Brand page · Health Care

Nordic Naturals Top 1% worldwide Top 1% in Health Care
nordic.com·Since 1992

Nordic Naturals: 413K visits a month, 77 active Meta ads.

Nordic Naturals — Nordic Naturals is a company that sells vitamins and supplements, specializing in omega-3 fish oil and other foundational nutrients for the whole family. In September 2026 nordic.com drew an estimated 413K visits, up 40% on the month before. It ranks #93 of 12,108 Health Care brands and holds a 2.4 Trustpilot rating over 11 reviews.

nordic.com@nordicnaturals 224KFacebookLinkedIn 20.9KTrustpilot 2.4Meta Ad Library 77

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026

Estimated traffic
413K
+40% vs. August 2026
Instagram followers
224K
1,744 posts · @nordicnaturals
Trustpilot
2.4
11 reviews · 7 in 12 months
Meta ads
77
active · on Google since 2023
Products
—
Data not available
Rank in United States
#93
of 12,108 in Health Care
LinkedIn
20.9K
followers · 389 employees
Earned media value
€3.4k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Nordic Naturals is a company that sells vitamins and supplements, specializing in omega-3 fish oil and other foundational nutrients for the whole family.

01 · Traffic

How much traffic Nordic Naturals gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Nordic Naturals drew an estimated 413K visits in September 2026, up 40% on the month before and up 8% over three months.

  • Worldwide#38,133of 4.5M sites · Top 1%
  • In United States#12,413of 1.2M sites · Top 5%
  • Health Care, worldwide#501of 105,715 brands · Top 1%
  • Health Care, United States#93of 12,108 brands · Top 1%
Monthly visitssource Sept 2026

413K

estimated visits in September

1 mo ▲ +40.1%4 mo ▲ +8.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Nordic Naturals.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Nordic Naturals holds 2.4 out of 5 on Trustpilot over 11 reviews, 7 of them in the last twelve months: 27% of customers give five stars and 45% one star.

Trustpilotread 20 Oct 2026
2.4TrustScore · 11 reviews · 7 in 12 months
5 ★27%
4 ★9%
3 ★0%
2 ★18%
1 ★45%

Fitness and Nutrition Service Vitamin and Supplements Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Nordic Naturals sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Nordic Naturals's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care94%
Food Items2%
Personal Care1%

The dominant category places Nordic Naturals in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Nordic Naturals.

The creators who tag @nordicnaturals on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nordicnaturals on Instagram, led by Stacy (119K followers, 1.3% engagement).

Influencersaccounts tagging @nordicnaturals · Instagram
AccountProfileFollowersEngagementTagsRelationship
SStacy@allroadsleadtohealthy · 🇺🇸 USFood cooking nutrition Creator119K1.3%2Tagged @nordicnaturals
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Nordic Naturals competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Nordic Naturals among Health Care brands. The closest is Eqology, then Zumub, Zinzino, 大研生醫Daiken®, jamiesonvitamins.com, Performance Lab®.

CompetitorsHealth Care · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Eqologyeqology.com
Zumubzumub.com
Zinzinozinzino.com
大研生醫Daiken®daikenshop.com
jamiesonvitamins.comjamiesonvitamins.com
Performance Lab®performancelab.com
Competitors Gravity finds for Nordic Naturals. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Nordic Naturals with Eqology

07 · Company

The company behind Nordic Naturals.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Nordic Naturals is an e-commerce brand, founded in 1995 according to LinkedIn, on a domain registered in January 1992. It employs about 389 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
1995, per LinkedIn
Domain registered
31 Jan 1992
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
389 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
nordic.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Nordic Naturals

What people ask Google about Nordic Naturals.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Nordic Naturals legit?

According to Gravity by Benchr, Nordic Naturals is a brand: its website has existed since January 1992, it employs 389 people on LinkedIn, it has 224,073 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Nordic Naturals?

Customers rate Nordic Naturals 2.4 out of 5 on Trustpilot over 11 reviews, 7 of them in the last twelve months: 27% give five stars, 45% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Nordic Naturals?

Nordic Naturals is a company that sells vitamins and supplements, specializing in omega-3 fish oil and other foundational nutrients for the whole family. Gravity by Benchr classifies it under Health Care. Source: Gravity by Benchr product classification.

Nordic Naturals promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Nordic Naturals advertises on Facebook and Instagram and on Google, where its offers often run. Check nordic.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Nordic Naturals?

Gravity by Benchr records a company, founded in 1995 according to LinkedIn, on a domain registered in 1992, with 389 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Nordic Naturals growing?

Yes. Gravity by Benchr estimates about 412,600 visits to nordic.com in September 2026, up 40% in a month and up 8% over three months. Nordic Naturals ranks #93 of 12,108 Health Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Nordic Naturals spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Nordic Naturals on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands?

Among Health Care brands in the Gravity by Benchr index, Nordic Naturals ranks #93 of 12,108 by estimated traffic. Its closest competitors on the same market are Eqology, Zumub, Zinzino, 大研生醫Daiken®, jamiesonvitamins.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nordic Naturals.