Brand page · Clothing · United Kingdom
N V L T Y: 88.8K visits a month, 135 active Meta ads, Gravity score 538.
N V L T Y — N V L T Y is a streetwear brand that makes handmade premium clothing including jeans, cargos, tracksuits and other statement pieces designed for long-term wear. In September 2026 nvltylondon.com drew an estimated 88.8K visits, up 26% on the month before. It ranks #600 of 19,668 Clothing brands in United Kingdom and holds a 3.1 Trustpilot rating over 6,996 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1008 peers: Clothing brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
N V L T Y is a streetwear brand that makes handmade premium clothing including jeans, cargos, tracksuits and other statement pieces designed for long-term wear.
01 · Traffic
How much traffic N V L T Y gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
N V L T Y drew an estimated 88.8K visits in September 2026, up 26% on the month before and down 11% over three months.
- Worldwide#103,807of 4.5M sites · Top 5%
- In United Kingdom#5,397of 192K sites · Top 5%
- Clothing, worldwide#9,950of 459,295 brands · Top 5%
- Clothing, United Kingdom#600of 19,668 brands · Top 5%
88.8K
estimated visits in September
1 mo ▲ +26.0%4 mo ▼ −11.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about N V L T Y.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
N V L T Y holds 3.1 out of 5 on Trustpilot over 6,996 reviews, 691 of them in the last twelve months: 42% of customers give five stars and 47% one star. That volume places N V L T Y in the top 5 % of the 270,321 Trustpilot pages in the Gravity index. On Google, N V L T Y scores 3.1 over 68 reviews.
Shopping & Fashion
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What N V L T Y sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
N V L T Y sells on Shopify, 98% of its catalogue in stock. The best seller is Paint Puffer Jacket - Black, at £120.00, followed by Patchwork Paint Jeans - Black and Paint Puffer Jacket - Black.
#1Paint Puffer Jacket - BlackN V L T Y£120.00In stock
#2Patchwork Paint Jeans - BlackN V L T Y£60.00In stock
#3Paint Puffer Jacket - BlackN V L T Y£100.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places N V L T Y in its comparison group.
- Average rating
- 4.68 / 5
- Rated products
- 33% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$105.89
- Currency
- GBP
04 · Ads
What N V L T Y is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
N V L T Y runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since January 2024 (image, text, video).
Which One? High Level Design & Fabrication! Free UK Next Day Delivery Over £80N V L T Y7 Oct 2026video
Free Delivery On All JacketsN V L T Y7 Oct 2026video
The Royal Knitted Zip UpN V L T Y7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026N V L T Yverified
Text ad20 Oct 2026N V L T Yverified
Text ad20 Oct 2026N V L T Yverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about N V L T Y.
The creators who tag @nvltylondon on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who N V L T Y competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for N V L T Y among Clothing brands in United Kingdom. The closest is heavencanwait.store, then Chet Rock, Amicci, Maebe, stanray.com, Corvidae.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| heavencanwait.storeheavencanwait.store | |||||||
| Chet Rockchetrock.com | |||||||
| Amicciamicci.com | |||||||
| Maebemaebe.co.uk | |||||||
| stanray.comstanray.com | |||||||
| Corvidaecrvdae.com |
07 · Company
The company behind N V L T Y.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
N V L T Y is a company based in London, United Kingdom, founded in 2014 according to LinkedIn, on a domain registered in July 2014. It employs about 3 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- 2014, per LinkedIn
- Domain registered
- 3 Jul 2014
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 3 on LinkedIn · 11-50
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nvltylondon.com · Shopify · GBP
- Catalogue
- 90 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about N V L T Y
What people ask Google about N V L T Y.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is N V L T Y legit or a scam?
According to Gravity by Benchr, N V L T Y is a brand based in London, United Kingdom: its website has existed since July 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 234,199 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
N V L T Y reviews
Customers rate N V L T Y 3.1 out of 5 on Trustpilot over 6,996 reviews, 691 of them in the last twelve months: 42% give five stars, 47% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, N V L T Y scores 3.1 over 68 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is N V L T Y known for?
N V L T Y is a streetwear brand that makes handmade premium clothing including jeans, cargos, tracksuits and other statement pieces designed for long-term wear. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 4% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
N V L T Y prices: how much is it?
N V L T Y's best seller, Paint Puffer Jacket - Black, sells £120.00 on nvltylondon.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check nvltylondon.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does N V L T Y have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: N V L T Y advertises on Facebook and Instagram and on Google, where its offers often run. Check nvltylondon.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy N V L T Y?
N V L T Y sells on its own website, nvltylondon.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind N V L T Y?
Gravity by Benchr records a company based in London, United Kingdom, founded in 2014 according to LinkedIn, on a domain registered in 2014, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is N V L T Y growing?
Not at the moment. Gravity by Benchr estimates about 88,800 visits to nvltylondon.com in September 2026, up 26% in a month and down 11% over three months. N V L T Y ranks #600 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does N V L T Y use?
Gravity by Benchr identifies nvltylondon.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does N V L T Y spend on Meta ads?
Gravity by Benchr does not publish a spend figure for N V L T Y on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, N V L T Y ranks #600 of 19,668 by estimated traffic. Its closest competitors on the same market are heavencanwait.store, Chet Rock, Amicci, Maebe, stanray.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with N V L T Y.