Brand page · Vehicle Parts & Accessories · Hong Kong SAR China
Nilight: 221K visits a month, 15 active Meta ads, Gravity score 479.
Nilight — Nilight is a brand that specializes in LED lighting products for vehicles, including work lights, light bars, and emergency lighting solutions. In September 2026 nilight.com drew an estimated 221K visits, up 35% on the month before. It ranks #101 of 15,945 Vehicle Parts & Accessories brands in Hong Kong SAR China and holds a 4.0 Trustpilot rating over 55 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 316 peers: Vehicle Parts & Accessories brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Nilight is a brand that specializes in LED lighting products for vehicles, including work lights, light bars, and emergency lighting solutions.
01 · Traffic
How much traffic Nilight gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Nilight drew an estimated 221K visits in September 2026, up 35% on the month before and up 5% over three months.
- Worldwide#48,187of 4.5M sites · Top 5%
- In United States#15,768of 1.2M sites · Top 5%
- Vehicle Parts & Accessories, worldwide#735of 167,964 brands · Top 1%
- Vehicle Parts & Accessories, United States#101of 15,945 brands · Top 1%
221K
estimated visits in September
1 mo ▲ +34.6%4 mo ▲ +5.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Nilight.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Nilight holds 4.0 out of 5 on Trustpilot over 55 reviews, 44 of them in the last twelve months: 62% of customers give five stars and 27% one star. That volume places Nilight in the top 40 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50 %.
Auto Parts Store Car Accessories Store Car Equipment Accessories Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Nilight sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Nilight sells on Shopify, 80% of its catalogue in stock. The best seller is Worry-Free Purchase, at US$0.98–US$249.99, followed by 20 Inch 126W Double Row Spot Flood Led Light Bars | 2Pcs 4 Inch 18W Spot Light Pods | 16AWG Wire 3Pin Switch and 14AWG Wire Harness Kit 1 Lead W/ 12V 5Pin Switch | 3 Fuses | 2 Spade Connectors.
#1Worry-Free PurchaseNilightUS$0.98–US$249.99In stock
#220 Inch 126W Double Row Spot Flood Led Light Bars | 2Pcs 4 Inch 18W Spot Light Pods | 16AWG Wire 3Pin SwitchNilightUS$56.99In stock
#314AWG Wire Harness Kit 1 Lead W/ 12V 5Pin Switch | 3 Fuses | 2 Spade ConnectorsNilightUS$17.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Nilight in its comparison group.
- Average rating
- 4.82 / 5
- Rated products
- 26% of the catalogue
- In stock
- 80%
- Upper price quartile
- US$89.99
- Currency
- USD
04 · Ads
What Nilight is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Nilight runs Meta ads on Facebook, Instagram, and has advertised on Google since November 2024 (image, text, video).
Chase the view. Own the night. 🌄🔥 There’s nothing better than getting off the pavement, finding a view like this, and keeping the adventureNilight30 Sept 2026video
Clean install. Serious upgrade. 🔥 This Nilight setup looks right at home on the Jeep — and the finished result speaks for itself. 👀 FeaturNilight29 Sept 2026video
You’ve been ducked… 🦆👀 But this time, Nilight brought the glow. 🔥💡 Would you let this little guy ride along on your next adventure? Link iNilight22 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Znder INCverified
Text ad20 Oct 2026Znder INCverified
Text ad20 Oct 2026Lagoja - Marketing GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Nilight.
The creators who tag @nilightautos on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @nilightautos on Instagram, led by Carnales Overland (13.9K followers, 0.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCarnales Overland@carnales_overland · 🇺🇸 US | Travel tourism exploration Creator | 13.9K | 0.4% | 4 | Tagged @nilightautos |
06 · Competitors according to Gravity
Who Nilight competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Nilight among Vehicle Parts & Accessories brands in Hong Kong SAR China. The closest is Bushdoof Lighting, then Auxbeam Lighting, Diode Dynamics, Baja Designs, Stedi, Sylvania.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Bushdoof Lightingbushdoof.co | |||||||
| Auxbeam Lightingauxbeam.com | |||||||
| Diode Dynamicsdiodedynamics.com | |||||||
| Baja Designsbajadesigns.com | |||||||
| Stedistedi.com.au | |||||||
| Sylvaniasylvania-automotive.com |
07 · Company
The company behind Nilight.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Nilight is a company based in Kwai Chung, Hong Kong SAR China, founded in 2013 according to LinkedIn, on a domain registered in November 2013. It employs about 8 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇭🇰 Hong Kong SAR China · Kwai Chung
- Founded
- 2013, per LinkedIn
- Domain registered
- 5 Nov 2013
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 8 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nilight.com · Shopify · USD
- Catalogue
- 911 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Nilight
What people ask Google about Nilight.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Nilight legit?
According to Gravity by Benchr, Nilight is a brand based in Kwai Chung, Hong Kong SAR China: its website has existed since November 2013, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 8 people on LinkedIn, it has 11,011 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Nilight?
Customers rate Nilight 4.0 out of 5 on Trustpilot over 55 reviews, 44 of them in the last twelve months: 62% give five stars, 27% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Nilight known for?
Nilight is a brand that specializes in LED lighting products for vehicles, including work lights, light bars, and emergency lighting solutions. Gravity by Benchr classifies it under Vehicle Parts & Accessories, with Motor Vehicle Parts making up 47% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Nilight prices: how much is it?
Nilight's best seller, Worry-Free Purchase, sells from US$0.98 to US$249.99 on nilight.com. 80% of the catalogue is in stock. Gravity does not track prices daily: check nilight.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Nilight promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Nilight advertises on Facebook and Instagram and on Google, where its offers often run. Check nilight.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Nilight?
Nilight sells on its own website, nilight.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Nilight?
Gravity by Benchr records a company based in Kwai Chung, Hong Kong SAR China, founded in 2013 according to LinkedIn, on a domain registered in 2013, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Nilight doing well?
Yes. Gravity by Benchr estimates about 220,700 visits to nilight.com in September 2026, up 35% in a month and up 5% over three months. Nilight ranks #101 of 15,945 Vehicle Parts & Accessories brands in Hong Kong SAR China in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Nilight use?
Gravity by Benchr identifies nilight.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Nilight spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Nilight on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Vehicle Parts & Accessories brands in Hong Kong SAR China?
Among Vehicle Parts & Accessories brands in Hong Kong SAR China in the Gravity by Benchr index, Nilight ranks #101 of 15,945 by estimated traffic. Its closest competitors on the same market are Bushdoof Lighting, Auxbeam Lighting, Diode Dynamics, Baja Designs, Stedi. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nilight.