Brand page · Outdoor Recreation · United States

Urtopia (US) Top 1% worldwide Top 5% in United States Top 1% in Outdoor Recreation Top 1% in Outdoor Recreation in United States
newurtopia.com·🇺🇸 Wilmington, United States· Shopify·Since 2021

Urtopia (US): 278K visits a month, 353 active Meta ads, Gravity score 730.

Urtopia (US) — Urtopia is an e-mobility company that designs and sells carbon fiber electric bikes for city commuting and trail riding, featuring smart technology with 4G GPS and AI assistant. In September 2026 newurtopia.com drew an estimated 278K visits, down 1% on the month before. It ranks #80 of 14,873 Outdoor Recreation brands in United States and holds a 4.7 Trustpilot rating over 302 reviews.

newurtopia.com@newurtopia 27.6KYouTube 3.5KFacebookLinkedIn 1.4KTrustpilot 4.7Meta Ad Library 353

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
278K
−1% vs. August 2026
Instagram followers
27.6K
548 posts · @newurtopia
Trustpilot
4.7
302 reviews · 216 in 12 months
Meta ads
353
active · on Google since 2025
Products
94%
in stock · 23 collections
Rank in United States
#80
of 14,873 in Outdoor Recreation
LinkedIn
1.4K
followers · 19 employees
Earned media value
€343.4
per month, Instagram

Gravity score

730/ 1000 · 10 of 10 indicators rated
Brand Power695
Momentum692
Performance803

Percentiles within 54 peers: Outdoor Recreation brands in Hong Kong SAR China with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Urtopia is an e-mobility company that designs and sells carbon fiber electric bikes for city commuting and trail riding, featuring smart technology with 4G GPS and AI assistant.

01 · Traffic

How much traffic Urtopia (US) gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Urtopia (US) drew an estimated 278K visits in September 2026, down 1% on the month before and up 15% over three months.

  • Worldwide#39,910of 4.5M sites · Top 1%
  • In United States#12,973of 1.2M sites · Top 5%
  • Outdoor Recreation, worldwide#481of 101,136 brands · Top 1%
  • Outdoor Recreation, United States#80of 14,873 brands · Top 1%
Monthly visitssource Sept 2026

278K

estimated visits in September

1 mo ▼ −0.9%4 mo ▲ +15.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Urtopia (US).

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Urtopia (US) holds 4.7 out of 5 on Trustpilot over 302 reviews, 216 of them in the last twelve months: 86% of customers give five stars and 7% one star. That volume places Urtopia (US) in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %.

Trustpilotclaimed page · read 20 Oct 2026
4.7TrustScore · 302 reviews · 216 in 12 months
Top 20% review volumeTop 10% rating quality
5 ★86%
4 ★6%
3 ★1%
2 ★1%
1 ★7%

Bicycle Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Urtopia (US) sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Urtopia (US) sells on Shopify, 94% of its catalogue in stock. The best seller is Carbon 1 Pro E-Bike, at US$2,099.00, followed by Water Bottle Cage and Extra-Comfort Saddle.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cycling63%
Power6%
Electric Vehicle (EV) Parts & Accessories3%
Camping & Hiking2%

Share of the catalogue by product family.

Activity mixdominant: Outdoor Recreation
Outdoor Recreation79%
Electronics Accessories8%
Vehicle Parts & Accessories8%
Communications2%
Computers2%

The dominant category places Urtopia (US) in its comparison group.

Prices and ratingsstore data
Average rating
4.90 / 5
Rated products
28% of the catalogue
In stock
94%
Upper price quartile
US$1,799.00
Currency
USD

05 · Influencers

Who talks about Urtopia (US).

The creators who tag @newurtopia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @newurtopia on Instagram, led by Alex Abrahantes (22.9K followers, 3.4% engagement).

Influencersaccounts tagging @newurtopia · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAlex Abrahantes@thehypemanalex · 🇺🇸 USTech gadgets innovation Creator22.9K3.4%1Tagged @newurtopia
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Urtopia (US) competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Urtopia (US) among Outdoor Recreation brands in United States. The closest is Ride1UP, then Velotric, Priority Bicycles, Lectric eBikes®, Qlife Bike, actbest.

CompetitorsOutdoor Recreation · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Ride1UPride1up.com
Velotricvelotricbike.com
Priority Bicyclesprioritybicycles.com
Lectric eBikes®lectricebikes.com
Qlife Bikeqlifebike.com
actbestactbestbike.com
Competitors Gravity finds for Urtopia (US). Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Urtopia (US) with Ride1UP

07 · Company

The company behind Urtopia (US).

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Urtopia (US) is a company based in Wilmington, United States, founded in 2021 according to LinkedIn, on a domain registered in April 2021. It employs about 19 people, is listed at early_stage_venture stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Wilmington
Founded
2021, per LinkedIn
Domain registered
11 Apr 2021
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
19 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Early stage venture · last deal: series b
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
newurtopia.com · Shopify · USD
Catalogue
23 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Urtopia (US)

What people ask Google about Urtopia (US).

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Urtopia (US) a legit company?

According to Gravity by Benchr, Urtopia (US) is a brand based in Wilmington, United States: its website has existed since April 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 19 people on LinkedIn, it has 27,561 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Urtopia (US) reviews

Customers rate Urtopia (US) 4.7 out of 5 on Trustpilot over 302 reviews, 216 of them in the last twelve months: 86% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Urtopia (US) known for?

Urtopia is an e-mobility company that designs and sells carbon fiber electric bikes for city commuting and trail riding, featuring smart technology with 4G GPS and AI assistant. Gravity by Benchr classifies it under Outdoor Recreation, with Cycling making up 63% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Urtopia (US) cost?

Urtopia (US)'s best seller, Carbon 1 Pro E-Bike, sells US$2,099.00 on newurtopia.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check newurtopia.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Urtopia (US) promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Urtopia (US) advertises on Facebook and Instagram and on Google, where its offers often run. Check newurtopia.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Urtopia (US)?

Urtopia (US) sells on its own website, newurtopia.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Urtopia (US)?

Gravity by Benchr records a company based in Wilmington, United States, founded in 2021 according to LinkedIn, on a domain registered in 2021, with 19 employees on LinkedIn, listed at early_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Urtopia (US) doing well?

Yes. Gravity by Benchr estimates about 277,800 visits to newurtopia.com in September 2026, down 1% in a month and up 15% over three months. Urtopia (US) ranks #80 of 14,873 Outdoor Recreation brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Urtopia (US) use?

Gravity by Benchr identifies newurtopia.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Urtopia (US)'s ad budget?

Gravity by Benchr does not publish a spend figure for Urtopia (US) on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Recreation brands in United States?

Among Outdoor Recreation brands in United States in the Gravity by Benchr index, Urtopia (US) ranks #80 of 14,873 by estimated traffic. Its closest competitors on the same market are Ride1UP, Velotric, Priority Bicycles, Lectric eBikes®, Qlife Bike. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Urtopia (US).