Brand page · Clothing · United Kingdom
.OBJECT: 141K visits a month, 221 active Meta ads.
.OBJECT — .OBJECT is a Danish design-led fashion brand that creates quality clothing for women, including jackets, coats, jumpers, trousers, and accessories. In September 2026 objectci.com drew an estimated 141K visits, down 27% on the month before. It ranks #55 of 1,522 Clothing brands in United Kingdom and holds a 4.5 Trustpilot rating over 3,117 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
.OBJECT is a Danish design-led fashion brand that creates quality clothing for women, including jackets, coats, jumpers, trousers, and accessories.
01 · Traffic
How much traffic .OBJECT gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
.OBJECT drew an estimated 141K visits in September 2026, down 27% on the month before and down 25% over three months.
- Worldwide#70,206of 4.5M sites · Top 5%
- In Denmark#308of 21.4K sites · Top 5%
- Clothing, worldwide#6,545of 459,295 brands · Top 5%
- Clothing, Denmark#55of 1,522 brands · Top 5%
141K
estimated visits in September
1 mo ▼ −27.3%4 mo ▼ −25.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about .OBJECT.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
.OBJECT holds 4.5 out of 5 on Trustpilot over 3,117 reviews, 712 of them in the last twelve months: 76% of customers give five stars and 7% one star. That volume places .OBJECT in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, .OBJECT scores 4.6 over 226 reviews.
Women's Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What .OBJECT sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
.OBJECT sells on Shopify, 50% of its catalogue in stock. The best seller is OBJLISA WIDE PANT NOOS - Seal Brown, at €49.99, followed by OBJNEJA MW STRAIGHT JEANS E DIV - Dark Blue Denim and OBJLISA WIDE PANT NOOS - Black.
#1OBJLISA WIDE PANT NOOS - Seal Brown.OBJECT€49.99In stock
#2OBJNEJA MW STRAIGHT JEANS E DIV - Dark Blue Denim.OBJECT€25.95In stock
#3OBJLISA WIDE PANT NOOS - Black.OBJECT€49.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Data not available
Share of the catalogue by product family.
The dominant category places .OBJECT in its comparison group.
- Average rating
- Data not available
- Rated products
- 0% of the catalogue
- In stock
- 50%
- Upper price quartile
- US$67.19
- Currency
- EUR
04 · Ads
What .OBJECT is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
.OBJECT runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since March 2022 (image, text, video).
.OBJECT X BabetteOBJECT COLLECTORS ITEM7 Oct 2026image
.OBJECT X BabetteOBJECT COLLECTORS ITEM7 Oct 2026image
.OBJECT X BabetteOBJECT COLLECTORS ITEM7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Bestseller Handels B.V.verified
Text ad20 Oct 2026Bestseller Handels B.V.verified
Text ad20 Oct 2026Bestseller Handels B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about .OBJECT.
The creators who tag @object on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who .OBJECT competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for .OBJECT among Clothing brands in United Kingdom. The closest is Je m'appelle, then Democracy Clothing, Crazyline, The Noli Shop, pleasefashion.com, oltre.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Je m'appellejemappelle.nl | |||||||
| Democracy Clothingdemocracyclothing.com | |||||||
| Crazylinecrazyline.com | |||||||
| The Noli Shopthenolishop.com | |||||||
| pleasefashion.compleasefashion.com | |||||||
| oltre.comoltre.com |
07 · Company
The company behind .OBJECT.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
.OBJECT is a company based in United Kingdom, on a domain registered in December 2003. It employs about 115 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- Data not available
- Domain registered
- 8 Dec 2003
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 115 on LinkedIn · 51-200
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- objectci.com · Shopify · EUR
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about .OBJECT
What people ask Google about .OBJECT.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is .OBJECT legit?
According to Gravity by Benchr, .OBJECT is a brand based in United Kingdom: its website has existed since December 2003, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 115 people on LinkedIn, it has 69,687 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
.OBJECT reviews
Customers rate .OBJECT 4.5 out of 5 on Trustpilot over 3,117 reviews, 712 of them in the last twelve months: 76% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, .OBJECT scores 4.6 over 226 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does .OBJECT sell?
.OBJECT is a Danish design-led fashion brand that creates quality clothing for women, including jackets, coats, jumpers, trousers, and accessories. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification, October 2026.
Is .OBJECT expensive?
.OBJECT's best seller, OBJLISA WIDE PANT NOOS - Seal Brown, sells €49.99 on objectci.com. 50% of the catalogue is in stock. Gravity does not track prices daily: check objectci.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
.OBJECT promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: .OBJECT advertises on Facebook and Instagram and on Google, where its offers often run. Check objectci.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy .OBJECT?
.OBJECT sells on its own website, objectci.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns .OBJECT?
Gravity by Benchr records a company based in United Kingdom, whose domain was registered in 2003, with 115 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is .OBJECT doing well?
Not at the moment. Gravity by Benchr estimates about 141,200 visits to objectci.com in September 2026, down 27% in a month and down 25% over three months. .OBJECT ranks #55 of 1,522 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does .OBJECT use?
Gravity by Benchr identifies objectci.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2022. Source: Gravity by Benchr platform and advertising records.
How much does .OBJECT spend on Meta ads?
Gravity by Benchr does not publish a spend figure for .OBJECT on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, .OBJECT ranks #55 of 1,522 by estimated traffic. Its closest competitors on the same market are Je m'appelle, Democracy Clothing, Crazyline, The Noli Shop, pleasefashion.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with .OBJECT.