Brand page · Building Materials · United Kingdom

Online Carpets Top 1% worldwide Top 1% in United Kingdom Top 1% in Building Materials Top 1% in Building Materials in United Kingdom
onlinecarpets.co.uk·🇬🇧 Wath upon Dearne, United Kingdom· Shopify·Since 2008

Online Carpets: 478K visits a month, 65 active Meta ads, Gravity score 715.

Online Carpets — Online Carpets is a UK-based flooring retailer that sells carpets, vinyl flooring, laminate, luxury vinyl tiles, engineered wood, underlay, and accessories. In September 2026 onlinecarpets.co.uk drew an estimated 478K visits, up 2% on the month before. It ranks #6 of 1,674 Building Materials brands in United Kingdom and holds a 4.7 Trustpilot rating over 7,005 reviews.

onlinecarpets.co.uk@onlinecarpetsuk 9KFacebookTrustpilot 4.7Meta Ad Library 65

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
478K
+2% vs. August 2026
Instagram followers
9K
274 posts · @onlinecarpetsuk
Trustpilot
4.7
7,005 reviews · 1,635 in 12 months
Meta ads
65
active · on Google since 2021
Products
65%
in stock · 492 collections
Rank in United Kingdom
#6
of 1,674 in Building Materials
LinkedIn
—
Data not available
Earned media value
€110.8k
per month, Instagram

Gravity score

715/ 1000 · 10 of 10 indicators rated
Brand Power708
Momentum803
Performance634

Percentiles within 47 peers: Building Materials brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Online Carpets is a UK-based flooring retailer that sells carpets, vinyl flooring, laminate, luxury vinyl tiles, engineered wood, underlay, and accessories.

01 · Traffic

How much traffic Online Carpets gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Online Carpets drew an estimated 478K visits in September 2026, up 2% on the month before and up 14% over three months.

  • Worldwide#25,739of 4.5M sites · Top 1%
  • In United Kingdom#1,177of 192K sites · Top 1%
  • Building Materials, worldwide#100of 90,845 brands · Top 1%
  • Building Materials, United Kingdom#6of 1,674 brands · Top 1%
Monthly visitssource Sept 2026

478K

estimated visits in September

1 mo ▲ +2.2%4 mo ▲ +14.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Online Carpets.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Online Carpets holds 4.7 out of 5 on Trustpilot over 7,005 reviews, 1,635 of them in the last twelve months: 85% of customers give five stars and 8% one star. That volume places Online Carpets in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %.

Trustpilotclaimed page · read 20 Oct 2026
4.7TrustScore · 7,005 reviews · 1,635 in 12 months
Top 5% review volumeTop 10% rating quality
5 ★85%
4 ★4%
3 ★1%
2 ★1%
1 ★8%

Carpet Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Online Carpets sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Online Carpets sells on Shopify, 65% of its catalogue in stock. The best seller is Vinyl Spray Adhesive (5m² Coverage), at £5.99–£59.90, followed by Carpet Grippers - 1.52m / 5ft Lengths (10 per pack) and Liberty Heathers Twist Carpet.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Flooring & Carpet1%
Home & Garden0%
Services0%

Share of the catalogue by product family.

Activity mixdominant: Building Materials
Building Materials77%
Hobbies & Creative Arts15%
Decor5%
Lawn & Garden1%
Building Consumables0%

The dominant category places Online Carpets in its comparison group.

Prices and ratingsstore data
Average rating
4.86 / 5
Rated products
60% of the catalogue
In stock
65%
Upper price quartile
US$22.49
Currency
GBP

05 · Influencers

Who talks about Online Carpets.

The creators who tag @onlinecarpetsuk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @onlinecarpetsuk on Instagram, led by Gemma | Home & Motherhood (24.1K followers, 1.5% engagement).

Influencersaccounts tagging @onlinecarpetsuk · Instagram
AccountProfileFollowersEngagementTagsRelationship
GGemma | Home & Motherhood@gemmadeighan · 🇬🇧 GBDecoration garden diy Creator24.1K1.5%3Tagged @onlinecarpetsuk
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Online Carpets competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Online Carpets among Building Materials brands in United Kingdom. The closest is Carpet Warehouse, then Tapi, Flooring Superstore, flooringdirect.co.uk, UK Flooring Direct, Floor Street.

CompetitorsBuilding Materials · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Carpet Warehousecarpetwarehouse.co.uk
Tapitapi.co.uk
Flooring Superstoreflooringsuperstore.com
flooringdirect.co.ukflooringdirect.co.uk
UK Flooring Directukflooringdirect.co.uk
Floor Streetfloorstreet.co.uk
Competitors Gravity finds for Online Carpets. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Online Carpets with Carpet Warehouse

07 · Company

The company behind Online Carpets.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Online Carpets is a company based in Wath upon Dearne, United Kingdom, on a domain registered in February 2008.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Wath upon Dearne
Founded
Data not available
Domain registered
17 Feb 2008
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
onlinecarpets.co.uk · Shopify · GBP
Catalogue
492 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Online Carpets

What people ask Google about Online Carpets.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Online Carpets a legit company?

According to Gravity by Benchr, Online Carpets is a brand based in Wath upon Dearne, United Kingdom: its website has existed since February 2008, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 8,994 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Online Carpets reviews: is it worth it?

Customers rate Online Carpets 4.7 out of 5 on Trustpilot over 7,005 reviews, 1,635 of them in the last twelve months: 85% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Online Carpets sell?

Online Carpets is a UK-based flooring retailer that sells carpets, vinyl flooring, laminate, luxury vinyl tiles, engineered wood, underlay, and accessories. Gravity by Benchr classifies it under Building Materials, with Flooring & Carpet making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Online Carpets expensive?

Online Carpets' best seller, Vinyl Spray Adhesive (5m² Coverage), sells from £5.99 to £59.90 on onlinecarpets.co.uk. 65% of the catalogue is in stock. Gravity does not track prices daily: check onlinecarpets.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Online Carpets have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Online Carpets advertises on Facebook and Instagram and on Google, where its offers often run. Check onlinecarpets.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Online Carpets?

Online Carpets sells on its own website, onlinecarpets.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Online Carpets?

Gravity by Benchr records a company based in Wath upon Dearne, United Kingdom, whose domain was registered in 2008. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Online Carpets doing well?

Yes. Gravity by Benchr estimates about 478,100 visits to onlinecarpets.co.uk in September 2026, up 2% in a month and up 14% over three months. Online Carpets ranks #6 of 1,674 Building Materials brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Online Carpets use?

Gravity by Benchr identifies onlinecarpets.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Online Carpets' ad budget?

Gravity by Benchr does not publish a spend figure for Online Carpets on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Building Materials brands in United Kingdom?

Among Building Materials brands in United Kingdom in the Gravity by Benchr index, Online Carpets ranks #6 of 1,674 by estimated traffic. Its closest competitors on the same market are Carpet Warehouse, Tapi, Flooring Superstore, flooringdirect.co.uk, UK Flooring Direct. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Online Carpets.