 5% review volumeTop 40% rating quality
5 ★89%
4 ★5%
3 ★2%
2 ★1%
1 ★3%

News Service

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What MESSAGE sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

MESSAGE sells on Shopify, 99% of its catalogue in stock. The best seller is Guri-M Shorts - Black, at DKK 450.00, followed by Guri-M Shorts - Java and Amariella-M Blazer - Black.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing95%
Clothing Accessories5%
Shoes0%
Handbags, Wallets & Cases0%
Parasols & Rain Umbrellas0%

The dominant category places MESSAGE in its comparison group.

Prices and ratingsstore data
Average rating
4.25 / 5
Rated products
7% of the catalogue
In stock
99%
Upper price quartile
US$89.76
Currency
DKK

05 · Influencers

Who talks about MESSAGE.

The creators who tag @message_fashion on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @message_fashion · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who MESSAGE competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for MESSAGE among Clothing brands in Denmark. The closest is June Adel, then UrbanSheek, Medzom, BUSTEDWOMAN, Greenfield Fashion, Quinte.

CompetitorsClothing · Denmark · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
June Adeljuneadel.com
UrbanSheekurban-sheek.com
Medzommedzom.com
BUSTEDWOMANbustedwoman.com
Greenfield Fashiongreenfieldfashion.nl
Quintequinte.se
Competitors Gravity finds for MESSAGE. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare MESSAGE with June Adel

07 · Company

The company behind MESSAGE.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

MESSAGE is a company based in Denmark, founded in 1980 according to LinkedIn, on a domain registered in January 1997. It employs about 165 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇰 Denmark
Founded
1980, per LinkedIn
Domain registered
31 Jan 1997
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
165 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
message.dk · Shopify · DKK
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about MESSAGE

What people ask Google about MESSAGE.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is MESSAGE a legit company?

According to Gravity by Benchr, MESSAGE is a brand based in Denmark: its website has existed since January 1997, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 165 people on LinkedIn, it has 49,051 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

MESSAGE reviews: is it worth it?

Customers rate MESSAGE 3.9 out of 5 on Trustpilot over 4,375 reviews, 12 of them in the last twelve months: 89% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is MESSAGE?

MESSAGE A/S is a Danish fashion brand that designs, manufactures, distributes and sells clothing and accessories, including their own brands mbyM, Global Funk, Project Unknown, d'ahrling & frakment. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification, October 2026.

How much does MESSAGE cost?

MESSAGE's best seller, Guri-M Shorts - Black, sells DKK 450.00 on message.dk. 99% of the catalogue is in stock. Gravity does not track prices daily: check message.dk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does MESSAGE have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: MESSAGE advertises on Facebook and Instagram and on Google, where its offers often run. Check message.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy MESSAGE?

MESSAGE sells on its own website, message.dk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns MESSAGE?

Gravity by Benchr records a company based in Denmark, founded in 1980 according to LinkedIn, on a domain registered in 1997, with 165 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is MESSAGE growing?

Not at the moment. Gravity by Benchr estimates about 72,100 visits to message.dk in September 2026, up 20% in a month and down 53% over three months. MESSAGE ranks #109 of 1,522 Clothing brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does MESSAGE use?

Gravity by Benchr identifies message.dk as a Shopify store (standard plan, not Shopify Plus), selling in DKK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does MESSAGE spend on Meta ads?

Gravity by Benchr does not publish a spend figure for MESSAGE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Denmark?

Among Clothing brands in Denmark in the Gravity by Benchr index, MESSAGE ranks #109 of 1,522 by estimated traffic. Its closest competitors on the same market are June Adel, UrbanSheek, Medzom, BUSTEDWOMAN, Greenfield Fashion. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with MESSAGE.