Brand page · Clothing
oui.com: 155K visits a month, 19 active Meta ads.
oui.com — Oui is a family-run fashion brand based in Munich that creates knitwear, prints and styles with the aim of bringing a smile to your face. In September 2026 oui.com drew an estimated 155K visits, up 6% on the month before. It ranks #105 of 7,326 Clothing brands and holds a 4.5 Trustpilot rating over 58 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Oui is a family-run fashion brand based in Munich that creates knitwear, prints and styles with the aim of bringing a smile to your face.
01 · Traffic
How much traffic oui.com gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
oui.com drew an estimated 155K visits in September 2026, up 6% on the month before and up 22% over three months.
- Worldwide#64,974of 4.5M sites · Top 5%
- In Germany#2,912of 184K sites · Top 5%
- Clothing, worldwide#6,017of 459,295 brands · Top 5%
- Clothing, Germany#105of 7,326 brands · Top 5%
155K
estimated visits in September
1 mo ▲ +6.1%4 mo ▲ +21.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about oui.com.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
oui.com holds 4.5 out of 5 on Trustpilot over 58 reviews, 52 of them in the last twelve months: 83% of customers give five stars and 5% one star. That volume places oui.com in the top 40 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.
Women's Clothing Store Clothing Store Knitwear Manufacturer Clothing Supplier Couture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What oui.com sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read oui.com's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places oui.com in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What oui.com is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
oui.com runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since June 2022 (image, text).
CASUAL. PREMIUM. REDEFINEDOui7 Oct 2026image
CASUAL. PREMIUM. REDEFINEDOui6 Oct 2026image
CASUAL. PREMIUM. REDEFINEDOui6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026EVEN ON SUNDAY GmbHverified
Text ad21 Oct 2026EVEN ON SUNDAY GmbHverified
Text ad21 Oct 2026EVEN ON SUNDAY GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about oui.com.
The creators who tag @ouifashionofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who oui.com competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for oui.com among Clothing brands. The closest is more-and-more.de, then loveparis.net, bonaparteshop.com, CECIL Online-Shop, Otonastyle公式通販サイト・レディースファッション, Cotton Club.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| more-and-more.demore-and-more.de | |||||||
| loveparis.netloveparis.net | |||||||
| bonaparteshop.combonaparteshop.com | |||||||
| CECIL Online-Shopcecil.com | |||||||
| Otonastyle公式通販サイト・レディースファッションotonastyle.com | |||||||
| Cotton Clubcottonclub.nl |
07 · Company
The company behind oui.com.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
oui.com is an e-commerce brand, founded in 1972 according to LinkedIn, on a domain registered in September 1992. It employs about 101 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1972, per LinkedIn
- Domain registered
- 11 Sept 1992
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 101 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- oui.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about oui.com
What people ask Google about oui.com.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is oui.com a legit company?
According to Gravity by Benchr, oui.com is a brand: its website has existed since September 1992, its Trustpilot profile is claimed by the brand, it employs 101 people on LinkedIn, it has 39,646 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
oui.com reviews
Customers rate oui.com 4.5 out of 5 on Trustpilot over 58 reviews, 52 of them in the last twelve months: 83% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is oui.com?
Oui is a family-run fashion brand based in Munich that creates knitwear, prints and styles with the aim of bringing a smile to your face. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Is there a oui.com discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: oui.com advertises on Facebook and Instagram and on Google, where its offers often run. Check oui.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns oui.com?
Gravity by Benchr records a company, founded in 1972 according to LinkedIn, on a domain registered in 1992, with 101 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is oui.com growing?
Yes. Gravity by Benchr estimates about 154,700 visits to oui.com in September 2026, up 6% in a month and up 22% over three months. oui.com ranks #105 of 7,326 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is oui.com's ad budget?
Gravity by Benchr does not publish a spend figure for oui.com on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, oui.com ranks #105 of 7,326 by estimated traffic. Its closest competitors on the same market are more-and-more.de, loveparis.net, bonaparteshop.com, CECIL Online-Shop, Otonastyle公式通販サイト・レディースファッション. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with oui.com.