Brand page · Tools
Olight: 2.9M visits a month, 1,571 active Meta ads.
Olight — Olight is a brand that provides high-quality flashlights and illumination tools, including EDC lights, tactical lights, headlamps, and accessories for daily work and outdoor exploration. In September 2026 olight.com drew an estimated 2.9M visits, up 66% on the month before. It ranks #3 of 3,410 Tools brands and holds a 2.4 Trustpilot rating over 13 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Olight is a brand that provides high-quality flashlights and illumination tools, including EDC lights, tactical lights, headlamps, and accessories for daily work and outdoor exploration.
01 · Traffic
How much traffic Olight gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Olight drew an estimated 2.9M visits in September 2026, up 66% on the month before and up 57% over three months.
- Worldwide#6,175of 4.5M sites · Top 1%
- In United States#2,095of 1.2M sites · Top 1%
- Tools, worldwide#21of 49,532 brands · Top 1%
- Tools, United States#3of 3,410 brands · Top 1%
2.9M
estimated visits in September
1 mo ▲ +66.2%4 mo ▲ +56.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Olight.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Olight holds 2.4 out of 5 on Trustpilot over 13 reviews, 12 of them in the last twelve months: 23% of customers give five stars and 69% one star.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Olight sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Olight's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Olight in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Olight is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Olight runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2024 (image, text, video).
Warrior X 4 30% OFF!Olight World13 Oct 2026video
Olight WorldOlight World13 Oct 2026image
Warrior X 4 30% OFF!Olight World13 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026OLIGHTSTORE USA INCverified
Text ad21 Oct 2026OLIGHTSTORE USA INCverified
Text ad21 Oct 2026OLIGHTSTORE USA INCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Olight.
The creators who tag @olightworld on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Olight competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Olight among Tools brands. The closest is Acebeam, then Wurkkos, Sofirn, wubenlight.com, Nitecore Store, NITECORE.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Acebeamacebeam.com | |||||||
| Wurkkoswurkkos.com | |||||||
| Sofirnsofirnlight.com | |||||||
| wubenlight.comwubenlight.com | |||||||
| Nitecore Storenitecorestore.com | |||||||
| NITECOREnitecore.com |
07 · Company
The company behind Olight.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Olight is an e-commerce brand, founded in 2007 according to LinkedIn, on a domain registered in January 2003. It employs about 108 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 2007, per LinkedIn
- Domain registered
- 21 Jan 2003
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 108 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- olight.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Olight
What people ask Google about Olight.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Olight a legit company?
According to Gravity by Benchr, Olight is a brand: its website has existed since January 2003, it employs 108 people on LinkedIn, it has 312,122 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Olight reviews: is it worth it?
Customers rate Olight 2.4 out of 5 on Trustpilot over 13 reviews, 12 of them in the last twelve months: 23% give five stars, 69% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Olight known for?
Olight is a brand that provides high-quality flashlights and illumination tools, including EDC lights, tactical lights, headlamps, and accessories for daily work and outdoor exploration. Gravity by Benchr classifies it under Tools. Source: Gravity by Benchr product classification.
Olight promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Olight advertises on Facebook and Instagram and on Google, where its offers often run. Check olight.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Olight?
Gravity by Benchr records a company, founded in 2007 according to LinkedIn, on a domain registered in 2003, with 108 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Olight growing?
Yes. Gravity by Benchr estimates about 2,864,300 visits to olight.com in September 2026, up 66% in a month and up 57% over three months. Olight ranks #3 of 3,410 Tools brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Olight's ad budget?
Gravity by Benchr does not publish a spend figure for Olight on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Tools brands?
Among Tools brands in the Gravity by Benchr index, Olight ranks #3 of 3,410 by estimated traffic. Its closest competitors on the same market are Acebeam, Wurkkos, Sofirn, wubenlight.com, Nitecore Store. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Olight.