Brand page · Sofas · Denmark

OMHU Top 1% worldwide Top 1% in Denmark Top 1% in Sofas Top 1% in Sofas in Denmark
omhucph.com·🇩🇰 Bispebjerg, Denmark· Shopify·Since 2023

OMHU: 571K visits a month, 1,687 active Meta ads, Gravity score 695.

OMHU — OMHU EU is a design studio that creates modern furniture, best known for the viral TEDDY sofa. The company designs modular furniture that sits at the intersection of iconic design and internet culture. In September 2026 omhucph.com drew an estimated 571K visits, down 1% on the month before. It ranks #5 of 1,012 Sofas brands in Denmark and holds a 4.6 Trustpilot rating over 567 reviews.

omhucph.com@omhu_cph 605KYouTube 278LinkedIn 2.5KTrustpilot 4.6Meta Ad Library 1,687

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
571K
−1% vs. August 2026
Instagram followers
605K
151 posts · @omhu_cph
Trustpilot
4.6
567 reviews · 347 in 12 months
Meta ads
1,687
active · on Google since 2024
Products
100%
in stock · 9 collections
Rank in United States
#5
of 1,012 in Sofas
LinkedIn
2.5K
followers · 52 employees
Earned media value
€176.1k
per month, Instagram

Gravity score

695/ 1000 · 9 of 10 indicators rated
Brand Power660
Momentum675
Performance750

Percentiles within 7 peers: Sofas brands in Denmark with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

OMHU EU is a design studio that creates modern furniture, best known for the viral TEDDY sofa. The company designs modular furniture that sits at the intersection of iconic design and internet culture.

01 · Traffic

How much traffic OMHU gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

OMHU drew an estimated 571K visits in September 2026, down 1% on the month before and up 34% over three months.

  • Worldwide#22,341of 4.5M sites · Top 1%
  • In United States#7,351of 1.2M sites · Top 1%
  • Sofas, worldwide#31of 7,681 brands · Top 1%
  • Sofas, United States#5of 1,012 brands · Top 1%
Monthly visitssource Sept 2026

571K

estimated visits in September

1 mo ▼ −0.8%4 mo ▲ +33.8%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about OMHU.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

OMHU holds 4.6 out of 5 on Trustpilot over 567 reviews, 347 of them in the last twelve months: 83% of customers give five stars and 3% one star. That volume places OMHU in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.

Trustpilotclaimed page · read 20 Oct 2026
4.6TrustScore · 567 reviews · 347 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★83%
4 ★10%
3 ★3%
2 ★1%
1 ★3%

Sofa Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What OMHU sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

OMHU sells on Shopify, 100% of its catalogue in stock. The best seller is TEDDY™ Sofa, at DKK 12,900.00–DKK 13,900.00, followed by TEDDY Grips and TEDDY™ Corner Open.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Bedding32%
Sofas26%
Arts & Crafts5%
Gift Cards5%

Share of the catalogue by product family.

Activity mixdominant: Sofas
Sofas37%
Linens & Bedding32%
Chairs11%
Clothing5%
Hobbies & Creative Arts5%

The dominant category places OMHU in its comparison group.

Prices and ratingsstore data
Average rating
4.88 / 5
Rated products
79% of the catalogue
In stock
100%
Upper price quartile
US$1,056.39
Currency
DKK

05 · Influencers

Who talks about OMHU.

The creators who tag @omhu_cph on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @omhu_cph on Instagram, led by brian nguyen (34.6K followers, 0.9% engagement).

Influencersaccounts tagging @omhu_cph · Instagram
AccountProfileFollowersEngagementTagsRelationship
bbrian nguyen@dbriannguyen · 🇺🇸 USFitness sport bodybuilding Creator34.6K0.9%5Tagged @omhu_cph
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who OMHU competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for OMHU among Sofas brands in Denmark. The closest is Cozey, then Intuition Decor, vetsak®, WJS Home, 7th Avenue, Anabei.

CompetitorsSofas · Denmark · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Cozeyshop.cozey.ca
Intuition Decorintuitiondecor.com
vetsak®vetsak.com
WJS Homewjshomestore.com
7th Avenue7thavenue.co
Anabeianabei.com
Competitors Gravity finds for OMHU. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare OMHU with Cozey

07 · Company

The company behind OMHU.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

OMHU is a company based in Bispebjerg, Denmark, founded in 2022 according to LinkedIn, on a domain registered in March 2023. It employs about 52 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇰 Denmark · Bispebjerg
Founded
2022, per LinkedIn
Domain registered
6 Mar 2023
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
52 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
omhucph.com · Shopify · EUR
Catalogue
9 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about OMHU

What people ask Google about OMHU.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is OMHU legit or a scam?

According to Gravity by Benchr, OMHU is a brand based in Bispebjerg, Denmark: its website has existed since March 2023, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 52 people on LinkedIn, it has 605,018 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

OMHU reviews

Customers rate OMHU 4.6 out of 5 on Trustpilot over 567 reviews, 347 of them in the last twelve months: 83% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does OMHU sell?

OMHU EU is a design studio that creates modern furniture, best known for the viral TEDDY sofa. The company designs modular furniture that sits at the intersection of iconic design and internet culture. Gravity by Benchr classifies it under Sofas, with Bedding making up 32% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is OMHU expensive?

OMHU's best seller, TEDDY™ Sofa, sells from DKK 12,900.00 to DKK 13,900.00 on omhucph.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check omhucph.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does OMHU have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: OMHU advertises on Facebook and Instagram and on Google, where its offers often run. Check omhucph.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy OMHU?

OMHU sells on its own website, omhucph.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns OMHU?

Gravity by Benchr records a company based in Bispebjerg, Denmark, founded in 2022 according to LinkedIn, on a domain registered in 2023, with 52 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is OMHU growing?

Yes. Gravity by Benchr estimates about 571,200 visits to omhucph.com in September 2026, down 1% in a month and up 34% over three months. OMHU ranks #5 of 1,012 Sofas brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does OMHU use?

Gravity by Benchr identifies omhucph.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is OMHU's ad budget?

Gravity by Benchr does not publish a spend figure for OMHU on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Sofas brands in Denmark?

Among Sofas brands in Denmark in the Gravity by Benchr index, OMHU ranks #5 of 1,012 by estimated traffic. Its closest competitors on the same market are Cozey, Intuition Decor, vetsak®, WJS Home, 7th Avenue. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with OMHU.