Brand page · Clothing · United Kingdom
Organic Zoo: 70.6K visits a month, 208 active Meta ads, Gravity score 664.
Organic Zoo — Organic Zoo is a brand that creates sustainable, creative, and comfortable organic baby clothes and accessories for newborns, babies, and toddlers, made from 100% organic cotton. In September 2026 organic-zoo.com drew an estimated 70.6K visits, up 14% on the month before. It ranks #724 of 19,668 Clothing brands in United Kingdom and holds a 4.6 Trustpilot rating over 27 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1008 peers: Clothing brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Organic Zoo is a brand that creates sustainable, creative, and comfortable organic baby clothes and accessories for newborns, babies, and toddlers, made from 100% organic cotton.
01 · Traffic
How much traffic Organic Zoo gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Organic Zoo drew an estimated 70.6K visits in September 2026, up 14% on the month before and up 18% over three months.
- Worldwide#126,471of 4.5M sites · Top 5%
- In United Kingdom#6,594of 192K sites · Top 5%
- Clothing, worldwide#12,215of 459,295 brands · Top 5%
- Clothing, United Kingdom#724of 19,668 brands · Top 5%
70.6K
estimated visits in September
1 mo ▲ +13.6%4 mo ▲ +17.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Organic Zoo.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Organic Zoo holds 4.6 out of 5 on Trustpilot over 27 reviews, 17 of them in the last twelve months: 96% of customers give five stars and 0% one star. That volume places Organic Zoo in the top 50 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %. On Google, Organic Zoo scores 5.0 over 16 reviews.
Women's Clothing Store Clothing Store Children's Clothing Store Baby Store Baby Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Organic Zoo sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Organic Zoo sells on Shopify, 96% of its catalogue in stock. The best seller is Gift wrapping, at £4.00, followed by Olive Garden Sweatshirt and Terrazzo Sweatshirt.
#1Gift wrappingOrganic Zoo£4.00In stock
#2Olive Garden SweatshirtOrganic Zoo£40.00In stock
#3Terrazzo SweatshirtOrganic Zoo£28.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Organic Zoo in its comparison group.
- Average rating
- 4.96 / 5
- Rated products
- 74% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$67.50
- Currency
- GBP
04 · Ads
What Organic Zoo is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Organic Zoo runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since March 2026 (image, text, video).
Meet Forest is homeorganic zoo6 Oct 2026video
A Little More Dusky Midnightorganic zoo5 Oct 2026image
Meet Forest is homeorganic zoo5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Organic zoo ltdverified
Image ad20 Oct 2026Organic zoo ltdverified
Text ad20 Oct 2026Organic zoo ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Organic Zoo.
The creators who tag @organiczoo on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @organiczoo on Instagram, led by Georgie Pawsey (17.1K followers, 28.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| GGeorgie Pawsey@thepawseys_ · 🇦🇺 AU | Parenting family Creator | 17.1K | 28.6% | 9 | Tagged @organiczoo |
06 · Competitors according to Gravity
Who Organic Zoo competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Organic Zoo among Clothing brands in United Kingdom. The closest is Emile et Rose, then Claude, ergoPouch, Rachel Riley, MERINO KIDS, MABLI.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Emile et Roseemile-et-rose.co.uk | |||||||
| Claudeclaudeandco.com | |||||||
| ergoPouchergopouch.co.uk | |||||||
| Rachel Rileyrachelriley.co.uk | |||||||
| MERINO KIDSmerinokids.co.uk | |||||||
| MABLImabli.co.uk |
07 · Company
The company behind Organic Zoo.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Organic Zoo is a company based in Brighton, United Kingdom, founded in 2020 according to LinkedIn, on a domain registered in September 2014. It employs about 4 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Brighton
- Founded
- 2020, per LinkedIn
- Domain registered
- 8 Sept 2014
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 4 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- organic-zoo.com · Shopify · GBP
- Catalogue
- 84 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Organic Zoo
What people ask Google about Organic Zoo.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Organic Zoo legit or a scam?
According to Gravity by Benchr, Organic Zoo is a brand based in Brighton, United Kingdom: its website has existed since September 2014, it sells on a Shopify store, it employs 4 people on LinkedIn, it has 286,010 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Organic Zoo?
Customers rate Organic Zoo 4.6 out of 5 on Trustpilot over 27 reviews, 17 of them in the last twelve months: 96% give five stars, 0% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. On Google, Organic Zoo scores 5.0 over 16 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Organic Zoo known for?
Organic Zoo is a brand that creates sustainable, creative, and comfortable organic baby clothes and accessories for newborns, babies, and toddlers, made from 100% organic cotton. Gravity by Benchr classifies it under Clothing, with Baby & Children's Clothing making up 68% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Organic Zoo prices: how much is it?
Organic Zoo's best seller, Gift wrapping, sells £4.00 on organic-zoo.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check organic-zoo.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Organic Zoo promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Organic Zoo advertises on Facebook and Instagram and on Google, where its offers often run. Check organic-zoo.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Organic Zoo?
Organic Zoo sells on its own website, organic-zoo.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Organic Zoo?
Gravity by Benchr records a company based in Brighton, United Kingdom, founded in 2020 according to LinkedIn, on a domain registered in 2014, with 4 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Organic Zoo growing?
Yes. Gravity by Benchr estimates about 70,600 visits to organic-zoo.com in September 2026, up 14% in a month and up 18% over three months. Organic Zoo ranks #724 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Organic Zoo use?
Gravity by Benchr identifies organic-zoo.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since March 2026. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Organic Zoo spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Organic Zoo on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, Organic Zoo ranks #724 of 19,668 by estimated traffic. Its closest competitors on the same market are Emile et Rose, Claude, ergoPouch, Rachel Riley, MERINO KIDS. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Organic Zoo.