Brand page · Jewelry · Portugal
Parfois: 6M visits a month, 425 active Meta ads.
Parfois — Parfois is a women's accessories and fashion brand that sells jewelry, handbags, wallets, watches, sunglasses, belts, scarves, and women's clothing. In September 2026 parfois.com drew an estimated 6M visits, down 8% on the month before. It ranks #1 of 1,774 Jewelry brands in Portugal and holds a 1.6 Trustpilot rating over 1,175 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Parfois is a women's accessories and fashion brand that sells jewelry, handbags, wallets, watches, sunglasses, belts, scarves, and women's clothing.
01 · Traffic
How much traffic Parfois gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Parfois drew an estimated 6M visits in September 2026, down 8% on the month before and down 3% over three months.
- Worldwide#3,377of 4.5M sites · Top 1%
- In Spain#83of 115K sites · Top 1%
- Jewelry, worldwide#14of 132,285 brands · Top 1%
- Jewelry, Spain#1of 1,774 brands · Top 1%
6M
estimated visits in September
1 mo ▼ −7.8%4 mo ▼ −2.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Parfois.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Parfois holds 1.6 out of 5 on Trustpilot over 1,175 reviews, 346 of them in the last twelve months: 12% of customers give five stars and 79% one star. That volume places Parfois in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.
Fashion Accessories Store Bag Shop Shoe Store Clothing Store Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Parfois sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Parfois's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Parfois in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Parfois is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Parfois runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2023 (image, text, video).
Parfois | New-InPARFOIS14 Oct 2026image
Parfois | Limited EditionPARFOIS14 Oct 2026video
Parfois | CamurçaPARFOIS14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Barhold, S.A.verified
Text ad21 Oct 2026Barhold, S.A.verified
Text ad21 Oct 2026Barhold, S.A.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Parfois.
The creators who tag @parfois on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @parfois on Instagram, led by El perchero de María (150K followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EEl perchero de María@elpercherodemaria · 🇪🇸 ES | Fashion style luxury Creator | 150K | 0.3% | 18 | Tagged @parfois |
06 · Competitors according to Gravity
Who Parfois competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Parfois among Jewelry brands in Portugal. The closest is JustFashionNow, then francesca’s, axesfemme.com, Toi & Moi, Mindyourstyle, PS Fashion.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| JustFashionNowjustfashionnow.com | |||||||
| francesca’sfrancescas.com | |||||||
| axesfemme.comaxesfemme.com | |||||||
| Toi & Moitoi-moi.com | |||||||
| Mindyourstylemindyourstyle.gr | |||||||
| PS Fashionpsfashion.com |
07 · Company
The company behind Parfois.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Parfois is a company based in Portugal, on a domain registered in March 2000. It employs about 3,759 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇵🇹 Portugal
- Founded
- Data not available
- Domain registered
- 10 Mar 2000
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 3,759 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- parfois.com · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Parfois
What people ask Google about Parfois.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Parfois a legit company?
According to Gravity by Benchr, Parfois is a brand based in Portugal: its website has existed since March 2000, its Trustpilot profile is claimed by the brand, it sells on a Salesforce_commerce store, it employs 3,759 people on LinkedIn, it has 1,920,152 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Parfois reviews: is it worth it?
Customers rate Parfois 1.6 out of 5 on Trustpilot over 1,175 reviews, 346 of them in the last twelve months: 12% give five stars, 79% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Parfois known for?
Parfois is a women's accessories and fashion brand that sells jewelry, handbags, wallets, watches, sunglasses, belts, scarves, and women's clothing. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.
Parfois promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Parfois advertises on Facebook and Instagram and on Google, where its offers often run. Check parfois.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Parfois?
Parfois sells on its own website, parfois.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Parfois?
Gravity by Benchr records a company based in Portugal, whose domain was registered in 2000, with 3,759 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Parfois doing well?
Not at the moment. Gravity by Benchr estimates about 6,007,600 visits to parfois.com in September 2026, down 8% in a month and down 3% over three months. Parfois ranks #1 of 1,774 Jewelry brands in Portugal in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Parfois use?
Gravity by Benchr identifies parfois.com as a Salesforce_commerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records.
How much does Parfois spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Parfois on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in Portugal?
Among Jewelry brands in Portugal in the Gravity by Benchr index, Parfois ranks #1 of 1,774 by estimated traffic. Its closest competitors on the same market are JustFashionNow, francesca’s, axesfemme.com, Toi & Moi, Mindyourstyle. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Parfois.