Brand page · Decor · United States

Painted Paper Top 5% worldwide Top 5% in United States Top 1% in Decor Top 1% in Decor in United States
paintedpaper.com·🇺🇸 Lowell, United States· Shopify·Since 2003

Painted Paper: 163K visits a month, 501 active Meta ads, Gravity score 559.

Painted Paper — Painted Paper is a wallpaper company that sells 100% American made wallpaper and fabric products for home decoration, offering various styles and easy installation methods. In September 2026 paintedpaper.com drew an estimated 163K visits, down 19% on the month before. It ranks #183 of 42,373 Decor brands in United States and holds a 2.6 Trustpilot rating over 10 reviews.

paintedpaper.com@paintedpapery 161KTrustpilot 2.6Meta Ad Library 501

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
163K
−19% vs. August 2026
Instagram followers
161K
444 posts · @paintedpapery
Trustpilot
2.6
10 reviews · 10 in 12 months
Meta ads
501
active · on Google since 2023
Products
100%
in stock · 656 collections
Rank in United States
#183
of 42,373 in Decor
LinkedIn
—
Data not available
Earned media value
€55.0k
per month, Instagram

Gravity score

559/ 1000 · 9 of 10 indicators rated
Brand Power532
Momentum500
Performance644

Percentiles within 294 peers: Decor brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Painted Paper is a wallpaper company that sells 100% American made wallpaper and fabric products for home decoration, offering various styles and easy installation methods.

01 · Traffic

How much traffic Painted Paper gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Painted Paper drew an estimated 163K visits in September 2026, down 19% on the month before and down 8% over three months.

  • Worldwide#61,988of 4.5M sites · Top 5%
  • In United States#20,388of 1.2M sites · Top 5%
  • Decor, worldwide#1,032of 185,686 brands · Top 1%
  • Decor, United States#183of 42,373 brands · Top 1%
Monthly visitssource Sept 2026

163K

estimated visits in September

1 mo ▼ −18.7%4 mo ▼ −8.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Painted Paper.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Painted Paper holds 2.6 out of 5 on Trustpilot over 10 reviews, 10 of them in the last twelve months: 20% of customers give five stars and 50% one star.

Trustpilotread 20 Oct 2026
2.6TrustScore · 10 reviews · 10 in 12 months
5 ★20%
4 ★0%
3 ★0%
2 ★30%
1 ★50%

Decoration and Interior Design Store Home Improvement Store Wallpaper Store Poster Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Painted Paper sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Painted Paper sells on Shopify, 100% of its catalogue in stock. The best seller is Odette Arboretum Wallpaper, at US$4.50–US$374.99, followed by Rosalind Floral Wallpaper and Luca Bloom Wallpaper.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Wallpaper31%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor55%
Hobbies & Creative Arts44%
Building Materials0%
Lighting0%
Household Supplies0%

The dominant category places Painted Paper in its comparison group.

Prices and ratingsstore data
Average rating
4.60 / 5
Rated products
52% of the catalogue
In stock
100%
Upper price quartile
US$5.00
Currency
USD

05 · Influencers

Who talks about Painted Paper.

The creators who tag @paintedpapery on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @paintedpapery on Instagram, led by Tara 👋 Home Organizer, Lexington Kentucky (50.9K followers, 0.1% engagement).

Influencersaccounts tagging @paintedpapery · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTara 👋 Home Organizer, Lexington Kentucky@taramstewart · 🇺🇸 USDecoration garden diy Creator50.9K0.1%2Tagged @paintedpapery
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Painted Paper competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Painted Paper among Decor brands in United States. The closest is Sandbergwallpaper, then arte-international.com, York Wallcoverings, LePapierPeint, ThinkNoirWallpaper, wallpapercentral.co.uk.

CompetitorsDecor · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Sandbergwallpapersandbergwallpaper.com
arte-international.comarte-international.com
York Wallcoveringsyorkwallcoverings.com
LePapierPeintlepapierpeint.fr
ThinkNoirWallpaperthinknoirwallpaper.com
wallpapercentral.co.ukwallpapercentral.co.uk
Competitors Gravity finds for Painted Paper. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Painted Paper with Sandbergwallpaper

07 · Company

The company behind Painted Paper.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Painted Paper is a company based in Lowell, United States, on a domain registered in November 2003.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Lowell
Founded
Data not available
Domain registered
14 Nov 2003
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
paintedpaper.com · Shopify · USD
Catalogue
656 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Painted Paper

What people ask Google about Painted Paper.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Painted Paper legit?

According to Gravity by Benchr, Painted Paper is a brand based in Lowell, United States: its website has existed since November 2003, it sells on a Shopify store, it has 160,647 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Painted Paper?

Customers rate Painted Paper 2.6 out of 5 on Trustpilot over 10 reviews, 10 of them in the last twelve months: 20% give five stars, 50% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Painted Paper sell?

Painted Paper is a wallpaper company that sells 100% American made wallpaper and fabric products for home decoration, offering various styles and easy installation methods. Gravity by Benchr classifies it under Decor, with Wallpaper making up 31% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Painted Paper expensive?

Painted Paper's best seller, Odette Arboretum Wallpaper, sells from US$4.50 to US$374.99 on paintedpaper.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check paintedpaper.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Painted Paper promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Painted Paper advertises on Facebook and Instagram and on Google, where its offers often run. Check paintedpaper.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Painted Paper?

Painted Paper sells on its own website, paintedpaper.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Painted Paper?

Gravity by Benchr records a company based in Lowell, United States, whose domain was registered in 2003. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Painted Paper growing?

Not at the moment. Gravity by Benchr estimates about 163,400 visits to paintedpaper.com in September 2026, down 19% in a month and down 8% over three months. Painted Paper ranks #183 of 42,373 Decor brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Painted Paper use?

Gravity by Benchr identifies paintedpaper.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since December 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Painted Paper's ad budget?

Gravity by Benchr does not publish a spend figure for Painted Paper on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in United States?

Among Decor brands in United States in the Gravity by Benchr index, Painted Paper ranks #183 of 42,373 by estimated traffic. Its closest competitors on the same market are Sandbergwallpaper, arte-international.com, York Wallcoverings, LePapierPeint, ThinkNoirWallpaper. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Painted Paper.