Brand page · Communications · United States
OtterBox: 1.8M visits a month, 93 active Meta ads, Gravity score 574.
OtterBox — OtterBox designs and sells premium protective cases for smartphones and tablets, offering products ranging from rugged to fashionable for various mobile devices and lifestyles. In September 2026 otterbox.com drew an estimated 1.8M visits, down 25% on the month before. It ranks #5 of 2,071 Communications brands in United States and holds a 4.4 Trustpilot rating over 112,945 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 8 peers: Communications brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
OtterBox designs and sells premium protective cases for smartphones and tablets, offering products ranging from rugged to fashionable for various mobile devices and lifestyles.
01 · Traffic
How much traffic OtterBox gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
OtterBox drew an estimated 1.8M visits in September 2026, down 25% on the month before and up 14% over three months.
- Worldwide#9,002of 4.5M sites · Top 1%
- In United States#3,005of 1.2M sites · Top 1%
- Communications, worldwide#77of 22,823 brands · Top 1%
- Communications, United States#5of 2,071 brands · Top 1%
1.8M
estimated visits in September
1 mo ▼ −25.3%4 mo ▲ +14.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about OtterBox.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
OtterBox holds 4.4 out of 5 on Trustpilot over 112,945 reviews, 56,163 of them in the last twelve months: 78% of customers give five stars and 9% one star. That volume places OtterBox in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, OtterBox scores 3.2 over 14 reviews.
Electronics Store Cell Phone Accessory Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What OtterBox sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
OtterBox sells on Shopify, 95% of its catalogue in stock. The best seller is iPhone 16 Pro Max Defender Series Holster, at US$13.99, followed by iPhone 17e and iPhone 16e/16/15/14/13 Defender Series Holster and iPhone 13 Pro Max and iPhone 12 Pro Max Defender Series Pro Case.
#1iPhone 16 Pro Max Defender Series HolsterOtterBoxUS$13.99In stock
#2iPhone 17e and iPhone 16e/16/15/14/13 Defender Series HolsterOtterBoxUS$13.99In stock
#3iPhone 13 Pro Max and iPhone 12 Pro Max Defender Series Pro CaseOtterBoxUS$48.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places OtterBox in its comparison group.
- Average rating
- 3.87 / 5
- Rated products
- 80% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$49.99
- Currency
- USD
04 · Ads
What OtterBox is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
OtterBox runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since December 2022 (image, text, video).
Shop Otterbox.comOtterBox7 Oct 2026video
SHOP LIMITED-EDITION REALTREEOtterBox7 Oct 2026image
SHOP LIMITED-EDITION REALTREEOtterBox7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Otter Products, LLCverified
Text ad20 Oct 2026Otter Products, LLCverified
Text ad20 Oct 2026Otter Products, LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about OtterBox.
The creators who tag @otterbox on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @otterbox on Instagram, led by Morgan (38.5K followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMorgan@morgiesmores · 🇺🇸 US | Beauty cosmetics skincare Creator | 38.5K | — | 4 | Tagged @otterbox |
06 · Competitors according to Gravity
Who OtterBox competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for OtterBox among Communications brands in United States. The closest is SUPCASE, then URBAN ARMOR GEAR, Caseles, Gorilla Cases, spigen.co.kr, Tech21 Ltd.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| SUPCASEsupcase.com | |||||||
| URBAN ARMOR GEARshop.urbanarmorgear.com | |||||||
| Caselescaseles.com | |||||||
| Gorilla Casesgorillacasestore.com | |||||||
| spigen.co.krspigen.co.kr | |||||||
| Tech21 Ltdtech21.com |
07 · Company
The company behind OtterBox.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
OtterBox is a company based in Fort Collins, United States, founded in 1998 according to LinkedIn, on a domain registered in July 1998. It employs about 475 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Fort Collins
- Founded
- 1998, per LinkedIn
- Domain registered
- 20 Jul 1998
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 475 on LinkedIn · 1,001-5,000
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- otterbox.com · Shopify · USD
- Catalogue
- 535 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about OtterBox
What people ask Google about OtterBox.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is OtterBox a legit company?
According to Gravity by Benchr, OtterBox is a brand based in Fort Collins, United States: its website has existed since July 1998, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 475 people on LinkedIn, it has 264,985 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about OtterBox?
Customers rate OtterBox 4.4 out of 5 on Trustpilot over 112,945 reviews, 56,163 of them in the last twelve months: 78% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, OtterBox scores 3.2 over 14 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is OtterBox known for?
OtterBox designs and sells premium protective cases for smartphones and tablets, offering products ranging from rugged to fashionable for various mobile devices and lifestyles. Gravity by Benchr classifies it under Communications, with Telephony making up 67% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does OtterBox cost?
OtterBox's best seller, iPhone 16 Pro Max Defender Series Holster, sells US$13.99 on otterbox.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check otterbox.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does OtterBox have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: OtterBox advertises on Facebook and Instagram and on Google, where its offers often run. Check otterbox.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy OtterBox?
OtterBox sells on its own website, otterbox.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind OtterBox?
Gravity by Benchr records a company based in Fort Collins, United States, founded in 1998 according to LinkedIn, on a domain registered in 1998, with 475 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is OtterBox growing?
Yes. Gravity by Benchr estimates about 1,803,800 visits to otterbox.com in September 2026, down 25% in a month and up 14% over three months. OtterBox ranks #5 of 2,071 Communications brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does OtterBox use?
Gravity by Benchr identifies otterbox.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is OtterBox's ad budget?
Gravity by Benchr does not publish a spend figure for OtterBox on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Communications brands in United States?
Among Communications brands in United States in the Gravity by Benchr index, OtterBox ranks #5 of 2,071 by estimated traffic. Its closest competitors on the same market are SUPCASE, URBAN ARMOR GEAR, Caseles, Gorilla Cases, spigen.co.kr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with OtterBox.