Brand page · Personal Care

OSIM Top 5% worldwide Top 5% in Personal Care
osim.com· Shopify·Since 1997

OSIM: 143K visits a month, 27 active Meta ads.

OSIM — OSIM is a wellness technology company that creates and sells massage chairs, massagers, air purifiers, and other healthy living products. In September 2026 osim.com drew an estimated 143K visits, up 80% on the month before. It ranks #13 of 724 Personal Care brands and holds a 4.0 Trustpilot rating over 156 reviews.

osim.com@osim_uk 3.4KFacebookLinkedIn 4.9KTrustpilot 4.0Meta Ad Library 27

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
143K
+80% vs. August 2026
Instagram followers
3.4K
502 posts · @osim_uk
Trustpilot
4.0
156 reviews · 8 in 12 months
Meta ads
27
active · on Google since 2022
Products
100%
in stock
Rank in Singapore
#13
of 724 in Personal Care
LinkedIn
4.9K
followers · 830 employees
Earned media value
€1.1
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

OSIM is a wellness technology company that creates and sells massage chairs, massagers, air purifiers, and other healthy living products.

01 · Traffic

How much traffic OSIM gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

OSIM drew an estimated 143K visits in September 2026, up 80% on the month before and up 42% over three months.

  • Worldwide#69,412of 4.5M sites · Top 5%
  • In Singapore#149of 9.6K sites · Top 5%
  • Personal Care, worldwide#3,310of 215,119 brands · Top 5%
  • Personal Care, Singapore#13of 724 brands · Top 5%
Monthly visitssource Sept 2026

143K

estimated visits in September

1 mo ▲ +80.0%4 mo ▲ +42.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about OSIM.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

OSIM holds 4.0 out of 5 on Trustpilot over 156 reviews, 8 of them in the last twelve months: 65% of customers give five stars and 28% one star. That volume places OSIM in the top 30 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.

Trustpilotclaimed page · read 21 Oct 2026
4.0TrustScore · 156 reviews · 8 in 12 months
Top 30% review volumeTop 40% rating quality
5 ★65%
4 ★3%
3 ★2%
2 ★2%
1 ★28%

Massage Supply Store Furniture Store Massage Spa

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What OSIM sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

OSIM sells on Shopify, 100% of its catalogue in stock. The best seller is uCozy 3D Neck and Shoulder Massager | Portable Massager | Massage Pillow, at US$149.00, followed by OSIM uJolly Sync Full-Back Massager with Ashiatsu and Heat and uDeluxe Max Shiatsu Full Body Massage Chair with V-Hand Technology.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Massage & Relaxation83%
Office Chairs8%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care91%
Office Furniture9%

The dominant category places OSIM in its comparison group.

Prices and ratingsstore data
Average rating
3.87 / 5
Rated products
58% of the catalogue
In stock
100%
Upper price quartile
US$4,124.00
Currency
USD

05 · Influencers

Who talks about OSIM.

The creators who tag @osim_uk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @osim_uk · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who OSIM competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for OSIM among Personal Care brands. The closest is bodyfriend.co.kr, then Relaxe, nourest.com, manamassagechairs.com, Yamaguchi, fujiiryoki.co.jp.

CompetitorsPersonal Care · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
bodyfriend.co.krbodyfriend.co.kr
Relaxerelaxe.co
nourest.comnourest.com
manamassagechairs.commanamassagechairs.com
Yamaguchiyamaguchi.ru
fujiiryoki.co.jpfujiiryoki.co.jp
Competitors Gravity finds for OSIM. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare OSIM with bodyfriend.co.kr

07 · Company

The company behind OSIM.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

OSIM is an e-commerce brand, founded in 1979 according to LinkedIn, on a domain registered in February 1997. It employs about 830 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
1979, per LinkedIn
Domain registered
26 Feb 1997
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
830 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
osim.com · Shopify · USD
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about OSIM

What people ask Google about OSIM.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is OSIM a legit company?

According to Gravity by Benchr, OSIM is a brand: its website has existed since February 1997, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 830 people on LinkedIn, it has 3,433 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about OSIM?

Customers rate OSIM 4.0 out of 5 on Trustpilot over 156 reviews, 8 of them in the last twelve months: 65% give five stars, 28% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is OSIM known for?

OSIM is a wellness technology company that creates and sells massage chairs, massagers, air purifiers, and other healthy living products. Gravity by Benchr classifies it under Personal Care, with Massage & Relaxation making up 83% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

OSIM prices: how much is it?

OSIM's best seller, uCozy 3D Neck and Shoulder Massager | Portable Massager | Massage Pillow, sells US$149.00 on osim.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check osim.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does OSIM have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: OSIM advertises on Facebook and Instagram and on Google, where its offers often run. Check osim.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy OSIM?

OSIM sells on its own website, osim.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind OSIM?

Gravity by Benchr records a company, founded in 1979 according to LinkedIn, on a domain registered in 1997, with 830 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is OSIM doing well?

Yes. Gravity by Benchr estimates about 143,100 visits to osim.com in September 2026, up 80% in a month and up 42% over three months. OSIM ranks #13 of 724 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does OSIM use?

Gravity by Benchr identifies osim.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records.

How much does OSIM spend on Meta ads?

Gravity by Benchr does not publish a spend figure for OSIM on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands?

Among Personal Care brands in the Gravity by Benchr index, OSIM ranks #13 of 724 by estimated traffic. Its closest competitors on the same market are bodyfriend.co.kr, Relaxe, nourest.com, manamassagechairs.com, Yamaguchi. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with OSIM.