Brand page · Clothing · United Kingdom

Outsiders Store Top 1% worldwide Top 1% in United Kingdom Top 1% in Clothing Top 1% in Clothing in United Kingdom
outsidersstore.com·🇬🇧 Salford, United Kingdom· Shopify·Since 2016

Outsiders Store: 387K visits a month, 155 active Meta ads, Gravity score 662.

Outsiders Store — Outsiders Store UK is a retail company that sells outdoor clothing, footwear and equipment for both men and women, with stores in London, Liverpool and Manchester. In September 2026 outsidersstore.com drew an estimated 387K visits, down 11% on the month before. It ranks #135 of 19,668 Clothing brands in United Kingdom and holds a 4.3 Trustpilot rating over 218 reviews.

outsidersstore.com@outsiders.store 155KFacebookLinkedIn 1.2KTrustpilot 4.3Meta Ad Library 155

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
387K
−11% vs. August 2026
Instagram followers
155K
2,494 posts · @outsiders.store
Trustpilot
4.3
218 reviews · 76 in 12 months
Meta ads
155
active · on Google since 2021
Products
31%
in stock · 320 collections
Rank in United Kingdom
#135
of 19,668 in Clothing
LinkedIn
1.2K
followers · 30 employees
Earned media value
€1.8k
per month, Instagram

Gravity score

662/ 1000 · 10 of 10 indicators rated
Brand Power581
Momentum736
Performance670

Percentiles within 484 peers: Clothing brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Outsiders Store UK is a retail company that sells outdoor clothing, footwear and equipment for both men and women, with stores in London, Liverpool and Manchester.

01 · Traffic

How much traffic Outsiders Store gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Outsiders Store drew an estimated 387K visits in September 2026, down 11% on the month before and up 35% over three months.

  • Worldwide#30,586of 4.5M sites · Top 1%
  • In United Kingdom#1,479of 192K sites · Top 1%
  • Clothing, worldwide#2,596of 459,295 brands · Top 1%
  • Clothing, United Kingdom#135of 19,668 brands · Top 1%
Monthly visitssource Sept 2026

387K

estimated visits in September

1 mo ▼ −10.9%4 mo ▲ +35.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Outsiders Store.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Outsiders Store holds 4.3 out of 5 on Trustpilot over 218 reviews, 76 of them in the last twelve months: 76% of customers give five stars and 14% one star. That volume places Outsiders Store in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.

Trustpilotclaimed page · read 20 Oct 2026
4.3TrustScore · 218 reviews · 76 in 12 months
Top 20% review volumeTop 30% rating quality
5 ★76%
4 ★3%
3 ★2%
2 ★6%
1 ★14%

Outdoor Clothing and Equipment Shop

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Outsiders Store sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Outsiders Store sells on Shopify, 31% of its catalogue in stock. The best seller is Plakolm Austrian Hut Slippers - Grey, at £40.00, followed by Plakolm Austrian Hut Slippers - Navy and Plakolm Austrian Hut Slippers - Black.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Outerwear13%
Clothing Tops11%
Shoes7%
Hats6%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing51%
Shoes12%
Clothing Accessories11%
Outdoor Recreation7%
Backpacks5%

The dominant category places Outsiders Store in its comparison group.

Prices and ratingsstore data
Average rating
4.81 / 5
Rated products
9% of the catalogue
In stock
31%
Upper price quartile
US$185.30
Currency
GBP

05 · Influencers

Who talks about Outsiders Store.

The creators who tag @outsiders.store on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @outsiders.store on Instagram, led by Portal® (37.5K followers, 2.4% engagement).

Influencersaccounts tagging @outsiders.store · Instagram
AccountProfileFollowersEngagementTagsRelationship
PPortal®@_____portal · 🇫🇷 FRPhotography visual arts Creator37.5K2.4%2Tagged @outsiders.store
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Outsiders Store competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Outsiders Store among Clothing brands in United Kingdom. The closest is Bergfreunde, then cotswoldoutdoor.com, Hardloop, Trekitt, Trespass, mountainwarehouse.com.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Bergfreundebergfreunde.be
cotswoldoutdoor.comcotswoldoutdoor.com
Hardloophardloop.ch
Trekitttrekitt.co.uk
Trespasstrespass.com
mountainwarehouse.commountainwarehouse.com
Competitors Gravity finds for Outsiders Store. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Outsiders Store with Bergfreunde

07 · Company

The company behind Outsiders Store.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Outsiders Store is a company based in Salford, United Kingdom, founded in 2017 according to LinkedIn, on a domain registered in September 2016. It employs about 30 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Salford
Founded
2017, per LinkedIn
Domain registered
22 Sept 2016
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
30 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
outsidersstore.com · Shopify · GBP
Catalogue
320 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Outsiders Store

What people ask Google about Outsiders Store.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Outsiders Store legit or a scam?

According to Gravity by Benchr, Outsiders Store is a brand based in Salford, United Kingdom: its website has existed since September 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 30 people on LinkedIn, it has 154,746 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Outsiders Store reviews

Customers rate Outsiders Store 4.3 out of 5 on Trustpilot over 218 reviews, 76 of them in the last twelve months: 76% give five stars, 14% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Outsiders Store?

Outsiders Store UK is a retail company that sells outdoor clothing, footwear and equipment for both men and women, with stores in London, Liverpool and Manchester. Gravity by Benchr classifies it under Clothing, with Outerwear making up 13% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Outsiders Store cost?

Outsiders Store's best seller, Plakolm Austrian Hut Slippers - Grey, sells £40.00 on outsidersstore.com. 31% of the catalogue is in stock. Gravity does not track prices daily: check outsidersstore.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Outsiders Store discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Outsiders Store advertises on Facebook and Instagram and on Google, where its offers often run. Check outsidersstore.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Outsiders Store?

Outsiders Store sells on its own website, outsidersstore.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Outsiders Store?

Gravity by Benchr records a company based in Salford, United Kingdom, founded in 2017 according to LinkedIn, on a domain registered in 2016, with 30 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Outsiders Store doing well?

Yes. Gravity by Benchr estimates about 386,800 visits to outsidersstore.com in September 2026, down 11% in a month and up 35% over three months. Outsiders Store ranks #135 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Outsiders Store use?

Gravity by Benchr identifies outsidersstore.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Outsiders Store's ad budget?

Gravity by Benchr does not publish a spend figure for Outsiders Store on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United Kingdom?

Among Clothing brands in United Kingdom in the Gravity by Benchr index, Outsiders Store ranks #135 of 19,668 by estimated traffic. Its closest competitors on the same market are Bergfreunde, cotswoldoutdoor.com, Hardloop, Trekitt, Trespass. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Outsiders Store.