Brand page · Clothing · Canada

Aisle Top 1% worldwide Top 5% in Canada Top 1% in Clothing Top 1% in Clothing in Canada
periodaisle.com·🇨🇦 Vancouver, Canada· Shopify·Since 2018

Aisle: 268K visits a month, 128 active Meta ads, Gravity score 598.

Aisle — Aisle is a brand that makes leakproof underwear and reusable menstrual care products, including cloth pads and period underwear, that are PFAS-free and designed for sustainability. In September 2026 periodaisle.com drew an estimated 268K visits, down 10% on the month before. It ranks #538 of 97,158 Clothing brands in Canada.

periodaisle.com@periodaisle 95.2KYouTube 1.1KFacebookLinkedIn 2.3KTrustpilot 2.9Meta Ad Library 128

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
268K
−10% vs. August 2026
Instagram followers
95.2K
164 posts · @periodaisle
Trustpilot
2.9
5 reviews · 4 in 12 months
Meta ads
128
active · on Google since 2024
Products
94%
in stock · 65 collections
Rank in United States
#538
of 97,158 in Clothing
LinkedIn
2.3K
followers · 15 employees
Earned media value
€369.5
per month, Instagram

Gravity score

598/ 1000 · 10 of 10 indicators rated
Brand Power441
Momentum860
Performance492

Percentiles within 141 peers: Clothing brands in Canada with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Aisle is a brand that makes leakproof underwear and reusable menstrual care products, including cloth pads and period underwear, that are PFAS-free and designed for sustainability.

01 · Traffic

How much traffic Aisle gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Aisle drew an estimated 268K visits in September 2026, down 10% on the month before and up 69% over three months.

  • Worldwide#41,116of 4.5M sites · Top 1%
  • In United States#13,391of 1.2M sites · Top 5%
  • Clothing, worldwide#3,608of 459,295 brands · Top 1%
  • Clothing, United States#538of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

268K

estimated visits in September

1 mo ▼ −10.4%4 mo ▲ +69.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Aisle.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Aisle holds 2.9 out of 5 on Trustpilot over 5 reviews, 4 of them in the last twelve months: 20% of customers give five stars and 40% one star.

Trustpilotread 21 Oct 2026
2.9TrustScore · 5 reviews · 4 in 12 months
5 ★20%
4 ★0%
3 ★20%
2 ★20%
1 ★40%

Lingerie Store Underwear Store Lingerie Manufacturer Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Aisle sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Aisle sells on Shopify, 94% of its catalogue in stock. The best seller is Boxers, at CA$15.00–CA$132.00, followed by BOOST Boxer and Hipsters.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Lingerie72%
Feminine Sanitary Supplies22%
Gift Cards3%
Cosmetic & Toiletry Bags3%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing72%
Personal Care22%
Gift Cards3%
Cosmetic & Toiletry Bags3%

The dominant category places Aisle in its comparison group.

Prices and ratingsstore data
Average rating
4.42 / 5
Rated products
81% of the catalogue
In stock
94%
Upper price quartile
US$67.00
Currency
CAD

05 · Influencers

Who talks about Aisle.

The creators who tag @periodaisle on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @periodaisle on Instagram, led by Jess Vosseteig | Illustrator (34.9K followers, 1.4% engagement).

Influencersaccounts tagging @periodaisle · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJess Vosseteig | Illustrator@jessvoss_art · 🇺🇸 USPhotography visual arts Creator34.9K1.4%1Tagged @periodaisle
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Aisle competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Aisle among Clothing brands in Canada. The closest is WUKA, then Mademoiselle Culotte, The Period Company, Healthfab, Gotyu Underwear, The Female Company.

CompetitorsClothing · Canada · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
WUKAwuka.co.uk
Mademoiselle Culottemademoiselleculotte.com
The Period Companyperiod.co
Healthfabhealthfab.in
Gotyu Underweargotyu-underwear.com
The Female Companybuy.thefemalecompany.com
Competitors Gravity finds for Aisle. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Aisle with WUKA

07 · Company

The company behind Aisle.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Aisle is a company based in Vancouver, Canada, founded in 2000 according to LinkedIn, on a domain registered in April 2018. It employs about 15 people, is listed at seed stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇨🇦 Canada · Vancouver
Founded
2000, per LinkedIn
Domain registered
20 Apr 2018
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
15 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Seed · last deal: seed
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
periodaisle.com · Shopify · USD
Catalogue
65 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Aisle

What people ask Google about Aisle.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Aisle legit?

According to Gravity by Benchr, Aisle is a brand based in Vancouver, Canada: its website has existed since April 2018, it sells on a Shopify store, it employs 15 people on LinkedIn, it has 95,216 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Aisle known for?

Aisle is a brand that makes leakproof underwear and reusable menstrual care products, including cloth pads and period underwear, that are PFAS-free and designed for sustainability. Gravity by Benchr classifies it under Clothing, with Lingerie making up 72% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Aisle cost?

Aisle's best seller, Boxers, sells from CA$15.00 to CA$132.00 on periodaisle.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check periodaisle.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Aisle discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Aisle advertises on Facebook and Instagram and on Google, where its offers often run. Check periodaisle.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Aisle?

Aisle sells on its own website, periodaisle.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Aisle?

Gravity by Benchr records a company based in Vancouver, Canada, founded in 2000 according to LinkedIn, on a domain registered in 2018, with 15 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Aisle doing well?

Yes. Gravity by Benchr estimates about 267,600 visits to periodaisle.com in September 2026, down 10% in a month and up 69% over three months. Aisle ranks #538 of 97,158 Clothing brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Aisle use?

Gravity by Benchr identifies periodaisle.com as a Shopify store (Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Aisle spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Aisle on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Canada?

Among Clothing brands in Canada in the Gravity by Benchr index, Aisle ranks #538 of 97,158 by estimated traffic. Its closest competitors on the same market are WUKA, Mademoiselle Culotte, The Period Company, Healthfab, Gotyu Underwear. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Aisle.