Brand page · Clothing · United States

NYDJ Top 1% worldwide Top 5% in United States Top 1% in Clothing Top 1% in Clothing in United States
nydj.com·🇺🇸 Vernon, United States· Shopify·Since 1998

NYDJ: 269K visits a month, 101 active Meta ads, Gravity score 465.

NYDJ — NYDJ Apparel is a women's clothing brand specializing in premium denim and pants, known for their slimming jeans that are comfortable and figure-flattering for all shapes, sizes and ages. In September 2026 nydj.com drew an estimated 269K visits, down 15% on the month before. It ranks #533 of 97,158 Clothing brands in United States and holds a 2.0 Trustpilot rating over 18 reviews.

nydj.com@nydj 164KYouTube 1.3KFacebookLinkedIn 8.8KTrustpilot 2.0Meta Ad Library 101

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
269K
−15% vs. August 2026
Instagram followers
164K
4,072 posts · @nydj
Trustpilot
2.0
18 reviews · 10 in 12 months
Meta ads
101
active · on Google since 2021
Products
99%
in stock · 211 collections
Rank in United States
#533
of 97,158 in Clothing
LinkedIn
8.8K
followers · 111 employees
Earned media value
€1.5k
per month, Instagram

Gravity score

465/ 1000 · 9 of 10 indicators rated
Brand Power461
Momentum419
Performance513

Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

NYDJ Apparel is a women's clothing brand specializing in premium denim and pants, known for their slimming jeans that are comfortable and figure-flattering for all shapes, sizes and ages.

01 · Traffic

How much traffic NYDJ gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

NYDJ drew an estimated 269K visits in September 2026, down 15% on the month before and down 31% over three months.

  • Worldwide#40,924of 4.5M sites · Top 1%
  • In United States#13,333of 1.2M sites · Top 5%
  • Clothing, worldwide#3,587of 459,295 brands · Top 1%
  • Clothing, United States#533of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

269K

estimated visits in September

1 mo ▼ −15.3%4 mo ▼ −31.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about NYDJ.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

NYDJ holds 2.0 out of 5 on Trustpilot over 18 reviews, 10 of them in the last twelve months: 17% of customers give five stars and 72% one star. That volume places NYDJ in the top 50 % of the 270,321 Trustpilot pages in the Gravity index. On Google, NYDJ scores 5.0 over 13 reviews.

Trustpilotread 20 Oct 2026
2.0TrustScore · 18 reviews · 10 in 12 months
Top 50% review volume
5 ★17%
4 ★0%
3 ★6%
2 ★6%
1 ★72%

Plus Size Clothing Store Women's Clothing Store Underwear Store Clothing Store Lingerie Store Men's Clothing Store

Google reviewsread 20 Oct 2026
5.013 reviews on the Google business profile
5 ★92%
4 ★8%
3 ★0%
2 ★0%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What NYDJ sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

NYDJ sells on Shopify, 99% of its catalogue in stock. The best seller is Marilyn Straight Jeans - Cooper, at US$99.00, followed by Marilyn Straight Jeans - Haley and Marilyn Straight Jeans - Black.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Pants41%
Clothing Tops9%
Shorts5%
Arts & Crafts1%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing93%
Shoes3%
Hobbies & Creative Arts1%
Food Items1%
Retail0%

The dominant category places NYDJ in its comparison group.

Prices and ratingsstore data
Average rating
4.62 / 5
Rated products
83% of the catalogue
In stock
99%
Upper price quartile
US$119.00
Currency
USD

05 · Influencers

Who talks about NYDJ.

The creators who tag @nydj on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @nydj on Instagram, led by Renee P Wright | Midlife Fashion Ideas (32K followers, 0.2% engagement).

Influencersaccounts tagging @nydj · Instagram
AccountProfileFollowersEngagementTagsRelationship
RRenee P Wright | Midlife Fashion Ideas@savvisilver · 🇺🇸 USFashion style luxury Creator32K0.2%4Tagged @nydj
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who NYDJ competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for NYDJ among Clothing brands in United States. The closest is FITJEANS, then Democracy Clothing, Ambela, Citizens of Humanity, AG Jeans, Jones New York.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
FITJEANSfitjeans.com
Democracy Clothingdemocracyclothing.com
Ambelaambela.com
Citizens of Humanitycitizensofhumanity.com
AG Jeansagjeans.com
Jones New Yorkjny.com
Competitors Gravity finds for NYDJ. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare NYDJ with FITJEANS

07 · Company

The company behind NYDJ.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

NYDJ is a company based in Vernon, United States, founded in 2003 according to LinkedIn, on a domain registered in November 1998. It employs about 111 people, is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Vernon
Founded
2003, per LinkedIn
Domain registered
24 Nov 1998
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
111 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
M and a · last deal: series unknown
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
nydj.com · Shopify · USD
Catalogue
211 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about NYDJ

What people ask Google about NYDJ.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is NYDJ legit or a scam?

According to Gravity by Benchr, NYDJ is a brand based in Vernon, United States: its website has existed since November 1998, it sells on a Shopify store, it employs 111 people on LinkedIn, it has 163,638 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

NYDJ reviews

Customers rate NYDJ 2.0 out of 5 on Trustpilot over 18 reviews, 10 of them in the last twelve months: 17% give five stars, 72% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. On Google, NYDJ scores 5.0 over 13 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does NYDJ sell?

NYDJ Apparel is a women's clothing brand specializing in premium denim and pants, known for their slimming jeans that are comfortable and figure-flattering for all shapes, sizes and ages. Gravity by Benchr classifies it under Clothing, with Pants making up 41% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does NYDJ cost?

NYDJ's best seller, Marilyn Straight Jeans - Cooper, sells US$99.00 on nydj.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check nydj.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

NYDJ promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: NYDJ advertises on Facebook and Instagram and on Google, where its offers often run. Check nydj.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy NYDJ?

NYDJ sells on its own website, nydj.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind NYDJ?

Gravity by Benchr records a company based in Vernon, United States, founded in 2003 according to LinkedIn, on a domain registered in 1998, with 111 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is NYDJ growing?

Not at the moment. Gravity by Benchr estimates about 269,100 visits to nydj.com in September 2026, down 15% in a month and down 31% over three months. NYDJ ranks #533 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does NYDJ use?

Gravity by Benchr identifies nydj.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does NYDJ spend on Meta ads?

Gravity by Benchr does not publish a spend figure for NYDJ on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, NYDJ ranks #533 of 97,158 by estimated traffic. Its closest competitors on the same market are FITJEANS, Democracy Clothing, Ambela, Citizens of Humanity, AG Jeans. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with NYDJ.