Brand page · Personal Care
Parfumania: 37.1K visits a month, 1 active Meta ads.
Parfumania — Parfumania is an online perfumery that sells perfume, skincare, and cosmetics products from various well-known brands. In September 2026 parfumania.nl drew an estimated 37.1K visits, down 30% on the month before. It ranks #137 of 2,136 Personal Care brands and holds a 4.6 Trustpilot rating over 1,615 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Parfumania is an online perfumery that sells perfume, skincare, and cosmetics products from various well-known brands.
01 · Traffic
How much traffic Parfumania gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Parfumania drew an estimated 37.1K visits in September 2026, down 30% on the month before and down 11% over three months.
- Worldwide#219,606of 4.5M sites · Top 5%
- In Netherlands#3,143of 78.6K sites · Top 5%
- Personal Care, worldwide#11,191of 215,119 brands · Top 10%
- Personal Care, Netherlands#137of 2,136 brands · Top 10%
37.1K
estimated visits in September
1 mo ▼ −29.8%4 mo ▼ −11.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Parfumania.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Parfumania holds 4.6 out of 5 on Trustpilot over 1,615 reviews, 22 of them in the last twelve months: 93% of customers give five stars and 1% one star. That volume places Parfumania in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Perfume Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Parfumania sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Parfumania's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Parfumania in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Parfumania is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Parfumania runs Meta ads on Facebook, Instagram, and has advertised on Google since October 2021 (image, text, video).
Prada Luna Rossa Ocean eau de parfum spray 100 mlParfumania4 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Trendbase BVverified
Text ad21 Oct 2026Trendbase BVverified
Text ad21 Oct 2026Trendbase BVverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Parfumania.
The creators who tag @parfumerie.parfumania on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Parfumania competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Parfumania among Personal Care brands. The closest is perfumeriasgotta.com, then Wolkenseifen, Watsans.lk, MAKEUP, Cosmo Store, qissa1.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| perfumeriasgotta.comperfumeriasgotta.com | |||||||
| Wolkenseifenwolkenseifen.de | |||||||
| Watsans.lkwatsans.lk | |||||||
| MAKEUPmakeup.lv | |||||||
| Cosmo Storecosmostoreegypt.com | |||||||
| qissa1.comqissa1.com |
07 · Company
The company behind Parfumania.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Parfumania is an e-commerce brand, on a domain registered in September 2005.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 15 Sept 2005
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- parfumania.nl
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Parfumania
What people ask Google about Parfumania.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Parfumania legit or a scam?
According to Gravity by Benchr, Parfumania is a brand: its website has existed since September 2005, its Trustpilot profile is claimed by the brand, it has 870 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Parfumania reviews
Customers rate Parfumania 4.6 out of 5 on Trustpilot over 1,615 reviews, 22 of them in the last twelve months: 93% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Parfumania?
Parfumania is an online perfumery that sells perfume, skincare, and cosmetics products from various well-known brands. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Does Parfumania have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Parfumania advertises on Facebook and Instagram and on Google, where its offers often run. Check parfumania.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Parfumania?
Gravity by Benchr records a company, whose domain was registered in 2005. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Parfumania growing?
Not at the moment. Gravity by Benchr estimates about 37,100 visits to parfumania.nl in September 2026, down 30% in a month and down 11% over three months. Parfumania ranks #137 of 2,136 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Parfumania spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Parfumania on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands?
Among Personal Care brands in the Gravity by Benchr index, Parfumania ranks #137 of 2,136 by estimated traffic. Its closest competitors on the same market are perfumeriasgotta.com, Wolkenseifen, Watsans.lk, MAKEUP, Cosmo Store. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Parfumania.