Brand page · Communications · United States

Pela Top 1% worldwide Top 1% in United States Top 1% in Communications Top 1% in Communications in United States
pelacase.com·🇺🇸 Salt Lake City, United States· Shopify·Since 2011

Pela: 748K visits a month, 398 active Meta ads, Gravity score 515.

Pela — Pela Case is a company that sells eco-friendly phone cases for iPhone, Google and Samsung devices, which are 100% compostable and made with sustainable materials. In September 2026 pelacase.com drew an estimated 748K visits, down 9% on the month before. It ranks #13 of 2,071 Communications brands in United States and holds a 4.3 Trustpilot rating over 2,979 reviews.

pelacase.com@pelacase 632KFacebookLinkedIn 11.4KTrustpilot 4.3Meta Ad Library 398

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
748K
−9% vs. August 2026
Instagram followers
632K
5,127 posts · @pelacase
Trustpilot
4.3
2,979 reviews · 471 in 12 months
Meta ads
398
active · on Google since 2022
Products
100%
in stock · 2,293 collections
Rank in United States
#13
of 2,071 in Communications
LinkedIn
11.4K
followers · 180 employees
Earned media value
€24.5k
per month, Instagram

Gravity score

515/ 1000 · 7 of 10 indicators rated
Brand Power568
Momentum556
Performance422

Percentiles within 8 peers: Communications brands in Canada with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Pela Case is a company that sells eco-friendly phone cases for iPhone, Google and Samsung devices, which are 100% compostable and made with sustainable materials.

01 · Traffic

How much traffic Pela gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Pela drew an estimated 748K visits in September 2026, down 9% on the month before and up 22% over three months.

  • Worldwide#18,104of 4.5M sites · Top 1%
  • In United States#5,962of 1.2M sites · Top 1%
  • Communications, worldwide#175of 22,823 brands · Top 1%
  • Communications, United States#13of 2,071 brands · Top 1%
Monthly visitssource Sept 2026

748K

estimated visits in September

1 mo ▼ −8.6%4 mo ▲ +22.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Pela.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Pela holds 4.3 out of 5 on Trustpilot over 2,979 reviews, 471 of them in the last twelve months: 81% of customers give five stars and 10% one star. That volume places Pela in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.

Trustpilotclaimed page · read 21 Oct 2026
4.3TrustScore · 2,979 reviews · 471 in 12 months
Top 5% review volumeTop 30% rating quality
5 ★81%
4 ★4%
3 ★2%
2 ★3%
1 ★10%

Cell Phone Accessory Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Pela sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Pela sells on Shopify, 100% of its catalogue in stock. The best seller is MagSafe Module, at US$12.00, followed by Black Phone Grip and If your screen cracks wearing our easy wipe screen protector, we'll pay to fix it..

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Telephony100%
Power0%
Wallets & Money Clips0%
Audio Accessories0%

Share of the catalogue by product family.

Activity mixdominant: Communications
Communications100%
Electronics Accessories0%
Handbags, Wallets & Cases0%
Audio0%
Tote Bags0%

The dominant category places Pela in its comparison group.

Prices and ratingsstore data
Average rating
4.79 / 5
Rated products
23% of the catalogue
In stock
100%
Upper price quartile
US$65.00
Currency
USD

05 · Influencers

Who talks about Pela.

The creators who tag @pelacase on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @pelacase on Instagram, led by Style Archive - outfit suggestions (17.1K followers, 22.1% engagement).

Influencersaccounts tagging @pelacase · Instagram
AccountProfileFollowersEngagementTagsRelationship
SStyle Archive - outfit suggestions@styled.archive · 🇨🇦 CAFashion style luxury Creator17.1K22.1%3Tagged @pelacase
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Pela competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Pela among Communications brands in United States. The closest is Cover It Up, then nudient.be, TORRAS, RHINOSHIELD France, casetify.com, coconutcases.

CompetitorsCommunications · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Cover It Upcoveritup.com
nudient.benudient.be
TORRAStorraslife.com
RHINOSHIELD Francerhinoshield.fr
casetify.comcasetify.com
coconutcasescoconutcases.com
Competitors Gravity finds for Pela. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Pela with Cover It Up

07 · Company

The company behind Pela.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Pela is a company based in Salt Lake City, United States, founded in 2007 according to LinkedIn, on a domain registered in January 2011. It employs about 180 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Salt Lake City
Founded
2007, per LinkedIn
Domain registered
5 Jan 2011
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
180 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
pelacase.com · Shopify · USD
Catalogue
2,293 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Pela

What people ask Google about Pela.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Pela legit?

According to Gravity by Benchr, Pela is a brand based in Salt Lake City, United States: its website has existed since January 2011, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 180 people on LinkedIn, it has 632,305 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Pela reviews: is it worth it?

Customers rate Pela 4.3 out of 5 on Trustpilot over 2,979 reviews, 471 of them in the last twelve months: 81% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Pela sell?

Pela Case is a company that sells eco-friendly phone cases for iPhone, Google and Samsung devices, which are 100% compostable and made with sustainable materials. Gravity by Benchr classifies it under Communications, with Telephony making up 100% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Pela prices: how much is it?

Pela's best seller, MagSafe Module, sells US$12.00 on pelacase.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check pelacase.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Pela promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Pela advertises on Facebook and Instagram and on Google, where its offers often run. Check pelacase.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Pela?

Pela sells on its own website, pelacase.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Pela?

Gravity by Benchr records a company based in Salt Lake City, United States, founded in 2007 according to LinkedIn, on a domain registered in 2011, with 180 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Pela growing?

Yes. Gravity by Benchr estimates about 747,900 visits to pelacase.com in September 2026, down 9% in a month and up 22% over three months. Pela ranks #13 of 2,071 Communications brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Pela use?

Gravity by Benchr identifies pelacase.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Pela spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Pela on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Communications brands in United States?

Among Communications brands in United States in the Gravity by Benchr index, Pela ranks #13 of 2,071 by estimated traffic. Its closest competitors on the same market are Cover It Up, nudient.be, TORRAS, RHINOSHIELD France, casetify.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pela.