Brand page · Outdoor Recreation · Germany

Nordisk Company Top 5% worldwide Top 5% in Germany Top 5% in Outdoor Recreation Top 5% in Outdoor Recreation in Germany
nordisk.eu·🇩🇪 Quickborn, Germany· Shopify

Nordisk Company: 119K visits a month, 40 active Meta ads, Gravity score 606.

Nordisk Company — Nordisk Company - International is a Danish outdoor brand that manufactures premium quality equipment including tents, sleeping bags, and outdoor gear for adventures. In September 2026 nordisk.eu drew an estimated 119K visits, down 10% on the month before. It ranks #11 of 361 Outdoor Recreation brands in Germany and holds a 3.5 Trustpilot rating over 28 reviews.

nordisk.eu@nordiskoutdoor 63.4KFacebookLinkedIn 4.2KTrustpilot 3.5Meta Ad Library 40

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
119K
−10% vs. August 2026
Instagram followers
63.4K
1,437 posts · @nordiskoutdoor
Trustpilot
3.5
28 reviews · 11 in 12 months
Meta ads
40
active · on Google since 2025
Products
93%
in stock · 78 collections
Rank in Denmark
#11
of 361 in Outdoor Recreation
LinkedIn
4.2K
followers · 47 employees
Earned media value
€64.1k
per month, Instagram

Gravity score

606/ 1000 · 8 of 10 indicators rated
Brand Power433
Momentum750
Performance633

Percentiles within 11 peers: Outdoor Recreation brands in Denmark with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Nordisk Company - International is a Danish outdoor brand that manufactures premium quality equipment including tents, sleeping bags, and outdoor gear for adventures.

01 · Traffic

How much traffic Nordisk Company gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Nordisk Company drew an estimated 119K visits in September 2026, down 10% on the month before and up 40% over three months.

  • Worldwide#80,790of 4.5M sites · Top 5%
  • In Denmark#366of 21.4K sites · Top 5%
  • Outdoor Recreation, worldwide#1,345of 101,136 brands · Top 5%
  • Outdoor Recreation, Denmark#11of 361 brands · Top 5%
Monthly visitssource Sept 2026

119K

estimated visits in September

1 mo ▼ −9.5%4 mo ▲ +40.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about Nordisk Company.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Nordisk Company holds 3.5 out of 5 on Trustpilot over 28 reviews, 11 of them in the last twelve months: 43% of customers give five stars and 32% one star. That volume places Nordisk Company in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
3.5TrustScore · 28 reviews · 11 in 12 months
Top 50% review volume
5 ★43%
4 ★4%
3 ★4%
2 ★18%
1 ★32%

Outdoor Sports Store Camping Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Nordisk Company sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Nordisk Company sells on Shopify, 93% of its catalogue in stock. The best seller is Reisa 6 PU Tent - 6 person | Cashew Brown, at €899.96, followed by Mos Down Shoes - Orange and Mos Down Shoes - Fiery Red.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Camping & Hiking51%
Outerwear19%
Clothing Tops3%
Tableware2%

Share of the catalogue by product family.

Activity mixdominant: Outdoor Recreation
Outdoor Recreation54%
Clothing24%
Kitchen & Dining6%
Duffel Bags2%
Lawn & Garden2%

The dominant category places Nordisk Company in its comparison group.

Prices and ratingsstore data
Average rating
5.00 / 5
Rated products
1% of the catalogue
In stock
93%
Upper price quartile
US$391.96
Currency
EUR

05 · Influencers

Who talks about Nordisk Company.

The creators who tag @nordiskoutdoor on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nordiskoutdoor on Instagram, led by むー | Tsutomu Chiba | セルフグランピング | (37.5K followers, 9.2% engagement).

Influencersaccounts tagging @nordiskoutdoor · Instagram
AccountProfileFollowersEngagementTagsRelationship
むむー | Tsutomu Chiba | セルフグランピング |@muuu_camp · 🇯🇵 JPFashion style luxury Creator37.5K9.2%5Tagged @nordiskoutdoor
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Nordisk Company competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Nordisk Company among Outdoor Recreation brands in Germany. The closest is NEMO Equipment, then exped.com, KingCamp, Big Agnes, scandinavianoutdoor.fi, Naturehike.

CompetitorsOutdoor Recreation · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
NEMO Equipmentnemoequipment.com
exped.comexped.com
KingCampkingcampoutdoors.com
Big Agnesbigagnes.com
scandinavianoutdoor.fiscandinavianoutdoor.fi
Naturehikenaturehike.com
Competitors Gravity finds for Nordisk Company. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Nordisk Company with NEMO Equipment

07 · Company

The company behind Nordisk Company.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Nordisk Company is a company based in Quickborn, Germany, founded in 1901 according to LinkedIn. It employs about 47 people, is listed at private_equity stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany · Quickborn
Founded
1901, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
47 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Private equity · last deal: private equity
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
nordisk.eu · Shopify · EUR
Catalogue
78 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Nordisk Company

What people ask Google about Nordisk Company.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Nordisk Company legit or a scam?

According to Gravity by Benchr, Nordisk Company is a brand based in Quickborn, Germany: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 47 people on LinkedIn, it has 63,384 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Nordisk Company?

Customers rate Nordisk Company 3.5 out of 5 on Trustpilot over 28 reviews, 11 of them in the last twelve months: 43% give five stars, 32% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Nordisk Company known for?

Nordisk Company - International is a Danish outdoor brand that manufactures premium quality equipment including tents, sleeping bags, and outdoor gear for adventures. Gravity by Benchr classifies it under Outdoor Recreation, with Camping & Hiking making up 51% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Nordisk Company expensive?

Nordisk Company's best seller, Reisa 6 PU Tent - 6 person | Cashew Brown, sells €899.96 on nordisk.eu. 93% of the catalogue is in stock. Gravity does not track prices daily: check nordisk.eu before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Nordisk Company have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Nordisk Company advertises on Facebook and Instagram and on Google, where its offers often run. Check nordisk.eu for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Nordisk Company?

Nordisk Company sells on its own website, nordisk.eu, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Nordisk Company?

Gravity by Benchr records a company based in Quickborn, Germany, founded in 1901 according to LinkedIn, with 47 employees on LinkedIn, listed at private_equity stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Nordisk Company doing well?

Yes. Gravity by Benchr estimates about 119,400 visits to nordisk.eu in September 2026, down 10% in a month and up 40% over three months. Nordisk Company ranks #11 of 361 Outdoor Recreation brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Nordisk Company use?

Gravity by Benchr identifies nordisk.eu as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Nordisk Company spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Nordisk Company on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Recreation brands in Germany?

Among Outdoor Recreation brands in Germany in the Gravity by Benchr index, Nordisk Company ranks #11 of 361 by estimated traffic. Its closest competitors on the same market are NEMO Equipment, exped.com, KingCamp, Big Agnes, scandinavianoutdoor.fi. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Nordisk Company.