Brand page · Clothing · United States

New York & Company Top 1% worldwide Top 1% in United States Top 1% in Clothing Top 1% in Clothing in United States
nyandcompany.com·🇺🇸 New York, United States· Shopify·Since 2000

New York & Company: 356K visits a month, 92 active Meta ads, Gravity score 563.

New York & Company — New York & Company is an American women's clothing retailer that sells work apparel including suiting, dresses, sweaters, and pants. In September 2026 nyandcompany.com drew an estimated 356K visits, down 3% on the month before. It ranks #405 of 97,158 Clothing brands in United States and holds a 1.2 Trustpilot rating over 398 reviews.

nyandcompany.com@nyandcompany 370KFacebookLinkedIn 234Trustpilot 1.2Meta Ad Library 92

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
356K
−3% vs. August 2026
Instagram followers
370K
276 posts · @nyandcompany
Trustpilot
1.2
398 reviews · 13 in 12 months
Meta ads
92
active
Products
90%
in stock · 177 collections
Rank in United States
#405
of 97,158 in Clothing
LinkedIn
234
followers · 50 employees
Earned media value
€7.5k
per month, Instagram

Gravity score

563/ 1000 · 10 of 10 indicators rated
Brand Power647
Momentum303
Performance740

Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

New York & Company is an American women's clothing retailer that sells work apparel including suiting, dresses, sweaters, and pants.

01 · Traffic

How much traffic New York & Company gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

New York & Company drew an estimated 356K visits in September 2026, down 3% on the month before and down 25% over three months.

  • Worldwide#32,684of 4.5M sites · Top 1%
  • In United States#10,608of 1.2M sites · Top 1%
  • Clothing, worldwide#2,802of 459,295 brands · Top 1%
  • Clothing, United States#405of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

356K

estimated visits in September

1 mo ▼ −3.1%4 mo ▼ −25.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about New York & Company.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

New York & Company holds 1.2 out of 5 on Trustpilot over 398 reviews, 13 of them in the last twelve months: 4% of customers give five stars and 91% one star. That volume places New York & Company in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
1.2TrustScore · 398 reviews · 13 in 12 months
Top 20% review volume
5 ★4%
4 ★2%
3 ★1%
2 ★3%
1 ★91%

Women's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What New York & Company sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

New York & Company sells on Shopify, 90% of its catalogue in stock. The best seller is Straight Fit Ponte Pant, at US$9.99, followed by Ponte Bootcut High Rise Pant and Tall Ponte Bootcut High Rise Pant.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Dresses38%
Clothing Tops29%
Pants11%
One-Pieces4%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing96%
Shoes4%
Gift Cards0%

The dominant category places New York & Company in its comparison group.

Prices and ratingsstore data
Average rating
4.39 / 5
Rated products
70% of the catalogue
In stock
90%
Upper price quartile
US$32.99
Currency
USD

05 · Influencers

Who talks about New York & Company.

The creators who tag @nyandcompany on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nyandcompany on Instagram, led by Jade | Makeup | Fragrance | Fashion (76.9K followers, 3.7% engagement).

Influencersaccounts tagging @nyandcompany · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJade | Makeup | Fragrance | Fashion@adaywithoutyesterday · 🇺🇸 USBeauty cosmetics skincare Creator76.9K3.7%3Tagged @nyandcompany
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who New York & Company competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for New York & Company among Clothing brands in United States. The closest is Reitmans, then SUZY, Jones New York, Dressbarn, Allegra K, Charlotte Russe.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Reitmansreitmans.com
SUZYsuzyshier.com
Jones New Yorkjny.com
Dressbarndressbarn.com
Allegra Kallegra-k.com
Charlotte Russecharlotterusse.com
Competitors Gravity finds for New York & Company. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare New York & Company with Reitmans

07 · Company

The company behind New York & Company.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

New York & Company is a company based in New York, United States, on a domain registered in April 2000. It employs about 50 people, is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · New York
Founded
Data not available
Domain registered
28 Apr 2000
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
50 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
M and a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
nyandcompany.com · Shopify · USD
Catalogue
177 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about New York & Company

What people ask Google about New York & Company.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is New York & Company legit or a scam?

According to Gravity by Benchr, New York & Company is a brand based in New York, United States: its website has existed since April 2000, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 50 people on LinkedIn, it has 370,023 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about New York & Company?

Customers rate New York & Company 1.2 out of 5 on Trustpilot over 398 reviews, 13 of them in the last twelve months: 4% give five stars, 91% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does New York & Company sell?

New York & Company is an American women's clothing retailer that sells work apparel including suiting, dresses, sweaters, and pants. Gravity by Benchr classifies it under Clothing, with Dresses making up 38% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

New York & Company prices: how much is it?

New York & Company's best seller, Straight Fit Ponte Pant, sells US$9.99 on nyandcompany.com. 90% of the catalogue is in stock. Gravity does not track prices daily: check nyandcompany.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does New York & Company have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: New York & Company advertises on Facebook and Instagram, where its offers often run. Check nyandcompany.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy New York & Company?

New York & Company sells on its own website, nyandcompany.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind New York & Company?

Gravity by Benchr records a company based in New York, United States, whose domain was registered in 2000, with 50 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is New York & Company growing?

Not at the moment. Gravity by Benchr estimates about 355,900 visits to nyandcompany.com in September 2026, down 3% in a month and down 25% over three months. New York & Company ranks #405 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does New York & Company use?

Gravity by Benchr identifies nyandcompany.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.

What is New York & Company's ad budget?

Gravity by Benchr does not publish a spend figure for New York & Company on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, New York & Company ranks #405 of 97,158 by estimated traffic. Its closest competitors on the same market are Reitmans, SUZY, Jones New York, Dressbarn, Allegra K. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with New York & Company.