Brand page · Kitchen & Dining · Australia

MyHouse Top 5% worldwide Top 5% in Australia Top 1% in Kitchen & Dining Top 1% in Kitchen & Dining in Australia
myhouse.com.au·🇦🇺 Australia· Shopify

MyHouse: 167K visits a month, 21 active Meta ads, Gravity score 521.

MyHouse — MyHouse Australia is a retailer that creates quality bedding and homewares, offering stylish collections of bed linen, bath towels, and home décor. In September 2026 myhouse.com.au drew an estimated 167K visits, up 2% on the month before. It ranks #31 of 4,419 Kitchen & Dining brands in Australia and holds a 2.2 Trustpilot rating over 11 reviews.

myhouse.com.au@myhouseaustralia 43.2KFacebookLinkedIn 1.6KTrustpilot 2.2Meta Ad Library 21

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
167K
+2% vs. August 2026
Instagram followers
43.2K
3,060 posts · @myhouseaustralia
Trustpilot
2.2
11 reviews · 5 in 12 months
Meta ads
21
active · on Google since 2023
Products
76%
in stock
Rank in Australia
#31
of 4,419 in Kitchen & Dining
LinkedIn
1.6K
followers · 44 employees
Earned media value
€195.1
per month, Instagram

Gravity score

521/ 1000 · 9 of 10 indicators rated
Brand Power583
Momentum486
Performance494

Percentiles within 51 peers: Kitchen & Dining brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

MyHouse Australia is a retailer that creates quality bedding and homewares, offering stylish collections of bed linen, bath towels, and home décor.

01 · Traffic

How much traffic MyHouse gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

MyHouse drew an estimated 167K visits in September 2026, up 2% on the month before and up 20% over three months.

  • Worldwide#61,045of 4.5M sites · Top 5%
  • In Australia#1,277of 105K sites · Top 5%
  • Kitchen & Dining, worldwide#1,337of 145,612 brands · Top 1%
  • Kitchen & Dining, Australia#31of 4,419 brands · Top 1%
Monthly visitssource Sept 2026

167K

estimated visits in September

1 mo ▲ +1.6%4 mo ▲ +20.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about MyHouse.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

MyHouse holds 2.2 out of 5 on Trustpilot over 11 reviews, 5 of them in the last twelve months: 9% of customers give five stars and 73% one star.

Trustpilotread 20 Oct 2026
2.2TrustScore · 11 reviews · 5 in 12 months
5 ★9%
4 ★0%
3 ★9%
2 ★9%
1 ★73%

Decoration and Interior Design Store Bedding Store Linens Store Furniture Store Bedroom Furniture Store Home Goods Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What MyHouse sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

MyHouse sells on Shopify, 76% of its catalogue in stock. The best seller is Celene Egyptian Loop Bath Towel Collection, at A$9.99–A$39.99, followed by Riley Bamboo Cotton Sheet Set and MyHouse Arlo Bath Towel Collection.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Bedding0%
Tableware0%
Kitchen Appliances0%
Cookware & Bakeware0%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining69%
Decor11%
Linens & Bedding8%
Household Supplies2%
Pet Supplies1%

The dominant category places MyHouse in its comparison group.

Prices and ratingsstore data
Average rating
4.54 / 5
Rated products
12% of the catalogue
In stock
76%
Upper price quartile
US$62.76
Currency
AUD

05 · Influencers

Who talks about MyHouse.

The creators who tag @myhouseaustralia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @myhouseaustralia on Instagram, led by OUTDOOR ELEGANCE (82.7K followers, 0.1% engagement).

Influencersaccounts tagging @myhouseaustralia · Instagram
AccountProfileFollowersEngagementTagsRelationship
OOUTDOOR ELEGANCE@outdoor_elegance · 🇦🇺 AUDecoration garden diy Creator82.7K0.1%1Tagged @myhouseaustralia
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who MyHouse competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for MyHouse among Kitchen & Dining brands in Australia. The closest is My Pillow, then English, Hommey, Linens And Hutch, sheetsociety.com, Bed Threads.

CompetitorsKitchen & Dining · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
My Pillowmypillow.com
Englishenglishhome.com
Hommeyus.gethommey.com
Linens And Hutchlinensandhutch.com
sheetsociety.comsheetsociety.com
Bed Threadsbedthreads.com.au
Competitors Gravity finds for MyHouse. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare MyHouse with My Pillow

07 · Company

The company behind MyHouse.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

MyHouse is a company based in Australia, founded in 1956 according to LinkedIn. It employs about 44 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia
Founded
1956, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
44 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
myhouse.com.au · Shopify · AUD
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about MyHouse

What people ask Google about MyHouse.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is MyHouse legit?

According to Gravity by Benchr, MyHouse is a brand based in Australia: it sells on a Shopify store, it employs 44 people on LinkedIn, it has 43,171 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

MyHouse reviews: is it worth it?

Customers rate MyHouse 2.2 out of 5 on Trustpilot over 11 reviews, 5 of them in the last twelve months: 9% give five stars, 73% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is MyHouse known for?

MyHouse Australia is a retailer that creates quality bedding and homewares, offering stylish collections of bed linen, bath towels, and home décor. Gravity by Benchr classifies it under Kitchen & Dining, with Bedding making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is MyHouse expensive?

MyHouse's best seller, Celene Egyptian Loop Bath Towel Collection, sells from A$9.99 to A$39.99 on myhouse.com.au. 76% of the catalogue is in stock. Gravity does not track prices daily: check myhouse.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does MyHouse have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: MyHouse advertises on Facebook and Instagram and on Google, where its offers often run. Check myhouse.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy MyHouse?

MyHouse sells on its own website, myhouse.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind MyHouse?

Gravity by Benchr records a company based in Australia, founded in 1956 according to LinkedIn, with 44 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is MyHouse growing?

Yes. Gravity by Benchr estimates about 166,500 visits to myhouse.com.au in September 2026, up 2% in a month and up 20% over three months. MyHouse ranks #31 of 4,419 Kitchen & Dining brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does MyHouse use?

Gravity by Benchr identifies myhouse.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since March 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is MyHouse's ad budget?

Gravity by Benchr does not publish a spend figure for MyHouse on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in Australia?

Among Kitchen & Dining brands in Australia in the Gravity by Benchr index, MyHouse ranks #31 of 4,419 by estimated traffic. Its closest competitors on the same market are My Pillow, English, Hommey, Linens And Hutch, sheetsociety.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with MyHouse.