Brand page · Personal Care · Cyprus
Doonails Netherlands: 59.1K visits a month, 535 active Meta ads, Gravity score 590.
Doonails Netherlands — Doonails is a brand that sells at-home manicure products, offering professional nail results with individualized routines. They provide vegan and PETA certified nail products in various colors. In September 2026 nl.doonails.com drew an estimated 59.1K visits, down 22% on the month before. It ranks #95 of 2,136 Personal Care brands in Cyprus.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 5 peers: Personal Care brands in Cyprus with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Doonails is a brand that sells at-home manicure products, offering professional nail results with individualized routines. They provide vegan and PETA certified nail products in various colors.
01 · Traffic
How much traffic Doonails Netherlands gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Doonails Netherlands drew an estimated 59.1K visits in September 2026, down 22% on the month before and up 79% over three months.
- Worldwide#147,252of 4.5M sites · Top 5%
- In Netherlands#2,037of 78.6K sites · Top 5%
- Personal Care, worldwide#7,398of 215,119 brands · Top 5%
- Personal Care, Netherlands#95of 2,136 brands · Top 5%
59.1K
estimated visits in September
1 mo ▼ −21.5%4 mo ▲ +78.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Doonails Netherlands.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Doonails Netherlands holds 2.5 out of 5 on Trustpilot over 7 reviews, 2 of them in the last twelve months: 0% of customers give five stars and 57% one star.
Web designer Software Company Website Designer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Doonails Netherlands sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Doonails Netherlands sells on Shopify, 91% of its catalogue in stock. The best seller is Mani Starterset, at €49.95–€99.95, followed by Kleefsticker and Prosecco Short Round Soft Gel Press Ons.
#1Mani StartersetDoonails Netherlands€49.95–€99.95In stock
#2KleefstickerDoonails Netherlands€9.95–€39.95In stock
#3Prosecco Short Round Soft Gel Press OnsDoonails Netherlands€19.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Doonails Netherlands in its comparison group.
- Average rating
- 4.88 / 5
- Rated products
- 51% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$22.34
- Currency
- EUR
04 · Ads
What Doonails Netherlands is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Doonails Netherlands runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads.
Your Price. Your Mani. 💸Doonails7 Oct 2026video
I’ve linked them here for you guys 🤍Doonails7 Oct 2026video
I’ve linked them here for you guys 🤍Doonails7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Doonails Netherlands.
The creators who tag @doonails on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Doonails Netherlands competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Doonails Netherlands among Personal Care brands in Cyprus. The closest is Doonails France, then Glo Nail Stickers, Figs®, Zawina Morocco, LF PRO, YUSUF BHAI INDIA.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Doonails Francefr.doonails.com | |||||||
| Glo Nail Stickersglonailstickers.com | |||||||
| Figs®joinfigs.com | |||||||
| Zawina Moroccozawinamorocco.com | |||||||
| LF PROlfpro.com.br | |||||||
| YUSUF BHAI INDIAyusufbhaifragrances.in |
07 · Company
The company behind Doonails Netherlands.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Doonails Netherlands is a company based in Larnaca, Cyprus, founded in 2019 according to LinkedIn. It employs about 81 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇨🇾 Cyprus · Larnaca
- Founded
- 2019, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 81 on LinkedIn · 51-200
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nl.doonails.com · Shopify · EUR
- Catalogue
- 101 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Doonails Netherlands
What people ask Google about Doonails Netherlands.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Doonails Netherlands a legit company?
According to Gravity by Benchr, Doonails Netherlands is a brand based in Larnaca, Cyprus: it sells on a Shopify store, it employs 81 people on LinkedIn, it has 138,424 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Doonails Netherlands?
Doonails is a brand that sells at-home manicure products, offering professional nail results with individualized routines. They provide vegan and PETA certified nail products in various colors. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 24% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Doonails Netherlands expensive?
Doonails Netherlands' best seller, Mani Starterset, sells from €49.95 to €99.95 on nl.doonails.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check nl.doonails.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Doonails Netherlands have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Doonails Netherlands advertises on Facebook and Instagram, where its offers often run. Check nl.doonails.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Doonails Netherlands?
Doonails Netherlands sells on its own website, nl.doonails.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Doonails Netherlands?
Gravity by Benchr records a company based in Larnaca, Cyprus, founded in 2019 according to LinkedIn, with 81 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Doonails Netherlands doing well?
Yes. Gravity by Benchr estimates about 59,100 visits to nl.doonails.com in September 2026, down 22% in a month and up 79% over three months. Doonails Netherlands ranks #95 of 2,136 Personal Care brands in Cyprus in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Doonails Netherlands use?
Gravity by Benchr identifies nl.doonails.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Doonails Netherlands' ad budget?
Gravity by Benchr does not publish a spend figure for Doonails Netherlands on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Cyprus?
Among Personal Care brands in Cyprus in the Gravity by Benchr index, Doonails Netherlands ranks #95 of 2,136 by estimated traffic. Its closest competitors on the same market are Doonails France, Glo Nail Stickers, Figs®, Zawina Morocco, LF PRO. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Doonails Netherlands.